Chapitre II : La stratégie de gamme au sein de l’entreprise Introduction : Une gamme de produit est la réponse de l’entreprise aux besoins détectés sur le marché. Qu’elle soit destinée aux consommateurs ou aux entreprises clientes‚ la gamme est avant tout la réponse aux attentes ou aux besoins ressentis. Le responsable produit‚ structure souvent sa gamme sous plusieurs dimensions et niveaux lui permettent de bien segmenter sa clientèle afin de mieux lui répondre et l’aider de ce fait à se repérer par
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[pic] Estudio de caso: El lanzamiento de Porsche Cayenne Índice Introducción Antecedentes La gestión de Wendelin Wiedeking (hasta 1998) Lanzamiento de nuevos modelos El mercado de los SUV’s La diversificación en la actividad empresarial Diversificación en diferentes industrias (ejemplos) Tendencias en la industria automotriz Las tendencias en la época del caso Implicaciones para Porsche de entrar al mercado de los SUV’s
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The Housing Bubble’s Link to the Great Recession. A recession is caused by many different factors‚ not just one. It is the coming together of many different problems‚ all at one time. Some factors that contributed to this last Great Recession include consumer indebtedness‚ income inequality‚ lax regulations and the housing bubble. In this paper we will discuss how the Housing Bubble exacerbated and what is its link to the Great Recession. It is necessary to note that because the bursting continues
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1) You intend to open a trendy restaurant in Toronto’s posh‚ Yorkville district. List ten (10) specific procedures‚ guidelines or activities that you can engage in at the restaurant‚ in order to attempt to be either environmentally-friendly or to build a sustainable business. The suggestions should directly relate to the restaurant’s operations‚ its procurement policy or its marketing plans ANS: So finally I have decided to follow my dreams and start a restaurant‚ I need to know what food restaurant
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Trends in technology 1. Differentiate between Black Hat and White Hat Hacking Black Hat Hackers; groups of individuals that writes and deploys malware programs and or viruses for profit or for fun. White hat hackers; these represent law cyber-crime police officers with the responsibility of eliminating or minimizing the activities of said Black Hat Hackers. 2. Explain carefully the differences between Phishing and Pharming as types of mobile malware innovations
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Student’s Name: Please read and follow all instructions. The focus of this course is the reasoning process used when we are making decisions. Some reasoning processes are for individual decisions‚ while others are for social decisions. It is important to remember that the course (and these assignments) are NOT about opinions (your own or the expert’s)‚ but rather about the reasoning process used in arriving at these opinions and decisions. In the homework assignments‚ you are being asked
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OPPORTUNITY CREATES ETHICAL DILEMMAS Definition of ethical dilemmas Ethical dilemmas‚ also known as a moral dilemmas‚ are situations in which there are two choices to be made‚ neither of which resolves the situation in an ethically acceptable fashion. In such cases‚ societal and personal ethical guidelines can provide no satisfactory outcome for the chooser. Ethical dilemmas assume that the chooser will abide by societal norms‚ such as codes of law or religious teachings‚ in order to make the choice
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Question One There were many ethical violations that occurred in the Zimbardo Prison Study. The first violation was deception. Although Zimbardo got consent from the participant‚ he did not fully explain what the participant would be going through. They were told that they would be participating in a mock prison study. However‚ they were not told that they would be arrested at their homes and striped searched upon arrival at the prison site. It is very important that you inform participants
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CEO-to-Worker Pay Ratios 1. Should the SEC mandate disclosure of pay ratios? Why or why not? And if so‚ how should the ratios be determined? The pay ratio provision requires publicly held companies to annually calculate the median total compensation for all employees globally‚ and disclose a ratio of the median employee’s compensation to the CEO’s compensation (H.R. Policy Association‚ n.d.). The SEC should mandate the disclosure of pay ratios because there are too many CEO’s collecting excessive
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LIFEBOAT ETHICS (Mother Love and Child Death in Northeast Brazil) Nancy Scheper-Hughes NORTHEAST BRAZIL * Rural areas – farms and ranches‚ sugar plantations and mills * Vast region of equally vast social and developmental problems * River is heavily infested * Its nine states are the poorest in Brazil and are representative of the Thirld World * High rate of infant and child mortality. Life expectancy – 40 years; 1 million children die annually * Women are forced into
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