How did Indian Ocean Trade Affect Societies in East Africa? Throughout history societies have flourished‚ changed‚ dominated‚ and developed due to the great benefits of commerce‚ or trade which are of great value to civilizations of man. A significant example of trade as a benefactor is The Indian Ocean‚ one of the eldest trade routes spanning between Asia and Africa. This trade was an incredibly important and imposing amalgamation traversing from East Africa throughout most of Asia‚ which
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applicable A) You will need to provide a paragraph or brief explanation of the following characteristics of products or services below Brand The brand or branding of a product is the image of how a company is view among the general public‚ the brand is their identity in the market and what the consumer is aiming to associate itself with. Visual music is seen as a specialist in music and ‘cult’ movie DVDs Their aim is to be seen as a respected retailer within the industry and give their customers
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products which you have bought (or rented)‚ ONE a High Involvement purchase‚ and ONE a Low Involvement purchase‚ in the following product categories A FOOD GOOD‚ A SERVICE OR A TRAVEL-RELATED GOOD. First Page Applying the teaching materials‚ explain why the first product you chose was a High Involvement purchase and why the second was a Low Involvement purchase. (10%) Using the five stage model of the Purchase Decision Process in the model of consumer buying behavior described in Module 1‚ describe in
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Campaign 1- Barclays contactless payments The first campaign I am going to look at is the Barclays contactless payments. Parts of the promotional mix 1. Advertising (Any paid form of non personal presentation and promotion of ideas‚ goods‚ or services by an identified sponsor) 2. Sales Promotion (Short-term incentives to encourage purchase or sales of a product or service) 3. Public Relations (Building good relations with the company’s various publics by obtaining favourable publicity‚
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are many social factors that can affect your performance‚ for example‚ A coach can affect your performance‚ every coach coaches in their own style and technique and some styles may benefit some performers more than others. Therefore‚ it is important to find a coach that works best for you.Finding a coach that suits you better could mean a huge improvement in your performance. Another social factor that can affect your performance are friends‚ friends can also affect your performance as you might be
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Broadly speaking‚ in order to maximise profits‚ different firms use distinct tools to perform strategy and decisions‚ such as SWOT analysis‚ PESTEL analysis and marketing mix analysis. In terms of the marketing mix‚ as an important concept in the subject of business studies‚ it refers to “a balance between the four main elements of marketing [is] needed to carry out the marketing strategy. It consists of the ‘4ps’: product‚ price‚ promotion and place” (Marcousé and Surridge et al.‚ 2011:141).
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INTRODUCTION 1.1 BACKGROUND The spree of economic integration process has inflated the trade volumes dramatically during the last few decades. And here international trade consequently demonstrates the extent of globalization with increased spatial interdependencies amongst the participants of the global economy and their level of integration. The volume of exchanged goods and services between the nations is taking a growing share in generating wealth‚ mainly by offering economic growth opportunities
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Stretch and support E1 Integration of promotion into the marketing mix In order to meet the grading criteria for M1 learners need to explain how promotion is integrated with the rest of the marketing mix in a selected organisation to achieve its marketing aims and objectives. Learners will need to have a thorough understanding of the marketing mix and then be able to apply it to the marketing aims and objectives of their selected organisation. Learners could complete the following activity to help
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Submitted to: Mr Coker Table of Contents Task 1…………………………………………………………………………....3 1.1 Introduction…………………………………………………………………..3 1.2 Marketing…………………………………………………………………….4 1.3 Concept of marketing…………………………………………………………4 1.4 What are customers needs and wants………………………………………...4 1.5 Cost of marketing…………………………………………………………….5 1.6 Advantages of Marketing……………………………………………………6 Task 2…………………………………………………………………………....7 2.1 Micro
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Marketing Mix Paper Marketing mix might be considered the most important term in marketing. The marketing mix components are basic foundation of a marketing plan. The marketing mix consists of the four P ’s which are price‚ place‚ product‚ and promotion. By using the marketing mix you can vary the offers of services that you give to your customers. For instance when you are a big name brand corporation you might focus more on promoting and desensitize the focus on price. According to the marketing
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