A PROJECT REPORT ON A consumer behavior study on [pic] And Its brand perception among Indian women In partial fulfillment of the requirement for the award of degree of Bachelor of business administration (BBA.) DECLARATION I do hereby declare that this piece of Project report entitled “A consumer behavior study on Lakme And Its brand perception among Indian women” for partial fulfillment of the requirements for the award of the degree of “Bachelor of
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Extended-stay suites “gain traction” as option to regular hotels‚ apartments. Submitted on May 22‚ 2009 by: Krystyna Butina 187509 Word count: 1138 Submitted to: Mr. Del Sol HTM 2400 Room Divisions Operations An extended-stay hotel is a relatively old concept in the hotel industry but was popularized only in 1975. (InterContinental Hotels Group‚ 2009) This types of hotel since the begging attracted a lot of people and had a high occupancy
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Hindustan Unilever Ltd: The Wheel Saga MM I Individual Assignment 1. Based on the case study above‚ critically examine HUL’s Marketing strategy (STP) for Wheel since its inception and the reasons for the success of the brand. The core reason of the introduction of the “Wheel” brand from the Hindustan Unilever Pvt. Ltd. (HUL) was to damage control the loss of market share due to the short-sightedness and the complacent attitude of the senior level managers to the potential of low income
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Division Classification Essay I stood there‚ with my knees bended and sweaty hands resting on my thighs as I watched my team slowly travel up the field towards me with the ball aiming right to my position as midfielder. I began getting anxious knowing that if I mess up even a smidge of a centimeter my “teammates” would have my head on a platter. So focused on the scene laying out in front of me I almost just missed my name being yelled out by our team captain Alexia. “Don’t mess up! Pass the
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“premier division” of world economic in the future? Introduction In 2010‚ American GDP increased 2.9%‚ which is much lower than “BRIC”countries’ GDP increasing number‚ but this figure still higher that European GDP increasing number (0.7%).Some of experts begin to analyze U.S. by GDP Index and unemployment rate to prove that U.S. economic leadership will be replace by “BRIC” country. However‚ in this article‚ it will prove that U.S. economic will still be the top of “premier division” of world
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members who will make the results better and more effective than a person doing it individually. Without teamwork you would not be able to complete things that require the help of others such as building a house‚ running a factory‚ or even picking food products. With teamwork relationships and friendships are formed‚ work gets done‚ and teamwork teaches you responsibility. It requires you work together in form of trust. In teamwork you learn from other‚ if someone makes a mistake then there is an opportunity
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City Brief History: Omnicom Group Inc. (NYSE: OMC) is an American global advertising‚ marketing and corporate communications holding company‚ headquartered in New York City‚ USA. It is one of the largest advertising and marketing groups in the world‚ being one of the "Big Four" agency companies (alongside WPP‚ Interpublic and Publicis) and ranking as the world’s top corporate media services conglomerate.] The company oversees a global network of more than 175 marketing services companies‚ as well as
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Unilever Unilever’s mission is to add Vitality to life. Unilever meet everyday needs of nutrition‚ hygiene and personal care with brands that help people feel good‚ look good and get more out of life Lever brothers started the company called Unilever in the year 1929 in Sao Paulo. Unilever has achieved a market capital of $56 billion with 300‚000 employees in 150 countries with 45 different brands. In 1930 Unilever launched their first detergent soap named sunlight soap. OMO detergent powder
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in Knowledge Management at Unilever Knowledge management is getting the right knowledge to the right people at the right time to maximize an entreprise’s knowledge related effectiveness. Knowledge management focuses on doing the right things instead of doing the things right. In this view all the business processes involve creation‚ dissemination‚ renewal and application of knowledge towards the organizational survival. Effective knowledge management enhances products‚ speeds deployments‚ increase
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INTRODUCTION Honeywell Building Controls Division (BCD) was split after the Residential and Building Controls Division lost money in 1981. The new BCD was created with a hope for a profitable business. In order to get more market share‚ in 1984 the BCD started to build Mod IV; the great promised product with better quality of its motor and cost reduction. The BCD built the cross-functional Mod IV team combined from manufacturing‚ marketing/sales‚ and engineering. In addition‚ to be more competitive
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