Southwest Airlines Case Study 1. Company Overview Southwest airlines began in 1967 as a low-cost‚ low-fare‚ customer-friendly air service shuttling passengers between San Antonio‚ Dallas and Houston‚ Texas. Founded by Rollin King and Herb Kelleher‚ Southwest moved from a small commuter transport of 18 round trip flights within Texas to a bustling market share leader providing more domestic flights than any other airline within the industry. Within two years of its first flight the airline was able
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Thomas Line Advanced Managerial Finance IPO Paper Spirit Airlines This paper will be about an IPO that was filed by Spirit Airlines for $300 million dollars in September of 2010. According to www.marketwatch.com‚ Spirit Airlines is the first airline to go public in 3 years. The last airline to go public before Spirit was Gulfstream International group in December 2007. Spirit plans to use half or 150 million for cash reserves ‚ working capital‚ and other corporate purposes.
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Q3. The major generational changes for post-80 have been a hot topic among the society. Some people say that both the China and Hong Kong post-80’s attitudes towards the society are totally different from that of the past generations. Before talking about how the generational changes are and what the similarities or differences between the China and Hong Kong generation‚ the definition of “post-80 generation” is that: The term “post 80” stands for the generation who was born between 1980 and
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Southwest Airlines 2002: An Industry Under Siege Case Study “Discussion Format” MGMT 5113 Team 7 Dag Yemenu Sachin Gupta Michelle May Shaun Evans November 22nd 2003 Problem Overview Southwest Airlines has employed unique operational strategies‚ incorporating industry revolutionizing methodologies‚ while developing and sustaining a strong corporate culture that has allowed Southwest Airlines to be profitable for a phenomenal 30 straight years and capture the Airline Industry
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Sales and selling strategy analysis: Prestige Watch – Omega Watch Hong Kong Introduction Over the past decades‚ wearing prestige watch has been a sign of being successful and wealthy‚ together with wearing jewelries and riding luxury vehicles. Omega watch‚ being one of the most representative prestige watch brands under the world’s top watch manufacturing group‚ Swatch Group‚ this article discussed the current sales approaches‚ forces and difficulties. It concluded with appropriate actions
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How E-tailing affect on Traditional Retail Market in Hong Kong? Products The product quality and Word-of-mouth are importance evaluation of online products. The consumers would consider both quantitative and qualitative aspects of online reviews. The consumer will also collect the comments about favorable news and unfavorable news before they are going to purchase in internet. Moreover‚ when consumers read online reviews‚ they are concern that not only to review marks but to other contextual
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Page Preface 3 Definitions of standard weekly working hours in Hong Kong and the World 3 In Hong Kong 3 In other countries and regions
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Hong Kong Housing Problem is not only attributed to the High Population Density Every Hong Kong citizen knows one of the grave troubles in Hong Kong is housing problem. The order of severity can be apparently reflected by many figures in recent research studies. ”Rents up 22 per cent in Hong Kong“ (2011) remarks that “the price of renting two-bedroom accommodation rose by 22% to US$2‚830 a month between 2009 and 2010“ (¶2). Subcommittee on Building Safety and Related Issues (2010) also observes
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In 1983‚ Hong Kong implemented Fixed-linkage System to US currency because of the reason that Hong Kong currency was very unstable. This Fixed-linkage System is a fixed exchange rate system that fixes the exchange rate of Hong Kong Dollar and United State Dollar to a ratio of 7.8: 1 Hong Kong Monetary Authority does not need to stable exchange market by controlling the supply and demand of HKD. It can be stabilized by Fixed-linkage System. In the past 15 years‚ Hong Kong interest rates and exchange
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HTM 4105 Contemporary Tourism Issues Topic: TOWARDS SUSTAINABLE TOURISM – KEY PROBLEMS AND ISSUES FACING HONG KONG Introduction Unquestionably‚ Hong Kong is a blessed land where possesses prosperity and most of the elements of being a world class cosmopolitan which has successfully attracted visitors over years‚ especially from the mainland by emphasising our world-class shopping‚ dining and other urban attractions (Lam‚ H.‚ 2004). Despite the flourishing scene of the tourism industry‚ the
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