operations and performance on a consolidated basis. In the business parlance ‚ Strategic Business Unit (SBU ) means “an independent work unit within an organization that thrives on its distinctive business capabilities in a competitive market place The case study of Godrej Consumer Products Ltd (GCPL) has been presented here to highlight the strategies followed in its fast growing FMCG division as a SBU I. A brief study of the economy and FMCG market in India The Indian economy grew at a much slower
Premium Strategic business unit Strategic management Fast moving consumer goods
1. INTRODUCTION General Motors is a motor vehicle company in the United States that started manufacturing in 1915. The purpose of this report is to examine the decisions that were made within the company‚ in the lead up to their financial crisis in 1991. In the years preceding this downfall‚ the CEO Robert Smith made several decisions that contributed to the declining financial status of General Motors. Consequently‚ when Smith retired‚ the Black Swan Event of America’s recession left the next
Premium Decision making
Executive Summary Being one of the largest automakers in the world‚ General Motors (GM) undertakes its manufacturing operations in over 30 countries with vehicles being sold in over 200 countries. Through undertaking its international operations it also subjects itself to various types of foreign exchange exposures due to fluctuations in the values of currencies; to manage this problem it has adopted a passive hedging policy and aims to reduce the impact of foreign exchange exposures on the business
Premium United States dollar Foreign exchange market Currency
South East University Name:- MD Monirul Islam ID:- 2012210005052 Sec:- B Batch:- 10th Submited to :- Zahid Anowar Subject:- Evaluate the company objectives for General Motors‚ The Home Depot‚ YUM! Brands‚ and Avon. Discuss whether or not the objectives are measurable and achievable. General Motors objectives: 1. Identify and implement ways to conserve on electrical usage and on gas usage. This goal is achievable. 2. Develop strong team work and effective leadership skills of staff through
Premium The Home Depot Motivation
Case Studies - BPR in Poland The first ever Business Process Reengineering (BPR) project in the formerly communist countries of eastern Europe was completed on October 28th‚ 1994 by Wizdom Polska‚ the Polish subsidiary company of Wizdom Systems‚ Inc. Wizdom has once again taken BPR to new frontiers‚ achieving unprecedented results in the massive task of Reengineering a company laden with the residuals of 50 years of central planning. The company‚ Stomil Sanok S.A.‚ is a manufacturer of rubber
Premium Business process reengineering Poland Process management
As a leader in food industry‚ Frito-Lay developed many strategic business units (SBUs) for its succeed. Each SBU has its own individual managers‚ resources‚ mission statement‚ target market and competitors. A good SBU should respond customers’ demand quickly and effectively‚ while big organization has the lag of decision making. The following factors which I believe that make Frito-Lay as a successful snacks provider. First‚ Frito-Lay has lots of brands‚ however‚ none of them produce similar products
Premium Marketing Potato chip Strategic business unit
Introduction A Strategic Business Unit (SBU) is when a unit comprises one or more products having a common market base whose manager has complete responsibility for integrating all function in to a strategy against an identifiable competitor. An SBU is composed of a product or product lines having identifiable independence from other products or product lines in term of competition‚ prices‚ substitutability of product‚ style/quality‚ and impact of product withdrawal. (Kendrick‚ 2009) Sometimes
Premium Pickup truck Four-wheel drive General Motors
General Motor and Toyota Motor 1 Comparison and Contrast of General Motors and Toyota Motor Thomas Hong‚ Ph.D. The Impact of Technology on Organization University of Phoenix November 12‚ 2007 General Motor and Toyota Motor Introduction 2 This paper seeks to compare core and enabling technologies of two organizations in the automobile industry. General Motors Corporation experienced a crisis that recorded another operating loss of $7‚668 million during the fiscal year of 2006‚ while
Premium Marketing Toyota Management
alternative directions and alternative methods. Indeed‚ I would like to support these concepts by referring my work to the automobile sector (as a continuing line provided with the Morgan´s example in class). I am going to use the example of General Motors and Ford‚ they are well known and also provide us a long struggling and interesting history. The first part of my assignment gives a theoretical view of different concepts (using several examples) that are used in my assignment and‚ of course
Premium Strategic management Automotive industry General Motors
Executive Summary General Motors Corp. (NYSE: GM)‚ is the world’s largest automaker and has been the annual global industry sales leader for 76 years. In 2006‚ nearly 9.1 million GM cars and trucks were sold globally under the following brands: Buick‚ Cadillac‚ Chevrolet‚ GMC‚ GM Daewoo‚ Holden‚ HUMMER‚ Opel‚ Pontiac‚ Saab‚ Saturn and Vauxhall. GM is primarily engaged in the worldwide development‚ production‚ and marketing of automobiles‚ consisting of cars and trucks. GM develops‚ manufactures
Premium Chevrolet Volt Plug-in hybrid Electric vehicle