Assignment 1 Michael Porter’s Five-Force model provides a simple method for assessing and analyzing the competitive strengths‚ weaknesses‚ and position of a business organization. These forces are: Competitive rivalry Threat of substitute products Power of customers Power of suppliers Threat of new entrants and entry barriers into industry These forces assist businesses to identify whether potential high returns exist in the marketplace. The stronger the forces‚ the greater the competition;
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Porter’s Five Force Competitive Model for FMCG Industry: 1. Rivalry among Competing Firms: In the FMCG Industry‚ rivalry among competitors is very fierce. There are scarce customers because the industry is highly saturated and the competitors try to snatch their share of market. Market Players use all sorts of tactics and activities from intensive advertisement campaigns to promotional stuff and price wars etc. Hence the intensity of rivalry is very high. 2. Potential Entry of New Competitors:
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Five Forces Analysis Intensity of Competitive Rivalry There are several firms fiercely competing Adidas for more market share‚ including Nike‚ Puma‚ Reebok and Umbro to name a few. Adidas must ensure that their goods are of a high quality and at a reasonable price in order to keep their market share in this industry. Intensity in this industry is high as there are a large number of organisations with similar products all trying to gain market share. Threat of Entry to the Industry
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air transport for passengers and goods‚ but also is a strategic element for employment generation. About one-third of world trade (by value) is delivered by air and about half of international tourism is facilitated by air links. Civil aviation industry is an important engine for innovation and technological progress in a world of decreasing barriers to trade. Market Size * Total domestic passengers carried by the scheduled domestic airlines between January and April 2013 were 20.289 million
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multinational corporation that designs and sells consumer electronics‚ computer software‚ and personal computers. The company ’s best-known hardware products are the Macintosh line of computers‚ the iPod‚ the iPhone and the iPad. Its software includes the OS X and iOS operating system; the iTunes media browser; and the iLife and iWork creativity and production suites. Apple is the world ’s third-largest mobile phone maker after Samsung and Nokia. Established on April 1‚ 1976 in Cupertino‚ California‚ and
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of pizza industry under the Michael Porter’s ’Five Forces Competitive Framework’. Market definition Market definition mainly focuses on two aspects‚ product terms and geographic terms. We consider the product terms to pizza restaurants. In pizza restaurants‚ their main products are traditional pizza‚ gourmet and specialty pizzas‚ pizza sides and others. The pizza sides are some specialties with pizza‚ such as salads‚ chips‚ etc. It is a tool for differentiation between the industry players.
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Indian Agro Products Agricultural sector is the mainstay of the rural Indian economy around‚ which the socio-economic privileges and deprivations revolve‚ and any change in its structure is expected to have a corresponding impact on the existing pattern of social equality. The growth of India’s agriculture sector during the 50 years of independence remain impressive at 2.7 % per annum. About two-third of this production growth is aided by gains in crop productivity. The need based strategies adopted
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Exhibit: Five Forces Outline 1. Barriers to Entry—Medium to High for the following reasons: a) Economies of scale—the top three carriers (Federal Express‚ UPS‚ and Airborne Express) serve slightly more than 85% of the domestic express mail market. All three carriers deliver a high volume of packages‚ and thus‚ are able to spread fixed costs over more units. Also‚ each carrier has integrated technological systems that improved operational efficiency. In addition‚ intensive training programs
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the recent introduction of “McCafe” they have entered the gourmet coffee market. Analyse McDonalds using a well known model to assess the competitive position that it occupies within its industry Laudon & Laudon (2006) claim that the most widely used model for understanding competitive advantage is a model known as “Porter’s Competitive Forces Model”. To assess competitive position using this model we must consider traditional competitors‚ the possibility of new market entrants‚ availability
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the PESTEL framework. P POLITICAL E ECONOMIC S SOCIO-CULTURAL T TECHNOLOGY E ENVIRONMENT L LEGAL In PESTEL framework‚ the external environment is classified into six broad categories: Political‚ Economic‚ Social‚ Technological‚ Environmental and Legal. Changes in these external forces affect the types of products produced‚ the position of them‚ market strategies‚ types of services offered and choice of business. Political Forces: Intel being a multinational company‚ it has to operate
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