Political- Relates to changes in government influence and can have huge significance for companies. Changes in the priorities for public spending or the UK ’s relationships with other countries can open or close major markets. Political changes are closely tied up with legal changes. Laws are continually being updated in a wide range of areas‚ e.g. consumer protection legislation‚ environmental legislation‚ health & safety and employment law‚ etc. Employees should be notified of all legislation
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The reason behind this being that Asia has experienced a great increase and development in these countries’ economy. Regional competition Gulf Air (Bahrain)‚ Qatar Airways (Qatar)‚ and Saudi Arabian Airlines (Saudi Arabia) are some of Etihad’s regional competitors since they are increasing the number of their fleet which makes the competition even more
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and Tourism Council estimates that in 2004Travel and tourism is expected to generate* US$ 5‚490.4 billion of economic activity* 10.4% of total GDP* 214‚697‚000 jobs or 8.1% of total employment* 12.2% of total exports [1]My task is to conduct a PEST analysis for a company within the Tourismindustry. Within the tourism industry‚ I have to select one area of interestlike transportation‚ accommodation and transportation etc. and thenone company doing business with these sectors related with thetourism
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Marketing Planning in a Global Environment Group Assignment No: 1 Topic: What is the purpose of a Political‚ Economic‚ Social and Technical (PEST) environmental analysis for companies in relation to their global (marketing) strategy? Present a PEST analysis for ONE of the following four companies: the computer chip manufacturer Intel the train operator Scotrail the food etc. retailer Tesco the book shop retailer John Smiths {draw:frame} Group Members:
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CASE STUDY: COUNTRY ANALYSIS (GREECE) The economy of Greece is the 34th or 45th largest in the world at $290 or $292 billion by nominal gross domestic product‚ which is stated by World Bank statistics for the year 2011. As of 2012‚ Greece is the thirteenth largest economy in the Europe. In terms of per capita income‚ Greece is ranked 29th or 33rd in the world at $27‚875 and $27‚624 for nominal GDP . The Greece economy mainly depends on the agricultural sector which take a lot of portion of the
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Country Risk and Strategic Planning Analysis Global Business Strategies MGT/448 August 10‚ 2011 Country Risk and Strategic Planning Analysis Sydney Cove produces the finest Aussie wine on the market. This paper will convey the various risks associated with implanting a forging business venture and identity key components of the organization’s business plan. It is imperative in this business to identify potential harm‚ define what Sydney Cove stands for and outline potential advantages
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Cultural Analysis of a potential market While introducing either a new product or an existing product in a new market‚ it is very essential to perform a cultural analysis on the market. This gives us a brief idea about the market and helps us in making the market planning decisions. Entering a new market can be difficult‚ because different markets have different cultures. For example the market in South Africa will be completely different in terms of food‚ dressing styles‚ the languages
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PEST Analysis Using the PEST analysis to assess the macro environment of the newspaper industry shows that the technology and recession are two of the major factors that have been affecting the newspaper industry as well as the socio cultural side. Technology The Internet‚ a powerful and advance technology‚ has changed the model of mass communication. The Internet has had a major impact on the external environment of the newspaper industry and has been gradually substituting the prints. It has
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India functions on a democratic system‚ which heavily influences the political situation of the country. However‚ this democracy stems from a caste system. A caste system is a social grouping that combines a group of particular members based on specific professions and usually leads to the isolation of each individual caste. The Indian people adopted the caste system to create an easy differentiation of communities and neighborhoods. Recently in India there has been a relaxing of the caste system
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PEST Analysis of Indian Market for the Apparel Industry 1. Political Factors: The proliferation of international trade and liberalization of the global trade regime has dawned in India with the implementation of several programs by the Government of India (termed as GOI from now onwards in the report) to help the textile and apparel industry adjust to the new trade environment. In 2000‚ the GOI unveiled its National Textile Policy (NTP) 2000‚ aimed at enhancing the competitiveness of the textile
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