EXECUTIVE SUMMARY Business Results Period (Consecutive Months): April-September 2008 Start of Advertising/Communication Effort: April 2008 Base Period for Comparison: April-September 2007 a) Synopsis of the Case Bold advertisers in the past have proven that a jujitsu approach to strategy can help brands turn a perceived weakness into a strength. But what if people are turned off by the whole category you operate in? And what if they are so cynical they’re not prepared to listen to you? This
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American Me American Me The film; American Me is an epic depiction of 30 years of Chicano gang life in Los Angeles‚ California. The movie focuses on the life of a 1950s teen named Montoya Santana‚ who forms a gang with his close friends. The gang is arrested for a break-in‚ and sentenced to time in juvenile hall. Santana finds trouble on his first night in juvenile hall and goes from juvenile hall to prison for 18 years. There he created and led a powerful gang that operated both inside
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Nowadays‚ more and more children work for money. To some extent‚ paid work can help children to learn‚ to take responsibilities and have some extra money. However‚ it is also controversial to discuss whether or not children should get involved in money pursuit. To my mind‚ this really has some advantages and disadvantages. Paid work can bring children some income. Children are supposed to get money from their parents‚ which partly causes their parents some burden and make children annoyed when
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Let’s Talk About Pollution . . . Water Landfills and Dumps and more Water Pollution (all these facts come from the website Grinning Planet at http://www.grinningplanet.com/2005/07-26/water-pollution-factsarticle.htm) What are the water sources that we are concerned about in Gary? We get our drinking water from Lake Michigan Well water comes from groundwater All Gary residents drink city water which comes from Lake Michigan. Our health is affected by water quality in many
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Donald Sill English 111-4403 Stein 12 October‚ 2012 Let’s all be Friends with Animals The relationship of human and animals can be heart-whelming‚ as well as a lot of responsibility to take care of your pet. In a relationship‚ the animal acts as a best friend to the human‚ and the relationship could last a lifetime. Although owning a cat or a dog might be compatible‚ there is a lot of bad cases of animal cruelty. Examples such as dog fighting‚ horse slaughtering‚ even verbal and mental abuse
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What influences have made me the person I am? It was a Tuesday afternoon and I was just getting to my psychology class and as usual I was chit chatting with my neighbors in class‚ Cpl Christie and Fausnight about the things that each of us did this weekend. Just when I had finished talking to Kara (Fausnight) about her weekend our psychology teacher Dr. Douglas walks in. As she is walking in I in my peppy self- personality ask how her weekend went. Dr. Douglas then proceeded to tell me that it was
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parents or got a job at a plant factory . You had some who went to college or moved out of town‚ but most went into the workforce. My hometown has impacted me a lot. It has made me want to do better than just go straight into the workforce. I plan to go to college to become a pediatric dentist. My hometown as help me want to strive for excellence. I have a very strong determined drive to make something of myself‚ I will not settle for less. I am always on the A/B honor roll because I know its important
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The “Gettysburg Address” by President Abraham Lincoln during the Civil War and “I Have a Dream” by Doctor Martin Luther King Jr given during the March on Washington. These speeches both have common themes‚ freedom and equality and they both have rhetorical devices to emphasize the purpose. The purpose of the “Gettysburg Address” is to tell the people to continue the fight. The purpose of the “I Have of Dream” speech is to tell the people to demand their rights. This paper will analysis the two
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Indirect speech for Interrogative (question) sentence. For changing interrogative (question) sentence into indirect speech we have to observe the nature of question and then change it into indirect speech according to it rules for indirect speech. A question can be of two types. One type which can be answered in only YES or NO and other type which needs a little bit explanation for its answer and cannot be answered in only YES or NO. Examples Do you like music? (It can be answered
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nutritional value. In the film Super Size Me‚ the director and star Morgan Spurlock‚ does a 30-day diet of just McDonald’s fast food‚ for breakfast‚ lunch‚ and dinner. From the beginning of the movie‚ to the end‚ the viewer can observe how quickly fast food can drastically change someone’s health and life. It demonstrates how a perfectly healthy human can become so absorbed and addicted to fast food that it makes them sick and fat. Through the film Super Size Me‚ Morgan Spurlock is not advertising fast
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