will be providing a detailed analysis of the existing Budget Hotel market‚ and how to improve the competiveness of the Travelodge UK‚ the second largest Budget Hotel chain in the United Kingdom‚ Second Premier Inn. This report will contain the following‚ a profile of the organisation’s current target market‚ which will include demographic‚ psychographic‚ geographic and behavioural variables. That will then be followed by a well-referenced and well-researched PEST analysis that will highlight the most
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Birdsong (2004) Choreographed by Siobhan Davies Contextual Information/ Key Details: Choreographer Siobhan Davies Movement Material Siobhan Davies and Company Dancers Sound Score and Design Andy Pink Visual Artist David Ward Production Design Sam Collins Lighting Design Adrian Plaut Costume Design Genevieve Bennett Dancers 8 5 Female and 3 Male Type of Stage In the round World Premier Northern Ireland April 2004 London Premier October
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channel and value-based pricing. SITUATION ANALYSIS INDUSTRY ANALYSIS Burger Machine possesses good information about the market and knows what the market needs and wants. They were the first one to establish a 24/7 burger machine and was nicknamed as “the burger that never sleeps”. Even with the marketing strategy of the competitors like “buy one take one” they didn’t get into it because they believe that quality is what the market wants. SALES ANALYSIS Burger Machine currently ranks 4th in the
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STYLISTIC ANALYSIS William Somerset Maugham «THE ESCAPE» William Somerset Maugham is one of the best known English writers of the 20th century. The trend he belongs to is realism with slight ifluence of expressionism. A novelist‚ a dramatist‚ and a short-story writer‚ he gained an outstanding reputation with his prominent books “Of Human Bondage”‚ “The Moon and Sixpence”‚ and “The Razor’s Edge”. The observer of the first decades of the 20th century‚ Maugham is deeply critical of the morals
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In his Beveridge Lecture on 18th March 1999 Tony Blair‚ then Prime Minister‚ made the following statement: “We need to break the cycle of disadvantage so that children born into poverty are not condemned to social exclusion and deprivation. That is why it is so important that we invest in our children”. Using this statement as your starting point‚ analyse and evaluate the progress that has been made in eradicating child poverty since New Labour came to power in 1997.” Introduction The aim of
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theorist’s understandings of gender as something we do rather than being a fixed part of who we are. Firstly‚ it is important to define the difference between sex and gender‚ bringing in Judith Butler’s views. Then the essay will explain and discuss Erving Goffman’s ‘dramaturgical approach’ to social interaction‚ and Judith Butler’s understandings of gender as performativity‚ using various academic sources. Both these two theorists view gender as a kind of performance. Performance as an explanation of
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Rhetorical Analysis: President Ronald Reagan ’s Farwell Address Rhetorical Analysis: Reagan ’s Farwell Address Ronald Reagan ’s Farewell Address was an amazing example of conveying the fundamentals for freedom through an emotional and visual lesson. It is no wonder that the president known as the "great communicator" was successful in painting for us a picture of who we were‚ past and present‚ and the improvements in the areas of strength‚ security‚ and
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Lady Ath-Elite: A Training Facility for Female Athletes L. Donnell Grand Canyon University: MGT 660 December 20‚ 2012 Environmental Analysis and Industry Analysis Rivalry will exist among Lady Ath-Elite but the intensity will not be great. There are several gyms in Huntsville‚ Alabama; the largest gyms are the University Fitness Center‚ Gold’s Gym‚ Riviera Fitness Centers‚ Bender’s Gym‚ Curves‚ Empire Fitness‚ and the new YMCA in Madison‚ Alabama (Yellowpages.com‚ 2012). Riviera Fitness Center
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Cultivation Theory Daniel Chandler Cultivation theory (sometimes referred to as the cultivation hypothesis or cultivation analysis) was an approach developed by Professor George Gerbner‚ dean of the Annenberg School of Communications at the University of Pennsylvania. He began the ’Cultural Indicators’ research project in the mid-1960s‚ to study whether and how watching television may influence viewers’ ideas of what the everyday world is like. Cultivation research is in the ’effects’ tradition
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The feature presentation we viewed in class was a movie I thought I would never see in my life time. Learning about the term “Hermaphrodite” and the actual story about why people use that particular term to describe a human being always struck my mind‚ and after seeing the film in conjunction with the reading the book Testo Junkie I am coming to grips with the term. That word is also used to describe the main character in the story Phoebe‚ a women who has mens chromosomes. The first part of the
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