Chapter 2 Early Civilizations in Mesopotamia Cumulative effects of agriculture + wave of technological changes around 4000 B.C.E. = generated civilizations as a new organizational form The process of agricultural economies = civilizations began in the Middle East. The Sumerians Sumer 1st river valley civilizations Major floods occurred Northeastern section along the Tigris and Euphrates Rivers that lead to the Persian Gulf Rainfall is scant Generated large food surpluses = population
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CASE 7 ENTERPRISE RENT-A-CAR Kevin Kirkman receives a Service Quality Survey in the mail from Enterprise Rent-A-Car. Kevin had been involved in a wreck earlier in the month and had rented a replacement car from Enterprise while his car was being repaired. Enterprise routinely surveys one of each 20 customers after completion of a rental. Enterprise used the survey to determine the percentage of customers who were completely satisfied‚ which produced the Enterprise Service Quality Index (ESQi)
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Poverty level in Phl unchanged since ’06 By Ted Torres (The Philippine Star) MANILA‚ Philippines - The percentage of Filipinos living below the poverty line has remained almost unchanged in the past six years‚ according to the latest poverty data released by the National Statistical Coordination Board (NSCB) yesterday. The recorded poverty incidence for the first half of 2012 was 27.9 percent‚ slightly less than the 28.8 percent recorded in the first half of 2006‚ and 28.6 percent in the first
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Lings Cars - Website Purpose of the DMO The purpose of Lings Cars website is to advertise and rent out rental cars for their UK based company. The intention of this website is to expand Lings Cars business through technology‚ and hopefully increase their revenue by providing more rental cars to people. Information on the cars is presented across multiple web-pages on the website‚ which is owned by Lings Cars. Ling Valentine (CEO of Lings Cars) "handcrafted" the website‚ so I ’ll be referring to
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Sociocultural Carsharing or car sharing is a model of car rental where people rent cars for short periods of time‚ often by the hour. They are attractive to customers who make only occasional use of a vehicle‚ as well as others who would like occasional access to a vehicle of a different type than they use day-to-day. Carsharing contributes to sustainable transport because it is a less car intensive means of urban transport‚ and according to The Economist‚ carsharing can reduce car ownership at an estimated
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Drafting is the benefit of air pressure being lessened in car racing. Throughout all car racing sports‚ the use of drafting is incredibly useful. It is the most efficient way to lessen the amount of air pressure working against the vehicle. A force that works against cars in racing is drag. Drag is the force that acts on an object in the opposite direction of its motion. There are two types of drags in car racing‚ friction drag and pressure drag. Friction drag is friction between the surface
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Small car in the city Small car in the city A city car is a small car ‚ who intended for use primarily in the city. They have one or two in their line-up. In Japan‚ small cars are called K-CAR. K-cars have to be less than 3.4m long and 1.48m wide‚ while the engines can be no bigger than 660cc and develop less than 64bhp. Market potential JAPON Because of saving energy and protecting environment,more and
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ASSIGNMENT-SMART CAR USA 1. IDENTIFY AT LEAST 3 BASES FOR SEGMENTING THE MARKET FOR SMART CAR IN THE US. PREPARE A MARKET-PRODUCT GRID ILLUSTRATING AT LEAST ONE OF THESE BASES. ➢ Geographic Segmentation: Larger cities that suffer from congestion ➢ Demographic Segmentation: Appeal to younger adults(Age)‚ Affordability (Income) ➢ Behavioral Segmentation: Park-ability‚ Less fuel‚ environmental consciousness 2. What criteria should Smart Car use in assessing the
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had the idea for a hybrid car. Much like in 3500 BC‚ Henry envisioned a better‚ more efficient way to get around. With many transportation vehicles distributing carbon dioxide into the air‚ people were quickly attributing to the rise of global warming. From buses to taxis‚ many people are rapidly polluting the world one ride at a time. As opposed to past generations‚ Henry Ford decided to take a larger leap and save the earth. In 1997‚ Japan released the first ever hybrid car and sold 37‚000 models
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changes and upgrades have been made in the improvement of cars. Be that as it may‚ until today‚ the 21st century‚ individuals are as yet utilizing gas or petrol fuel for cars. As for now‚ the talk of the town is hybrid cars. Hybrid cars are turning out to be progressively well known because of the cost of petrol which is going up and the attempt to save the environment. Hybrid cars are being assembled to look like gas powered cars. Although hybrid cars are not really mainstream yet‚ definitely there
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