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    In general‚ the implementation process of those major decision-making(DM) problem‚ related to national economy and people’s livelihood‚ must consider two factors: fairness and democracy‚ because these problems are involved in various benefits. In order to avoid great risk of DM from the faults of individual judgment‚ the way of group decision-making(GDM) may be carried out. In the decision processdecision groups can be composed of delegates of stakeholder. For a means of DM‚ the mode of GDM can

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    ------------------------------------------------- Stages in Consumer Decision Making Process An individual who purchases products and services from the market for his/her own personal consumption is called as consumer.To understand the complete process of consumer decision making‚ let us first go through the following example:Tim went to a nearby retail store to buy a laptop for himself. The store manager showed him all the latest models and after few rounds of negotiations‚ Tim immediately selected

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    Unno Launch Case

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    Sans’ brands Abanderado‚ Unno‚ Ocean and Princessa‚ along with Champion‚ Dim‚ Hanes‚ Loveable‚ Pretty Polly‚ Wanderbra and Playtex. Sarah Lee was based upon decentralized management‚ giving the individual subsidiaries the freedom to make strategic decisions regarding their brands. Groupo Sans offered four brand lines. Abanderado was targeting the male population. The products of the brand appealed to the more traditional market segments that placed a lot of emphasis on product high quality. The brand

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    Decision Making Process Paper Te’ Portia Sibley MGT 230   About three years ago I decided to change jobs. I was called by a former coworker about a position opening up in a new retirement community that was preparing for opening. I am a housekeeper at a retirement community. This was never a career choice for me‚ but instead a necessity. It has always been my goal to get out of this job field and I felt an opportunity has come. The position was for a housekeeping supervisor. I applied for the

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    Investigating Product Launch

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    INVESTIGATING PRODUCT LAUNCH BMW X1 AND MARUTI SUZUKI KIZASHI A REPORT BY – GAURAV PRAKASH JOSHI MSc BUSINESS DEVELOPMENT SEPTEMBER 2012 EXECUTIVE SUMMARY This report explores two product launches in Indian automobile market in the year 2011. The India launches of the BMW X1 and Maruti Suzuki Kizashi are the perfect examples of contrasting product launches of the previous year. The research

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    places for one particular vehicle that I grew to like. Once I found “the one” I called each dealership to get an estimate of my payments. Once I was told the amount I wanted to hear‚ I went the following week to purchase my new vehicle. I think my process was incredibly similar to the text because I‚ for one‚ identified the problem‚ which was clear –I needed a new car because the old one would not last long. Then I used a readymade solution‚ which has proven possible over and over again‚ which was

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    First process is problem recognition in which someone in the company recognizes a problem or need that can be met by acquiring a good or service. It can result from internal (a machine break down and need new parts) and external stimuli (buyer receive a call from a salesperson who offers a better machine or a lower price). Next stage is general need description in which a buyer describes the general characteristics and quantity of a needed item. An example‚ for complex items‚ the buyer needs to work

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    The Space Shuttle Challenger disaster occurred on January 28‚ 1986‚ when Space Shuttle Challenger broke apart 73 seconds into its flight‚ leading to the deaths of its seven crew members. The spacecraft disintegrated over the Atlantic Ocean‚ off the coast of central Florida‚ United States‚ at 11:39 a.m. EST (16:39 UTC). Disintegration of the entire vehicle began after an O-ring seal in its right solid rocket booster (SRB) failed at liftoff. The O-ring failure caused a breach in the SRB joint it sealed

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    New Product Launch

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    New Product Development for Microfinance: Design‚ Testing‚ and Launch Technical Note Number 2 New Product Development for Microfinance: Design‚ Testing‚ and Launch by Monica Brand ACCION International October 1998 This work was supported by the U.S. Agency for International Development‚ Global Bureau‚ Economic Growth Section‚ Microenterprise Development Office‚ through funding to the Microenterprise Best Practices (MBP) Project‚ contract number PCE-C-00-96-90004-00. i ACKNOWLEDGMENTS

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    even stylish to laud Airbus and to chastise Boeing.” –Excerpt from Bear Stearns Analyst Report as reported in Fortune in August 1999 “We are not here to buy market share.” –Noel Forgeard‚ Chairman‚ Airbus Industrie‚ in August 1999 Airbus—From Challenger to Leader BSTR/046 BOEING’S NIGHTMARE In October 2002‚ The Seattle Times‚ a local newspaper published from Seattle‚ USA‚ where Boeing is headquartered‚ carried a headline story‚ Boeing Is Slipping to No. 2. According to the newspaper report

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