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    Case Question

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    Warren E. Buffett‚ 2005 Case Questions: 1. What is the possible meaning of the changes in stock price for Berkshire Hathaway and Scottish Power plc on the day of the acquisition announcement? Specifically‚ what does the $2.17-billion gain in Berkshire’s market value of equity imply about the intrinsic value of PacifiCorp? Based on the multiples for comparable regulated utilities‚ what is the range of possible values for PacifiCorp? What questions might you have about this range? Assess the bid for

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    Truearth Case

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    Executive Summary TruEarth is faced with a dilemma on whether or not to launch the new whole grain pizza product. This case has analyzed the marketing survey data and provided full alternative solutions. The calculated projected retail market of $21 to 30 million dollars will meet the business requirements to proceed with this project. The marketing plan is to focus on two key consumer groups: existing TruEarth customers and new health conscious group that may or may not be existing pizza eaters

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    Sony Case Study

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    31 I n April 1996‚ Masao Morita‚ president of the Sony Personal and Mobile Communication Company‚ a division of the Sony Corporation‚ pondered how to recover Sony’s initial leadership in car navigation systems in Japan. As the first company to launch a reasonably priced (around $2‚000) after-market model in 1993‚ Sony could claim to have created the world’s largest car navigation systems market in Japan. Since the late 1980s‚ Sony led a group of 40 companies in establishing an industry standard

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    Swanson Case

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    Below‚ I will give the company some advice regarding what kind of product to launch and how to market their product. The most important part of creating a marketing campaign is understanding your customers in the relevant segment (in this case‚ the average Russian). It’s obvious that the Russians soup-related traditions differ a lot from the American ones. In Russia‚ the preparation of soup is very important

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    The Case

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    Facts: The Negro plaintiffs in these cases were denied admission schools attended by the white children under the laws requiring or permitting segregation according to race. All the court adhered to the “separate but equal” doctrine and held that the plaintiffs were not admitted to the white schools (except for the plaintiff in the Delaware case). In the instant cases‚ the plaintiffs contend that segregated public schools are not “equal” and they are deprived of the equal protection of the laws.

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    Sony Playstation 3 Case

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    September the 26th 2012 Case Analysis: Sony Playstation 3 1. What‚ if anything‚ should Sony do to turn around the sales of the PS3? * Instead of focusing on one particular target segment (18 to 35 year-old male gamers with above average-education and high degree of comfort with new technology) further target segments should also be focused (e.g. women‚ children‚ occasional gamers and non-gamers). Some of the further customers require games which are easy to play because they have a low

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    cases questions

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    Citibank Case Questions: 1) Should Citibank launch the card product? Why or why not? 2) Given its upscale customer base‚ how should Citibank position its card‚ if it decides to launch it? 3) Which countries should Citibank enter first? Which countries should it avoid? 4) If you choose not to introduce the card‚ what would you do to achieve the $100 million earnings target by 1990? What kind of branch banking products should the bank offer? L’OReal Case Questions: 1) What is Beauty Product

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    TruEarth Case

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    TruEarth Healthy Foods TruEarth‚ a company founded in 1993 in Missouri by Gareth DeRosa‚ wants to launch a Whole Grain Pizza. This paper discusses what the forecast in terms of units and value of the demand for pizza will be. Secondly‚ an explanation is given if we would launch the pizza or not. Thirdly‚ the pizza results will be compared with the findings for pasta. Finally‚ it is justified whether or not there is a first-mover advantage in pizza like there was with fresh pasta. Trial Purchase

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    Natureview case

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    Natureview case wrap -up At the core of the case is the question of whether Natureview should stay loyal to its current channel partners and accept the risk that the company might be limiting its long-term revenue potential. Alternatively‚ should Natureview enter a new channel that offers greater dollar revenue and profit potential‚ thus potentially alienating its current partners who helped get them where they are today‚ while stretching the organization beyond its current capabilities? In this

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    Cases

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    Pepsi Cola Products Philippines‚ Inc. (petitioner) v. Honorable Secretary of Labor (respondents) 1. Facts: a. June 1990: The Pepsi-Cola Employees Organization-UOEF (Union) filed a petition for certification election with the Med-Arbiter seeking to be the exclusive bargaining agent of supervisors of Pepsi-Cola Philippines‚ Inc. (PEPSI). i. Med-Arbiter granted this stating that PCEU-UOEF was an affiliate of Union de Obreros Estivadores de Filipinas (or the Federation) with two (2) rank and file

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