1.0 Introduction APPLE Apple Inc.‚ formerly Apple Computer‚ Inc.‚ which is a multinational corporation that creates consumer electronics‚ computer software‚ and commercial servers‚ and a digital distributor of media content. On 1 April 1976‚ Apple was established in Cupertino‚ California and incorporated on 3 January 1977. The founders are Steve Jobs and Steve Wozniak who started with a Apple’s computer company in the year 1976. Apple has expanded into a very complex company that specializes
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This article is about the Republic of India. For other uses‚ see India (disambiguation). Republic of India Bharat Ganrajya Horizontal tricolour flag bearing‚ from top to bottom‚ deep saffron‚ white‚ and green horizontal bands. In the centre of the white band is a navy-blue wheel with 24 spokes. Three lions facing left‚ right‚ and toward viewer‚ atop a frieze containing a galloping horse‚ a 24-spoke wheel‚ and an elephant. Underneath is a motto: "सत्यमेव जयते". Flag Emblem Motto: "Satyameva Jayate"
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with similar target market and segmentation Panda Magic Golf Bravo Indirect Sets of Competition All other ice creams brands can be seen as indirect competitor of Magnum Even Algida’s Cornetto can be indirect competitor Positioning Map Perceived Quality x Magnum x Cornetto x Bravo x Panda Perceived Price Free Associations Research 14 Females and 16 males Aged between 23 - 40 years are asked «What comes to their mind when they think of “Magnum”
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REPUBLIC OF INDIA INTRODUCTION India‚ officially the Republic of India‚ is a country in South Asia‚ and a member of the Commonwealth of Nations‚ the World Trade Organization‚ the South Asian Regional Co-operation Organization and the United Nations. The name India is derived from the River Indus‚ the valleys around which were the home of the early settlers. The Aryan worshippers referred to the river Indus as the Sindhu. It is impossible not to be astonished by India. Nowhere on Earth does humanity
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She is India “A nation’s culture resides in the hearts and in the soul of its people”‚ claimed Mahatma Gandhi. This emotional phrase written by one awe inspiring person shifted one of the world’s largest nations. No human being could outlaw India’s exceptionally sturdy soul. India was given a female gender by Mahatma Gandhi‚ the humble man seeking freedom on his own soil. During his life‚ India was under the almighty British crown. For Britain‚ this enormous colony was a treasure providing salt
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Marketing Planning - Fall Semester 2012/2013 Individual Case Answers LIFEBUOY IN INDIA: PRODUCT LIFE CYCLE STRATEGIES 1. How is the concept of PLC useful? The Product Life Cycle concept is useful in the sense that it is a way to managers think about the product and the market development‚ functioning as a tool for effective marketing strategy in understanding the behaviour of product on sales‚ profits‚ 4P’s of marketing and consumer approval. The concept of PLC forces managers to plan better
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The leaders of our freedom movement‚ under the stewardship of Mahatma Gandhi‚ had dreamt of an independent and prosperous India. On this day in 1947‚ Pandit Jawaharlal Nehru took the first step towards the realization of that dream by hoisting the Tricolour at the Red Fort. The journey we began on 15 August‚ 1947 is now 65 years old. We have achieved much in these 65 years. Today is certainly a day to celebrate the success of our democracy. However‚ on this occasion we should also introspect about
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[pic] OPERATION AND STRATEGY USED IN INDIA FOR IMPLEMENTATION MOBILE NUMBER PORTABILITY NAME: - Shashank Kumar FACULTY: - Prof. Rajiv Misra XAT ID: - 2406497 BATCH: - PGCBM-18 CENTRE:-Patna ABSTRACT With rapid increase of mobile service provider
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Government Official country name: India Government System: Constitutional Federal (federation) Republic Head of State: Pranab Mukherjee Official Languages: Hindi‚ English Region: Asia Allies/blocs: Russia‚ Singapore‚ South Korea People Population: 1‚220‚800‚358 Growth Rate: 1.51% Major religions/cultures: Hinduism‚ Islam‚ Christianity‚ Sikhism‚ Buddhism Standard of living: Overall life expectancy rate: 65 infant mortality rate: 72 per 1‚00 live births literacy rate:
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Marketers manage product positioning by focusing their marketing activities on a positioning strategy. This essay will discuss the multiple factors that are crucial to optimal market positioning. The factors that impact the chosen organisation‚ Apple‚ and the chosen product‚ laptop computers‚ include market segmentation‚ market positioning‚ and the marketing mix‚ which comprises price‚ promotion‚ place and product. Established in the United States of America in April 1976‚ Apple Inc is a multinational
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