1. What is the cause of Black & Decker 9% share and Makita’s 50% share? The Black & Decker Corporation has three major segments which are Professional-Industrial tools‚ Professional-Tradesmen tools and Consumer tools. It is making good profit in Professional-Industrial and Consumer segments but has only 9% share in Professional-Tradesmen‚ compared to 50% share of Makita (Table A). One of the reasons of this difference is that due to the popularity of Black & Decker in the Consumer segment‚ tradesmen
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Costco Wholesale Corporation entered the wholesale club industry in the early 1980s. The idea behind a wholesale club was to maximize profits by minimizing operational costs and maximizing inventory turnover ratio. The company experienced tremendous growth from 1997 up to 2001 and has caught the attention of its competitors. Costco Wholesale is one of the largest retailer stores in the market. The company has differentiated and positioned itself well in the market through its mission statement. The
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Case Analysis: Optical Fiber Corporation Introduction Optical Fiber Corporation (OFC) is a financially successful‚ albeit relatively small manufacturer of multimode optical fibers. The company was founded in 1990. The founders were able to enter the market largely on the basis of acquiring patent licenses from larger optical fiber firms. These licenses restricted competition between the entities and provided OFC with instant access to optical fiber technology. In return‚ OFC’s customer
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Campus Deli Inc. Case Analysis Prepared by: Angelica Kristine Gaco Rizza Carla Ramos Campus Deli Inc Assume that you have just been hired as business manager of Campus Deli (CD)‚ which is located adjacent to the campus. Sales were $1‚100‚000 last year; variable costs were 60% of sales; and fixed costs were $40‚000. Therefore‚ EBIT totaled $400‚000. Because the university’s enrollment is capped‚ EBIT is expected to be constant over time. Because no expansion capital is required‚ CD pays out all
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Executive Summary This research will further explore the unique decisions top management has made throughout the years at Costco Wholesale to become a leader and has been able to maintain their goals and the importance of how good customer service and consistency of high quality products improve sales and boosts sales. Problem Statement Analyze the facts that brought Costco to their leader position in the market and how it has become successful throughout the years. Background The company
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“Competition among the North American Warehouse Clubs: Costco Wholesale versus Sam’s Club versus BJ’s Wholesale” What is competition like in North American wholesale club industry? Competition among the North American wholesale club industry is pretty high. Everyone tries to achieve lower prices by reducing the cost in displayed items on pallets or inexpensive shelving. They also have very low costs for store décor and fixtures and comparatively low labor cost because they use fewer personnel
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lack importance due to individuals moving west‚ even before the expedition returned to St. Louis. However‚ from the evidence provided in the words of Meriwether Lewis and William Clark‚ historians can see the effects of the interaction with the Corps of Discovery and Native Americans and the suppression of Sacajawea’s perspective not recorded in the journals. This expedition is a part of American history‚ whether or not people enjoy the story or simply want to forget. Americans need to address
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obtained from the membership it can be suggested that Costco can pre-select the demographics of their customer base. According to Comparative demographics (2008).Comparative demographics in US market shows‚ that 85% of heavy wholesale club shoppers are from the upper income groups and in regards to the household size‚ 72% of heavy wholesale club shoppers are from two to four person households. In terms of age 73% of female heavy wholesale club shoppers are no more than 55 years old as stated by
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Internal Analysis: SWOT Strengths: * Positive Business Strategy – The way Costco operates is providing items in bulk at low prices in membership only warehouses. This has caused an increase in sales with the current recession‚ which also leads to growth during the slow economic times. * Treasure Hunt Merchandising – Costco changes about a quarter of their items to sell regularly. For example‚ customers may find Ragu one week‚ and Prego the next‚ it just depends on who Costco strikes a better
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Sara Lee Corp. in 2011: Has Its Retrenchment Strategy Benefitted Shareholders? Assignment Questions 1. What is Sara Lee’s corporate strategy? How has its retrenchment strategy changed the nature of its business lineup? Sara Lee corporate strategy was to implement acquisition strategies which would enlarge their geographical coverage in order to expand into new business classes. When the company started it was a small wholesale distributor of several items: coffee‚ tea and sugar and over time
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