Southwest Airlines in 2010: Culture‚ Values and Operating Practices 1. Has the AirTran acquisition make good strategic sense for Southwest? For the past 40 years Southwest Airlines has been known as the market share leader in domestic flight travel in the United States. The company has always been known for excelling in differentiating themselves among other low-fare carriers by providing a reliable product and an excellent customer service. Moreover‚ Southwest has also proven to be a profitable
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Defining the Corporate Strategy Responsiveness (Reliability; Quickness; Flexibility; e.g.‚ Dell‚ Overnight Delivery Services) Competitive Advantage through which the company market share is attracted Cost Leadership (Price; e.g.‚ Wal-Mart‚ Southwest Airlines‚ Generic Drugs) Differentiation (Quality; Uniqueness; e.g.‚ Luxury cars‚ Fashion Industry‚ Brand Name Drugs) OM’s contribution to Corporate Strategy Differentiation Cost Leadership Responsiveness Design & Volume Flexibility Fast & Dependable
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of this structure for the organization." Southwest Airlines is part of an oligopoly. An oligopoly is defined as an instance where there are only a small number of producers in a market; due to the small numbers‚ if one company changes their prices of their goods or services‚ the others will do the same in order to keep it competitive. Running as an oligopoly can be both helpful and painful for the consumer. For instance‚ Southwest Airlines has set prices they have for certain flights to certain
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Question 1 A patent entitles the inventor of a new product to prevent others from selling‚ manufacturing‚ making‚ marketing or importing the patented product for a limited period of time. This can provide the patent holder with a monopoly position in the market for that product‚ which allows them to charge a higher price and achieve their expected returns (both tangible and intangible). Pharmaceutical companies used this strategy to maintain their market competitiveness and guarantee the returns
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Birla plots a growth story amid slowdown Kumar Mangalam Birla’s business has grown steadily in the downturn because of the scale and capacity he has built in the last five years With the recent announcement to acquire Jaypee Cement’s 4.8 million-tonne cement plant in Gujarat‚ Aditya Birla Group’s soft-spoken promoter and chairman‚ Kumar Mangalam Birla‚ has taken UltraTech Cement within striking distance of its nearest competitor to grab the top slot in the cement sector. After the deal‚ UltraTech
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Delta Airlines Board of Directors Presentation October 18‚ 2013 Consultants: General Overview of Delta Airlines Strategy DELTA’S CURRENT STRATEGY COMPANY’S SANDBOX High rivalry makes industry unattractive Profitability increasing‚ but still below cost of capital Consolidation trend has reduced rivals helping profits Trainer refinery acquisition: using vertical integration to address Delta’s largest expense Metrics of improving flight completions‚ on-time arrival rate and
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Easy Jet Airline TEAM MEMBERS: Name Team Member #1 Qymi Sheng Team Member #2 Will Huo Team Member #3 Ann Chiang Short History of the Easy Jet: Easyjet is a successful example of a European no-frills airline‚ founded by the Cypriot Stelios Haji-Iaonnou in 1995‚ with the vision of creating a customer focused brand that would revolutionize the concept of air travel. More than fifteen years on‚ easy Jet is Europe’s leading airline‚ and the UK’s largest‚ carrying over 55m passengers
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The following questions pertain to the Ten Southwest Practices for Building High Performance Relationships. With regard to questions 1 - 4 please explain what they mean to you within a service management focused organization. 1. "Lead with Credibility and Caring"? Many believe that leadership is related to an individual’s level or position within a company; many people refer to the leadership of an organization as embodying the individuals who hold executive positions. However‚ most executives
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In 1992 Southwest Airlines was the only major airline in the US to post a profit. In 1993 the same airline outperformed its competitors. The CEO‚ Herb Kelleher stated the primary and most challenging SWA goal is to offer great service at low cost. SWA was able to meet and exceed this goal by competing using a new-game strategy. They sought to restructure the airline’s business to match company strengths. Instead of adapting to the way that other airlines operated‚ they created their own set
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Cases in Financial Reporting Continental Airlines‚ Inc - Leases Anderson‚ John Armanini‚ Nathan Avery‚ Sarah Hacker‚ Matthew Adkins‚ Lindsay To: Larry Tomassini From: Group 6 Subject: Case Study #3 – Continental Airlines‚ Inc. - Leases Date: February 22‚ 2011 This memo contains a lease analysis of the case titled: Continental Airlines‚ Inc - Leases. All numbers contained in this memo are in millions. D. i. Rental Expense (Aircraft Equipment) $896 Rental
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