CRM Assignment Flipkart Sales Campaigns of Flipkart Flipkart as a brand has built a strong association with kids in its campaigns. The TVCs feature kids in adult situations (and with adult voiceovers). The idea of using kids stemmed from the fact that no one trusts like children. It also signifies that shopping in Flipkart is very simple that even a kid can do it. The use of children is more from a brand identity perspective‚ not to mention they make the commercials all the more interesting
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B&B Agency The “Gentleman” Campaign Introduction to B&B Agency Company Overview // B&B Agency is a full service agency‚ including planning‚ creating‚ producing‚ performing market research‚ and selecting media. // B&B Agency is one of the top ad agencies in the industry‚ focusing on the power of creativity and how it can transform human behavior. By using the power of creativity‚ B&B creates a brand’s purpose that will transform
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PROMOTIONAL CAMPAIGN PROJECT GUIDELINES OVERVIEW This promotional campaign project will give you the opportunity and responsibility to develop a professional advertising campaign for a product of your choice. The campaign will be completed in two phases that will be handed in for review and suggestions during the semester. The entire campaign will be due on the last class period. You will work with 2-3 classmates and each group will prepare a written report and brief presentation during the semester
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Great changes have taken place in our life along with development of society. As far as I am concerned‚ the Internet plays a big part in this. First of all‚ with the opportunity of surfing internet or playing computer and video games‚ people have a more sedentary life style. Children no longer play games outside and get exercise but they spend time on the computer. This has had effect on their health and can cause problems such as obesity. Another problem is the negative effect on their relationship
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net effect is to boost the relative appeal of commercials. Thus‚ exposure to political campaigns with the first one being in the early 1950’s‚ where everything seemed to be “booming” – the economy‚ suburbs‚ and babies being born and all this seemed to provide a sense of stability and contentment. Soon after‚ the sixties came and things started to change. People did not want to live the “conservative” lifestyles that the fifties provided‚ instead they wanted change that affected the laws‚ values‚ education
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Alycia Griffin Professor Michael Bedsole English 101 16 September 2012 Fashion Junkie Every company wants to have fresh ideas for their ad campaigns‚ to draw in their audience. Sisley attempted to draw the consumer in using an advertisement that depicted two women participating in illicit behaviors. The advertisement may have been considered humorous‚ had it not been so vulgar. Sisley’s attempt at reeling the consumer in resulted in an effect that definitely caught the eyes of their targeted
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Shortly after the advent of television‚ critics consistently ridiculed the impact it had on society. The list of negative effects it had on America’s family life in particular‚ only continued to grow. Who would’ve thought the thing that critics once said “brought the family together in one room” would eventually be looked down upon as the cause of a dysfunctional family. Has television done ANYTHING to improve the lives of people in America? Or has it only transformed the American people into root
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The myth of vampires has been around for hundreds of years. It spans all the way from blood suckers to puppets who teach your child how to count on tv. Many people enjoy hearing of the myth of the things we call vampires but they aren’t actually a myth. Vampires are very real because we can find the everywhere and they’ve started to come out about their vampirism. Vampires originated around the twelfth century in England. William of Newburgh‚ a fairly good historian wrote about prodigies‚ and oddities
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Sport coverage by TV Television would serve as a window of knowledge for youth however in terms of keep them thigh to outdoor physical activities a great number of issues brought to criticise this obvious phenomenon by wide range of individuals from parents to social and psychological experts. Unbroken transferring sport events via hundreds of channels drastically occupied teenagers’ hours and minutes. So rarely they can find time to take part in outdoor sports. Reasons contributing to this can
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is viewed as competition. At the heart of that competition is an activist campaign‚ which is represented by a demand‚ a promised reward if the target meets the demand‚ and a threat of harm if the target rejects the demand. The model incorporates target selection by the activist‚ proactive measures and reputation building by a potential target to reduce the likelihood of being selected as a target‚ and fighting a campaign. The supply of activism and the inherent free-rider problem are considered
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