Chapter 6 Study Guide Fluids‚ Electrolytes‚ and Acid-Base balance Compartmental Distribution of Body Fluids 2/3 of the body’s water is contained in the ICF‚ the remaining 1/3 is in the ECF ICF fluid volume is regulated by proteins and other non-diffusible organic compounds in cells Interstitial fluids (IF) act as a transport vehicle for gasses‚ nutrients‚ wastes‚ and other materials 14%-16% of body weight Reservoir for maintenance of vascular volume; used during hemorrhage
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Discovering the Truth: The Operation of Ethos in Anti-Smoking Advertising REBECCA FELDMANN This rhetorical analysis appeared in a journal called Young Scholars in Writing‚ which publishes articles on rhetoric and composition written by college undergraduates. Feldmann shows how the popular and effective Truth campaign appeals to teens by building ethos and challenging the ethos of tobacco companies. As you read‚ look at how she carefully defines concepts up front‚ which she can then use
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was wrongfully killed. After reading both speeches I have come to the conclusion that Mark Antony was clearly the more persuasive speaker. Although both did well‚ Mark Antony seemed to use ethos‚ pathos‚and logos more effectively. Ethos which is a persuasion technique that focuses on morals and credibility. Ethos was used by both men but mark Antony used it best and also
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rather than hope and joy and in their voices. The American dream has constructed and enforced an idealized concept due to the emotional and physical barriers in the economy‚ politics‚ and it’s portrayal in the media. The American dream is a national ethos of the United States. In the colonial days‚ it was easier to hold the right of freedom of speech without holding the fear of being censored or threatened
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what the soldiers know. The theme “People in power lie to persuade civilians to do their their dirty work without them knowing the true aftermath of war”‚ is seen evidently throughout the four texts I have chosen. The song Hero of War by Rise Against‚ the song War Pigs by Black Sabbath‚ the film Rambo by Ted Kotcheff and the film American Sniper by Clint Eastwood. The song Hero of War portrays the theme of “People in power lie to persuade civilians to do their their dirty work without them knowing
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Ethos‚ Pathos & Logos in Dr. Martin Luther King’s "Letter from Birmingham Jail" LOGOS Logos is an appeal to our logic or reasoning. It is a presentation of the logical relationships between and the reasoning for a particular position. Simply stated‚ logos is the setting forth of the reasoning behind a position or action. In our scientific world‚ many times logos involves statistics. Dr. King appeals to our logic when he gives the reasoning for his statement "I have almost
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New York‚ Los angeles‚ London and Milan. (Steger‚ 75) According to Steger‚ the Americanization of the world has overwhelmed more vulnerable cultures with Western norms and lifestyles. Another ideological tension of globalization is the concept of “ethos of infantilization‚” a system that dumbs down adults to think more like children through dumbed down advertising and consumer goods while also targeting children as consumers. (Steger‚ 77) To increase profits and expand their businesses‚ global capitalists
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The Company Logo—an asset or expense? As the title of this essay suggests‚ it must first be decided whether the company symbol or logo should be recognized as an asset or an expense. An asset is defined as something of value‚ such as cash‚ equipment‚ inventory‚ or buildings‚ while expense is defined as something that has a negative effect on the value of the practice‚ such as accounts payable. The simple question that needs to be answered is “Does the company logo contributes to or takes away from
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Macbeth had a doubt in his mind‚ she would easily manipulate him with her words. The words Lady Macbeth told her husband partly set the tragic events of this play in motion. In scene I act VII of “Macbeth”‚ Lady Macbeth specifically uses Pathos‚ Ethos‚ and Logos in order to get the response that she wants. The scene starts out with Macbeth pondering about whether their plan to murder the king is a good idea. He knows that he should be a loyal subject‚ have honor‚ and treat his guests with better
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The importance of good logo design By Paul Turner Logo design is everywhere. It is the key element for any company’s corporate identity. It is important that as a company they ensure that the logo that is representing them is effectively designed so that people can easily identify and relate the logo to the company. If a logo is poorly designed‚ it can have a negative effect on the company it is speaking for. Bad logo design is one of the main causes of new business’ failing every year because
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