they see each other as the best of friends. From the beginning to the end‚ Antony never betrays this trust and places value on the relationship between them. This includes the honorable duty of revenge against those who have slain his master and his loyalty to the Roman Empire and its authority. Even after the death of Caesar‚ Antony remains true to his relationship with Caesar‚ as he believes that Caesar should not have been murdered and plans to avenge his death or seek justice for a friend. He is
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Montanan David Hayden in 1948 and the struggles of a family torn between loyalty and justice. The novella explores the way power can be abused within a small community. Through characterisation‚ Watson exposes how family loyalty can be challenged by moral truths and how unfair power structures can lead to the marginalisation of the oppressed. The characters of Wes and Julian represent the theme of loyalty to family opposed to loyalty to justice. Julian is the patriarchal leader of the Hayden family and
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Annotated Bibliography Brand Loyalty from a Multi-faceted Perspective ORGA 201 Introduction to Management Section OP51 Max Su (1762788) Instructor: Rob Dean Brand loyalty is the ‘Holy Grail’ to all marketing organizations. Marketing practitioners are consumed by it. They search. They try. They dream. They want to achieve the ultimate in brand loyalty‚ making it so airtight that no competition can lure their consumers
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relationship between brand loyalty‚ corporate image‚ and repeat purchasing. Brand loyalty In marketing‚ brand loyalty comprises of a consumer’s commitment to repurchase the brand and can be demonstrated by repeated buying of manufactured goods or services or other positive conducts such as word of mouth advocacy. True brand loyalty involves that the consumers are willing‚ at least on event‚ to put aside their own needs in the interest of the brand. Brand loyalty is more than simple repurchasing
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ANALYSIS OF SERVICE QUALITY AND CUSTOMER SATISFACTION‚ AND ITS INFLUENCE ON CUSTOMER LOYALTY. (Passengers Survey of Domestic Full Service Airlines Company “Garuda Indonesia” in Indonesia) Mohamad Rizan Management Department of Economics Faculty‚ State University of Jakarta‚ Indonesia dr_rizan@yahoo.com ABSTRACT The aims of research are : 1) Analyzing service quality‚ customer satisfaction and loyalty of full service airlines company (Garuda Indonesia) in Indonesia‚ and 2) Testing hypothesis
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University Batangas City FACTORS AFFECTING CUSTOMERS LOYALTY TO CITIMART SUPERMARKET IN BATANGAS CITY Asi‚ Grace R.‚ Falogme‚ Maria Kristy May F. Master in Business Administration ABSTRACT Background: In recent years‚ retail business sector continue to boom in Batangas City. This challenges all entrepreneurs on how to retain within the circulation. Objective: The main purpose of this study is to identify factors affecting customer loyalty to Citimart Supermarket in Batangas City. Methodology:
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ARTICLE IN PRESS Tourism Management 26 (2005) 45–56 An examination of the effects of motivation and satisfaction on destination loyalty: a structural model Yooshik Yoona‚*‚ Muzaffer Uysalb b a Department of Tourism Management‚ Pai Chi University‚ 439-6 Doma-2Dong‚ Seo-Gu‚ Daejeon 302-735‚ South Korea Department of Hospitality & Tourism Management‚ Virginia Polytechnic Institute and State University‚ 362 Wallace Hall‚ Blacksburg‚ VA 24061-0429‚ USA Received 14 November 2001; accepted 29
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THE ROLE OF COMMUNICATION AND LOYALTY MARKETING‚ IMPACTING ALCOHOL CONSUMPTION IN INDIA A dissertation submitted in partial fulfilment of the requirements for the degree of Master of Business Administration (International Business) In the University of East London 29th August‚ 2012 Abstract In this research I have chosen to identify the impact of communication and loyalty marketing in the Indian liquor industry
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POLY A study of the factors influencing customers’ loyalty in Namibian banking sector A research proposal submitted to the faculty of Economics and Management sciences in partial fulfilment for the Bachelor of Business Administration Degree By CARLOS NDESHY Student Number: 201034567 March 2014 Table of content Abstract Introduction Problem statement Overview Research objectives Research questions Key literature Research design and
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is part of their effort in building brand loyalty. As you can see from the pictures‚ every bed in the store are occupied‚ with children and adults falling asleep. IKEA does not discourage this. They realize that the more customers choose to relax in its showrooms‚ the more likely they will have positive attitude towards its brand and make a purchase once their incomes catch up with their aspirations. In contrast‚ competitors lack building brand loyalty. 11-furniture‚ has successfully copied the
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