"Macro environmental factors affecting fast food industry" Essays and Research Papers

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    blaming the fast food industry. Teenagers have filed lawsuits blaming McDonald’s for their health problems‚ and a public health group in California has asked the governor to declare childhood obesity a state of emergency. But parents—not the fast food companies‚ not the government--are in the best position to fight the epidemic of overweight children. Parents are responsible for teaching kids healthy eating and exercise habits. Parents are to blame if they let kids eat unhealthy foods and sit in

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    The Fast Food Industry: Destroying America’s people‚ one french fry at a time The eating habits of America can be summed up in three words. “Fat‚” “Fast‚” and “Food.” Fast-food companies are the leading problem in the rapid growth of our nation’s obesity problem. Costs of fast-food consumption were nearly $164.8 billion dollars in 2010‚ and the constant and excessive eating that has taken place at fast-food establishments over the last few decades has‚ and will continue to‚ result in obesity. Public

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    Chicken and the Global Fast-Food Industry Jeffrey A. Krug University of Illinois at Urbana-Champaign Copyright © 2001 by Jeffrey A. Krug. Used with permission. Kentucky Fried Chicken Corporation (KFC) was the world’s largest chicken restaurant chain and third largest fast-food chain in 2000. KFC had a 55 percent share of the U.S. chicken restaurant market in terms of sales and operated more than 10‚800 restaurants in 85 countries. KFC was one of the first fast-food chains to go international

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    fast food‚ the values it embodies‚ and the world it has made. Fast food has proven to be a revolutionary force in American life. “I” am interested in it both a commodity and as a metaphor” (Shrodes 2012). Eric Schlosser comments on fast food franchises and advertisements where not an overreaction. Fast food has become a plague on the American people. Not only can they be found on every corner‚ but the advertisements are everywhere. They go out of their way to captivate the attention on just about

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    The people in the United States are grand consumers of fast food do to the hours of work and personal obligations which do not give the time to reconsider what to eat. Most of the people don’t have any idea what they are feeding themselves or their family. Fast food industries do not give the consumers the right information about their menu. Researching the fast food market I came to the conclusion that most of the local fast food restaurants do not give out healthy menu information or promote

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    Derek Tyler Hannah Fast Food and the Effect it has On Our Health The fast food industry has severely changed over the years‚ how these restaurants started‚ what are the health factors‚ and what has caused them to have such great success I. Fast food is introduced A. What brought about the idea of a fast food restaurant B. How quickly they flourished C. Advertising Methods II. Health factors A. Disadvantages B. Advantages III. Major chains A. How they began B. What makes them so successful

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    According to William D. Wells (2009) advertising is aimed at motivating and affecting consumers’ behavior in a way that is beneficial to the company or brand being advertised. Consumers are said to pass through a cognitive and affective phase before adopting and showing certain behavior. The first thing marketers should do in order to make an advertisement effective is to attract people’s attention‚ meaning they have to make consumers process the advertising message consciously. If an advertisement

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    sure the customers get consistent product quality. As Porter’s 5 Forces analysis deals with factors outside an industry that influence the nature of competition within it‚ the forces inside the industry (microenvironment) that influence the way in which firms compete‚ and so the industry’s likely profitability is conducted in Porter’s five forces model. A business has to understand the dynamics of its industries and markets in order to compete effectively in the marketplace. Porter (1980a) defined the

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    Social Factors One of the biggest social factors to affect consumers purchasing bedroom furniture has been the recession. The recession struck the UK in 2008‚ one of its most major impacts have been job losses with both big and small organisations having cut backs on the number of employees . Jobs for most families are a form of stability‚ relying on the wages from their jobs to pay mortgage or rent and to buy necessities. The unemployment rates in 2008 were up by 1.6% and at the

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    today’s society‚ especially western countries‚ the issue of fast food seems to be at the top of every health related debate. As these debates become more controversial‚ the question of who bears the responsibility remains unanswered. In his essay‚ Don’t Blame the Eater‚ David Zinczenko attempts to answer this key question by placing the greater responsibility of America’s obesity and other fast food related health issues on the fast food industries. Contrary to Zinczenko’s argument‚ Raldy Balko‚ in his

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