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    Assignment 2 Nicole Lee 038236154 HRM822 Peter MacKellar May 11‚ 2015 1. In 1982 it seems the company will have to downsize. What are the factors that are forcing the company to make that decision? (10 marks) Downsizing is a strategy to improve an organization’s efficiency by reducing the workforce or changing and restructuring the systems of the organization (Belcourt & McBey‚ p. 260). There are multiple factors that are forcing Stonewall Industries to make the ultimate decision to downsize

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    Customer Focus

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    Customer focus Customer satisfaction and loyalty are two important indicators for business. If organizations can meet customer expectations‚ it only can help improve customer satisfaction but not loyalty. However‚ if the quality can exceed customer expectations‚ it can help improve and sustain customer loyalty. There are tremendous practices for performance excellence in terms of customer focus. For example‚ identify different customer groups and understand their needs‚ create an organizational culture

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    Limited Liability Company

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    Brief Overview of Limited Liability Companies Introduction Limited Liability Company (LLC) is often considered as the hybrids of general partnership and corporation. It often referred as a general partnership where the partners have no personal liability and a limited partnership where there is no general partner or a partnership surrounded by a corporate shell (Seipel‚ Tunnell & Zimmermann‚ 1995). The LLC is first adopted in Wyoming in 1977 and then in Florida in 1982. However‚ LLCs

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    Westmills Carpets Limited

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    delivery and good quality are always important in maintaining good customer relationship. But Westmills’ quality and delivery problem are the worst ever. One reason is the difficulties of coordination between some departments‚ such as urgent sales order cause manufacturing department unable to schedule properly‚ which rise up the quality problem and make customer unsatisfied. Then it will be difficult to get order from this customer again. The other reason is half-finished control system‚ with shortcoming

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    Customer Retention

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    name for over a century. There are many different classes developed to cater for the ever demanding customers. Some of the classes are C‚ D‚ E‚ G‚ K‚ L‚ R‚ S‚ T class. Also‚ Mercedes reputation is also build in the Formula One scene. 1. Customer retention Customer retention is an assessment that an organization takes to measure the customer defection. It is important because retained customers tend to spend more‚ need lesser loyalty cost and they tend to refer someone to your business. Therefore

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    customer expectation

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    clientheartbeat.com/customer-expectations/ Customer expectation a. The hard facts about customer expectations 1. Manage promises 2. Customers want relationships 3. The service process is the key to exceeding expectations b. Understanding customer expectation The benefits of understanding customer expectations Understanding your customers’ needs C.examples of companies exceeding customer expectations Amazon exceeds expectations with delivery Google and youtube Excellent customer service and high

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    Customer Service

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    Providing customer service Since our restaurant can exists only because of customers‚ and in particular repeat customers who voluntarily choose to return here and spend their money and time to our food‚ beverage and service. Without our customer we don’t have a restaurant‚ they are the only reason we are here. As a result‚ taking care of our customers is our highest priority‚ in fact a privilege‚ never an interruption. At our restaurant the customer always comes first. b. Dealing with customer complaints

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    customer behaviour

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    or "e-Commerce" E-commerce covers online processes that touch customers‚ suppliers and external partners‚ including sales‚ marketing‚ order taking‚ delivery‚ customer service‚ purchasing of raw materials and supplies for production. More sophisticated system such as flight and hotel reservation system. e-Commerce breaks into two components: Online Shopping - the scope of information and activities that provides the customer with the information they need to conduct business with you and

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    customer churn

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    What is Customer Churn? Customer churn refers to when a customer (player‚ subscriber‚ user‚ etc.) ceases his or her relationship with a company. Online businesses typically treat a customer as churned once a particular amount of time has elapsed since the customer’s last interaction with the site or service. The full cost of customer churn includes both lost revenue and the marketing costs involved with replacing those customers with new ones. Reducing customer churn is a key business goal of every

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    Value to Customers

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    * * LO1: Delivering Value to Customers * * The Marketing Philosophy and its Relevance to Corporate Culture * Marketing philosophy: holds that achieving organisational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors. * Takes an outside-in perspective: * Starts with the well-defined market‚ focuses on customer needs‚ coordinates all the marketing

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