Corporate Governance Case Studies Edited by Mak Yuen Teen Foreward Strong corporate governance and transparency are critical for business success. For investors‚ good governance is a good indicator of wellmanaged‚ resilient businesses. For companies‚ a measure of success is the ability to internalise the values‚ spirit and purpose behind governance rules. While the governance standards in Singapore have brought us to where we are today‚ we have some way to go if we want to be seen as leaders
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Integrated marketing communication Integrated marketing communication (IMC) is an approach to brand communications where the different modes work together to create a seamless experience for the customer and are presented with a similar tone and style that reinforces the brand’s core message. Its goal is to make all aspects of marketing communication such as advertising‚ sales promotion‚ public relations‚ direct marketing‚ online communications and social media work together as a unified force rather
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David Collis Toby Stuart Troy Smith Cadbury Schweppes: Capturing Confectionery (A) In late October 2002‚ Sir John Sunderland‚ chairman and CEO of Cadbury Schweppes‚ contemplated the future of his global confectionery and beverage company. Over the previous decade‚ the company had made several acquisitions to complement its portfolio of chocolate‚ soft drinks‚ sugar confectionery (candy)‚ and gum. Now it was considering a bid for Adams‚ the number two player in the worldwide gum
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NATIONAL OPEN UNIVERSITY OF NIGERIA SCHOOL OF ARTS AND SOCIAL SCIENCES COURSE CODE: CSS 111 COURSE TITLE: INTRODUCTION TO SOCIOLOGY CSS 111 COURSE GUIDE COURSE GUIDE CSS 111 INTRODUCTION TO SOCIOLOGY Course Developer/Writer Solomon Ojo University of Ibadan Dr. (Mrs.) I. Udofot National Open University of Nigeria Course Co-ordinator NATIONAL OPEN UNIVERSITY OF NIGERIA ii CSS 111 COURSE GUIDE National Open University of Nigeria Headquarters 14/16 Ahmadu Bello Way
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Human Factors & Ergonomics in Design PDF generated using the open source mwlib toolkit. See http://code.pediapress.com/ for more information. PDF generated at: Thu‚ 08 Jul 2010 07:03:31 UTC Contents Articles Human factors Ergonomics Anthropometry Rohmert’s law Experience design Industrial design Design for All (design philosophy) Human–computer interaction Repetitive strain injury 1 14 22 28 28 30 34 36 44 References Article Sources and Contributors Image Sources‚ Licenses and Contributors
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“New exciting ideas and perspectives on brand building!” Philip Kotler 4TH EDITION THE NEW BRAND MANAGEMENT Creating and sustaining brand equity long term STRATEGIC J N KAPFERER I THE NEW BRAND MANAGEMENT STRATEGIC ii ‘After reading Kapferer’s book‚ you’ll never again think of a brand as just a name. Several exciting new ideas and perspectives on brand building are offered that have been absent from our literature.’ Philip Kotler‚ Northwestern University ‘A real
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Higher Sociology Understanding Human Society 2 Acknowledgements SFEU (Scottish Further Education Unit) gratefully acknowledge the contribution made to this publication by Learning and Teaching Scotland who have granted permission to use material previously produced by HSDU. SFEU also thank SQA for permission to reproduce parts of the Arrangement documents. Contents Guide to the learning and teaching pack 3 Statement of standards
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Food ©2007 Global Science Books Food Preservation – A Biopreservative Approach Iraj Rasooli Department of Biology‚ Shahed University‚ Opposite Imam Khomeini’s Shrine‚ Tehran-Qom Express Way‚ Tehran‚ Iran Correspondence: * rasooli@shahed.ac.ir ABSTRACT Preservative agents are required to ensure that manufactured foods remain safe and unspoiled. Antimicrobial properties of essential oils (EOs) reveal that Gram-positive bacteria are more vulnerable than Gram-negative bacteria. A number of EO
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WORKBOOK ANSWERS AQA A2 Sociology Unit 4 Crime and Deviance with Theory and Methods This Answers book provides suggestions for some of the possible answers that might be given for the questions asked in the workbook. They are not exhaustive and other answers may be acceptable‚ but they are intended as a guide to give teachers and students feedback. The student responses for the longer essay-style questions are intended to give some idea about how the exam questions might be answered. The examiner
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Annual Report Consolidated and Statutory Financial Statements at December 31‚ 2006 101st fiscal year Fiat S.p.A. Financial Statements at December 31‚ 2006 234 Financial Review of Fiat S.p.A. 238 Income Statement 239 Balance Sheet 240 Statement of Cash Flows 241 Statement of Changes in Stockholders’ Equity I am enough of an artist to draw freely upon my imagination. Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world. Albert Einstein
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