BNU5013 – International Management Strategies Post-Module Assignment for Prof. Minyuan Zhao The topic for our team presentation was the expansion of Global Franchise Architects (GFA) into Kenya. The group selected this company as we had just completed a communication strategy for them on how to expand in India‚ and one of our colleagues who is from Kenya thought that it might be a viable option for GFA to expand into Kenya. This paper will attempt not to repeat any facts stated already
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Chapter 1 Introduction G-six Hair and Beauty Salon prides on providing a high standard of customer service. In addition to the quality hair and beauty services‚ the customer service has been found to be one of the main reasons of clients keep coming back to the salon. Today‚ beauty care becomes a big business‚ which can contribute to an economy significantly (Peiss 2000). Large scale production‚ global distribution networks‚ extensive advertisement efforts‚ scientific marketing and sales at
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A Report on USING SERVQUAL Model to assess Service Quality of AIRTEL i A Report on USING SERVQUAL Model to assess Service Quality of AIRTEL Submitted to Mr. Kazi Mahfuz Mamtazur Rahman Course Instructor Course Title: Service Marketing Course Code: MKT 402 Prepared by— Team: Megamind Aniqa Tahsin Anchal(787) Md. Saidur Rahman (792) Md. Shafaeth Zaman (802) Muqtadir Fattah Nayeeb (807) Nafiz Imtiaz Noor(816) Md. Ashiqul Islam (1332) Md. Asiful Islam (1985) Date of Submission 20th April‚ 2013
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How Marketing Impacts the Quality of Life Every part of a person’s life is surrounded by the forces of marketing whether it is acknowledged or not. From the moment a person wakes up in the morning up until bedtime they will come across some form of marketing in the course of a day. The brand of toothpaste used‚ the particular coffee someone drinks and even the car a person drives are all forces of marketing playing a vital role in their life. Sometimes society as a whole does not realize
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difference of service quality of the cafes at University Kuala Lumpur (UniKL)‚ Malaysian Institute of Industrial Technology (MITEC) campus using a sample of 29 usable questionnaires gathered from bachelor and diploma students of UniKL MITEC itself. The outcomes of hierarchical regression analysis showed six important findings; the price of the food for both cafes‚ the foods taste‚ the cleanliness of the cafes‚ worker attitude with the customer‚ the variation of the foods and the time services. This result
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Subway is an American fast food restaurant franchise that primarily sells submarine sandwiches (subs) and salads. It is owned and operated by Doctor ’s Associates‚ Inc. Subway is one of the fastest growing franchises in the world with 40‚229 restaurants in 102 countries and territories as of 11 September 2013.[1] It is the largest single-brand restaurant chain and the largest restaurant operator globally.[3][4][5] Subway ’s main operations office is in Milford‚ Connecticut; five regional centers
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1.1 Analyse the factors that drive change Change is to transform something. It is generally done for an improvement. It needs to be done for the right reason and to achieve an objective and it has to follow a process. It may be an individual is changing‚ an organization is changing or a society is changing. It is highly emotional and may cause upheavals and stress and resistance. Since we are dealing with children it is important that we prepare the children and the staff. Changes are resisted majority
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A STUDY ON IMPROVING SERVICE QUALITY USING SERVICE BLUEPRINTING AT ANBU TVS‚ RAMANATHAPURAM (dist). PROJECT REPORT Submitted by ILAYARAJA.R Reg. No. 088001107012 in partial fulfilment of the requirements for the award of the degree of MASTER OF BUSINESS ADMINISTRATION in DEPARTMENT OF MANAGEMENT STUDIES HINDUSTHAN COLLEGE OF ENGINEERING AND TECHNOLOGY COIMBATORE-641 032 MAY 2010 HINDUSTHAN COLLEGE OF ENGINEERING AND TECHNOLOGY‚ COIMBATORE-641 032 DEPARTMENT OF MANAGEMENT
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Don’t text and drive Victoria Guerriero Image Analysis “Five seconds is the average time your eyes are off the road while texting. When traveling at 55mph‚ that ’s enough time to cover the length of a football field.” (2009‚ VTTI). While texting and driving has always been an issue since people were able to text on phones‚ it has not gained much media attention until recently. People may have sent an occasional text while driving ten years ago‚ but because the keyboard was
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and Drives This Page Intentionally Left Blank Electric Motors and Drives Fundamentals‚ Types and Applications Third edition Austin Hughes Senior Fellow‚ School of Electronic and Electrical Engineering‚ University of Leeds AMSTERDAM • BOSTON • HEIDELBERG • LONDON • NEW YORK • OXFORD PARIS • SAN DIEGO • SAN FRANCISCO • SINGAPORE • SYDNEY • TOKYO Newnes is an imprint of Elsevier Newnes is an imprint of Elsevier Linacre House‚ Jordan Hill‚ Oxford OX2 8DP 30 Corporate Drive‚ Suite
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