Introduction to Strategic Management Prof. Li Choy Chong Chair of International Management (South East Asia) and Director‚ Asia Research Centre‚ University of St. Gallen‚ Senior Advisor‚ Office of the Economy‚ Canton of St. Gallen‚ Switzerland Executive Director‚ ASEAN Learning Network September 2012 Introduction to Strategic Management - Understanding the Concept - A Definition - Common elements in successful strategy - The Basic Framework: Link between Firm and its environment - What
Premium Strategic management Strategic planning Decision making
INTRODUCTION A global perspective is a matter of survival for businesses. Strategic management is the process of specifying an organization’s objectives‚ developing policies and plans to achieve these objectives‚ and allocating resources so as to implement the plans. The Coca-Cola Company (Coca-Cola) is a leading manufacturer‚ distributor and marketer of Non-alcoholic beverage concentrates and syrups‚ in the world. The company owns or licenses more than 400 brands‚ including diet and light beverages
Premium Strategic management Coca-Cola
need to adjust to these changes to remain competitive both locally and globally. The environment can be relatively stable or turbulent and affects many organisations. Environmental changes affecting organisations include competition‚ globalisation‚ political and legal factors‚ changes in consumer tastes‚ ecological factors and insecurity. The shipping industry has not been spared from the dynamism of the environment. Frankel (1987) notes that the shipping industry is in the midst of major structural
Premium Strategic management Management
Question 1 Which one of the following is not a major concern of strategic management? The marketing mix Question 2 Why is it important that objectives are measurable? Controlling strategy implementation and evaluating the outcomes of a strategy depend on being able to measure organisational performance against targets. Question 3 Achieving sustainable competitive advantage is an overriding objective of strategy in the not-for-profit sector. False Question 4 Corporate governance is concerned
Premium Strategic management Strategic planning
Contemporary Strategic Management (6 ed.) Robert M. Grant Book Summary by:Pavan Soni Doctoral Student‚ IIM Bangalore www.pavansoni.net innovation.evangelist@gmail.com 1 Quotes Strategy is the great work of the organization. In situations of life or death‚ it is the Tao of survival or extinction. Its study cannot be neglected - Sun Tzu‚ The Art of War The strategic aim of business is to earn a return on capital‚ and if in any particular case the return in the long run is not satisfactory
Premium Strategic management
Group Work Submit to Dr Andrew JENKINS Strategic Management: WAL-MART Case Analysis AGAB Nuri FAZAL Muhamed KINTEH Lamine VRINCIANU Radu Executive Summary Lamine Introduction Wal-Mart is the largest private employer in the United States and the biggest retailer in the world. The company started in 1962 with only a small number of employees and has hugely grown since then. Throughout this essay we will analyse how a small family business managed to become the leading retailer
Premium Wal-Mart Hypermarket
Strategic Management Process Introduction In a competitive business environment and volatile economic conditions‚ it is a prerequisite that organizations execute due diligence in preparing for the future. Businesses are not only challenged with attracting new consumers but also faced with retaining existing clients. The requirement to know principal drivers in specific marketplaces to develop and position products and services to remain a viable customer focused establishment is crucial in maintaining
Premium Strategic management Strategic planning
Strategic Management Process MGT/498 October 28‚ 2014 Strategic Management Process Every company wishing to have success must have a plan‚ purpose‚ and goals. With this in mind‚ strategic management is the beginning of a successful model and gives an organization and its managers a course to follow. “Strategic management is a set of managerial decisions and actions that determines the long-run performance of a corporation.” (Wheelen‚ T.L‚ & Hunger‚ J.D.‚ 2010‚ p. 5). Strategic management is important
Premium Strategic management
Strategic Management Project: Module 1 You are part of an existing organisation. You may complete the project in your organisation. You are also allowed to choose another company. By using the internet and the library‚ students should be able to track down a great deal of information about their companies. Many libraries now have electronic data search facilities. These enable students to identify any article that has been written in the business press about the company of their choice within
Premium Strategic management
between Strategic Management and Leadership The strategic management process helps institutions identify what they intend to achieve and how they will accomplish outcomes. The term strategic management is used to refer to the entire decision-making process. Strategic management must evolve by predicting the future (more effective planning)‚ thinking strategically (increased responses‚ evaluation of strategic alternatives and dynamic allocation of resources) and creating the future (strategic planning
Premium Strategic management Management Leadership