Summer Internship Project Report On Determining and Implementing Marketing Strategies For Real Estate Investors in Selection of Property By Gurjot Singh Khalsa A0101912065 MBA Class of 2014 Under the Supervision of Ms. Teena Bagga Assistant Professor Department of Information & Technology In Partial Fulfillment of the Requirements for the Degree of Master of Business Administration - General At AMITY BUSINESS SCHOOL AMITY UNIVERSITY UTTAR PRADESH SECTOR
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Customer Relationship Marketing Procter&Gamble acquired Old Spice in 1990. Since then‚ a brand once associated with a has-been‚ highly fragrant aftershave whose ivory bottle still gathers dust on medicine-cabinet shelves has transformed from a small stagnating brand into a men’s personal-care powerhouse. The brand is undergoing a transformation and rapidly becoming a hip brand for men‚ thanks in no small part to P&G’s ’Smell like a man‚ man’ advertising campaign for Old Spice shower
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rewarding employees Introduction to Motivation At one time‚ employees were considered just another input into the production of goods and services. What perhaps changed this way of thinking about employees was research‚ referred to as the Hawthorne Studies‚ conducted by Elton Mayo from 1924 to 1932 (Dickson‚ 1973). This study found employees are not motivated solely by money and employee behavior is linked to their attitudes (Dickson‚ 1973). The Hawthorne Studies began the human relations approach
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opportunities and challenges in marketing. Marketing is a social platform to provide chances for individuals and groups to obtain what they need and want through exchanging various products with others (Kotler‚ 1974).In the contemporary society‚ people can not live without marketing with others which is much more important to firms. This report tends to evaluate how Apple-one of the most innovative and creative companies builds marketing relationships with its target customers through brand building. What
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|2 | | | | |Culture is pervasive in all marketing activities |3 | |
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Frederick Community College BU 274-1 Customer Relations Index# 1968 Fall 2013 Class Starts: January 27‚ 2014 Class Ends: May 16‚ 2014 Last day to withdraw: April 12‚ 2014 Instructor Information: Name: Samantha Robertson Office: N/A E-mail: srobertson@frederick.edu Cell Number: 443-206-4586 Office Hours: Available on request Campus Mail Box Number: 750 Course Information: Credits: 3 Prerequisites: EN 50‚ EN 52 Co-requisites: None On-campus Meetings: N/A
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MEMORANDUM TO: UST Inc. Investors CC: FROM: DATE: SUBJECT: Debt Policy at UST Inc. ADD INTRO PARAGRAPH From the viewpoint of the bondholder‚ UST Inc. has various attributes that make the company a safe‚ yet sometimes risky investment. Qualities that make UST Inc. a superior investment include their excellent A-1 credit rating and their strong brand name and market position‚ which has made UST Inc. one of the most profitable companies in corporate America. While their asset tangibility
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1993-8233 ©2012 Academic Journals Full Length Research Paper Importance of mutual relations on customer satisfaction in industries with no/low direct contact with customers Farzad Sattari Ardabili*‚ Shahram Mirzaie Daryani‚ Manouchehr Molaie‚ Es-hag Rasooli and Mohammad Hasan Kheiravar Department of Management‚ Ardabil Branch‚ Islamic Azad University‚ Ardabil‚ Iran. Accepted 18 January‚ 2012 Although customer satisfaction is a key indicator of quality of services provided by a company‚ it is
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Customer Service Marketing Assignment #1 Customer Service Marketing BUS1340-11W Section 3 Elizabeth Stewart 6144463 2/27/2011 Elizabeth Stewart Part 1 For this assignment I have selected The Church & Dwight Company and their product Trojan condoms. This company has segmented the market for Trojan condoms using many bases of segmentation. Demographics * Males and females * Ages 15-50 Psychographics * Religion * Wants and Needs Geographic * Developing countries
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motivating employees through job characteristics model: job characteristics model Definition A theoretical concept concerning how the fundamental features of an employee’s assigned tasks affect mental states and yield different workplace outcomes. The job characteristics model applicable to a business identifies the job characteristics of skill variety‚ autonomy‚ task significance‚ task identity and feedback‚ and the outcomes of high job performance‚ high job satisfaction‚ high intrinsic motivation
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