Case Study 4 - The Coca-Cola Company Struggles with Ethical Crises Case #11 January 5‚ 2014 1) The corporate role in any company builds the foundation of how a company succeeds and‚ also‚ how the public views them. Their organizational performance is based on how the company is run and what ethical structure they have in place. Their social responsibility runs parallel with their organizational performance. If a company is not successful within themselves they cannot be successful within
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Acknowledgement I would kindly like to thank our “Organizational Behavior” lecturer Ms. Kalpana Ambepitiya for bequeathing us such a great opportunity to identify and evaluate our knowledge and showing our capability to successfully complete the assignments. Not only did we prove ourselves‚ but also did we get a prospect of studying how to get used to a time planner in order to complete our work within the time given. I feel & believe that this assignment helped me (Personally) to brush up my
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Romanian Economic and Business Review – Vol. 5‚ No. 3 89 MANAGERIAL INVESTMENT ON ORGANIZATIONAL STRESS Iulian Mituţ Abstract In a society affected by the economic and financial crisis and in the increasingly competitive environment it is important for any organization to adopt an organizational strategy to reduce costs without affecting its performance and market competitiveness. Human resources in a knowledgebased organization are increasingly affected by occupational stress‚ a phenomenon that
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Organizational Culture at Apple Inc Introduction Apple Inc. is a global computer manufacturing company that is going through majo r changes in its organizational culture and it’s organizational structure due to several events of the past few years. This is a company that grew extremely fas t in little time‚ that their management found themselves not being able to keep their operations and finances under control. Apple Inc. has been forced to reeva luate and redesign it’s organizational culture and
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HR Restructuring - The Coca Cola & Dabur Way: The Leader Humbled It all began with Coca Cola India’s (Coca-Cola) realization that something was surely amiss. Four CEOs within 7 years‚ arch-rival Pepsi surging ahead‚ heavy employee exodus and negative media reports indicated that the leader had gone wrong big time. The problems eventually led to Coca-Cola reporting a huge loss of US $ 52 million in 1999‚ attributed largely to the heavy investments in India and Japan. Coca-Cola had spent Rs 1500 crore
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How Coca-Cola segments it market This is coca cola zero‚ which is a low calorie version of the normal coke. It was introduced in 2005. It was mainly introduced because males thought that diet coke was a feminine drink. Target Market Coke zero is primarily aimed towards young adult males around the world. This is because diet coke was seen to be more aimed at woman. It is also aimed at people that didn’t really purchase the normal coke due to it being too sugary
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Organizational structure An organizational structure consists of activities such as task allocation‚ coordination and supervision‚ which are directed towards the achievement of organizational aims.[1] It can also be considered as the viewing glass or perspective through which individuals see their organization and its environment.[2] Many organizations have hierarchical structures‚ but not all. Organizations are a variant of clustered entities. An organization can be structured in many different
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PepsiCo Inc.‚ profitability ratios | | | Dec 29‚ 2012 | Dec 31‚ 2011 | Dec 25‚ 2010 | Dec 26‚ 2009 | Dec 27‚ 2008 | Return on Sales | | Gross profit margin | 52.22% | 52.49% | 54.05% | 53.51% | 52.95% | Operating profit margin | 13.91% | 14.48% | 14.41% | 18.61% | 16.09% | Net profit margin | 9.43% | 9.69% | 10.93% | 13.75% | 11.89% | Return on Investment | | | | | | Return on equity (ROE) | 27.71% | 31.29% | 29.86% | 35.38% | 42.47% | Return on assets (ROA) | 8.28%
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Coca-Cola´s Marketing Challenges in Brazil: The Tubaínas War What recommendations would you make to global brands to help them compete successfully with B brands in emerging markets In emerging markets global brands need to compete on unfamiliar terrain dominated by local players and plenty of B-brand that sell at price points below the MNC production costs using home court advantages with government regulators‚ and wrestle with deep-seated social and cultural customs. While the established
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INTRODUCTION Organizational Development (OD) has become more and more important for today’s organizations because the world is moving so fast that organizations have to find ways to be more effective‚ more innovation‚ more customer-driven‚ and more agile. Cumming and Worley (1997) define organizational development as “a process that applies a broad range of behaviour science knowledge and practices to help organizations build their capacity to change and to achieve greater effectiveness”. Therefore
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