corporate finance‚ understanding the mechanism of company valuation is very important not only because of valuation of mergers and acquisitions‚ in choosing investment for a portfolio‚ in deciding on the appropriate price to pay or receive in takeover‚ but also in restructuring the corporation. The process of determining the present value of a company is called valuations. There are different methods and techniques which can be used for valuation. These are: 1) Dividend Discount Model 2) Discounting
Premium Income statement Stock market Cash flow
Brand and category design consistency in brand extensions Yi Sheng Goh Institute of Creative Industries Design‚ National Cheng Kung University‚ Tainan‚ Taiwan‚ and Veena Chattaraman and Sandra Forsythe Department of Consumer Affairs‚ Auburn University‚ Auburn‚ Alabama‚ USA Abstract Purpose – This study aims to investigate the influence of two critical brand extension design components – brand design consistency and category design consistency – on the formation of consumers’ product attitudes
Premium Brand management Branding Brand equity
Products are mute: the brand is what gives them meaning and purpose‚ telling us how a product should read. A brand is both a prism and a magnifying glass through which products can be decoded. Brands play a critical role in developing customer relationships and determining firm performance which eventually leads to brand commitment.. A brand is the identity of a specific product‚ service‚ or business. The brand is a focal point for all the positive and negative impressions created by the buyer
Premium Brand Brand management
Mercury Athletic Footwear: Valuing the Opportunity Team 10 / Mergers and Acquisitions West Coast Fashions‚ Inc (WCF) was a large business‚ which dealt with men’s and women’s apparel. One of their segments was Mercury Athletic Footwear. WCF wanted to dispose off this segment. They just wanted to divest because they wanted to focus more on their core business and move it up to the elite class. John Liedtke was the Business Development Head at that time in Active Gear Inc. He had a clear idea that
Premium Balance sheet Revenue Operating expense
Revere Street Project Valuation October 11‚ 2013 Table of Content 1 Summary - Project Revere Street 3 2 The Residential Property Overview 3 2.1 Location 3 2.2 Economic Environment 4 3 Financial Valuation 4 3.1 Case Preview 4 3.2 Case Summary 5 3.3 Valuation Summary 6 4 Pro Forma - Revere Street 7 4.1 Balance Sheet (Estimated) 7 4.2 Income Statement (Estimated) 7 4.3 Statement of Cash Flow (Estimated) 8 5 Future Prospects and Concerns 8 1.
Premium Cash flow Internal rate of return Net present value
A Note on Valuation Models: CCFs vs. APV vs WACC Fabrice Bienfait Table of Content Introduction..................................................................................................................................... 2 Enterprise Valuation ....................................................................................................................... 2 The Weighted Average Cost of Capital Approach ......................................................................... 2 The
Premium Discounted cash flow Generally Accepted Accounting Principles Weighted average cost of capital
Journal of Consumer Marketing Emerald Article: Brand communities for mainstream brands: the example of the Yamaha R1 brand community Reto Felix Article information: To cite this document: Reto Felix‚ (2012)‚"Brand communities for mainstream brands: the example of the Yamaha R1 brand community"‚ Journal of Consumer Marketing‚ Vol. 29 Iss: 3 pp. 225 - 232 Permanent link to this document: http://dx.doi.org/10.1108/07363761211221756 Downloaded on: 08-10-2012 References: This document contains references
Premium Marketing Brand
Brand Marketing Brand Equity Measurement Individual Assignment 1 305188 Brand Marketing Brand Equity Measurement Individual Assignment 1 305188 Sustainability ________________________________________________
Premium Brand Brand management Brand equity
1.A finance student states‚ “I don’t understand why anyone pays any attention to accounting earnings numbers‚ given that a ‘clean’ number like cash from operations is readily available.” Do you agree? Why or why not? There are several reasons why we should pay attention to accounting earnings numbers. First‚ net income predicts a company’s future cash flow better than current cash flow does. Second‚ net income is potentially informative when there is information asymmetry between corporate
Premium Generally Accepted Accounting Principles Revenue Income
Umbrella Brands The 1980s witnessed a revolution in the understanding of the working of the brands. Marketers depict brands as a reflection of customers’ own personalities‚ so that they can relate to their products well. In fact the distinguishing aspect of the modern marketing has been its focus upon the creation of differentiated brands and using them as weapons for launching multi-level attacks on competition. Market research has been used to help identify and develop bases of brand differentiation
Premium Brand Branding Brand management