MINISTRY OF EDUCATION AND SCIENCE OF UKRAINE DRAGOMANOV NATIONAL PEDAGOGICAL UNIVERSITY INSTITUTE OF FOREIGN PHILOLOGY COMPARATIVE LINGUISTICS AND TRANSLATION DEPARTMENT INTERCULTURAL ADVERTISING Report Performed by Svitlana Bukina Teacher: Kovalchuk I. M. Kyiv-2013 CONTENTS INTRODUCTION 1. Language in advertising 2. Communication style in advertising 3. Colours‚ numbers and images in advertising 4. Cultural values in advertising CONCLUSION BIBLIOGRAPHY
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1-4 INTERCULTURAL COMMUNICATION COMM 1502 Alexandra MacMurdo May 14‚ 2013 Chapter 1 1. Why is it important to think beyond ourselves as individuals in intercultural interactions? It is important to think beyond ourselves as individuals in intercultural interactions because the world is a melting pot filled with many people of different cultures living amongst other cultures. This makes intercultural communication inevitable to everyone. Additionally‚ having an intercultural interaction
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TABLE OF CONTENTS i INTERCULTURAL SEMINARS 1 PROBLEM 1 INTERCULTURAL SEMINARS 1 BENEFITS OF ATTENDING THE SEMINARS 2 INSTRUCTIONAL APPROACH 2 SEMINAR CONTENT 3 Body Positions and Movements 4 Concept of Culture 5 Conflict Resolution 5 Intimacy in Relationships 5 Language. 5 Male and Female Roles 6 Space and Time 6 Religion‚ Values‚ and Ethics 6 TENTATIVE SEMINAR SCHEDULE 7 BIBLIOGRAPHY I TABLE OF FIGURES II INDEX III INTERCULTURAL SEMINARS Heath R. Watkins
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International and Intercultural Communication Ashford International and Intercultural Communication BUS600 July 27‚ 2014 International and Intercultural Communication International and Intercultural Communications have been of great interest to the Hofstede Centre for many years. In fact Geert Hofstede’s dimensions of culture have been the most widely disseminated of all theories. Hofstede’s five cultural dimensions are‚ “1) Power Distance‚ 2) Individualism or Collectivism‚ 3) Masculinity-Femininity
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International Marketing & Negotiation Intercultural Negotiation Professor Fathi TLATLI‚ President Global Customer Solutions & Innovation‚ DHL Professor Manoëlla WILBAUT‚ Global Commercial Developments Director‚ DHL ICHEC‚ Year 2012 - 2013 Topics on the agenda I. Key principles to respect during the whole negotiation process II. The negotiation phases – prepare‚ start‚ conduct‚ conclude and follow up with international negotiation examples Intercultural Marketing & Negotiation / ICHEC
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Name: Jeremy Ong Intercultural Communication Individual Essay The intercultural experience I am sharing involves one of my close Malay friend whom I have known for many years‚ and through our different family backgrounds and religion‚ there are times when we have to employ some effective intercultural communication skills to cross the boundary that is set by our personal field of experiences. First and foremost‚ and probably the most important difference between us is our religion‚ which with
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Despite similar dialogues of equality and merit‚ dis/ability paradigms‚ and citizenship rights‚ German and American special education systems diverged considerably‚ and increasingly‚ over the twentieth century. Resisting reforms‚ Germany maintains ten segregated special school types; less than 10% of disabled students attend general schools. By contrast‚ 95% of all disabled students in the United States attend general schools‚ but spend part of their school day separated from their peers in general
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Intercultural communication is a big issue in our medical fields today. Dealing with individuals from different cultures is a part of every day life. Intercultural communication is the understanding that different cultures communicate and perceive the world differently. It is very important for individuals to understand this concept in order to interact with one another. The point of the intercultural communication awareness and competency model is to recognize and avoid the breakdowns in intercultural
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Intercultural Communication - Reflection Paper I would like to discuss‚ reflect on and analyse Hofstede’s cultural patterns. Based on my personal experiences and opinions I believe Hofstede has to some extent attempted to successfully classify different nations and cultures into their predominant dimensions‚ however it is not without its flaw. Of the four dimensions Hofstede has identified‚ I will explain two. The notion of power distance (PD) has proven to be a relatively
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Intercultural competence Definition: Intercultural competence is the ability to communicate successfully with people of other cultures. We say that a person is intercultural competent‚ if he/she understands the culture-specific concepts of perception‚ thinking‚ feeling and acting.. Intercultural competence it is also called cross-cultural competence. Why and what for Intercultural Competence: Intercultural competence is needed as the basic ability for any interaction! It is not only necessary
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