. The four phases of a business cycle are trough‚ recovery‚ peak‚ and recession. The length of an average business cycle can be anywhere from 2-15 years. Capital goods and durable goods last‚ and therefor purchases can be postponed. This may happen when a recession is predicted to be lurking. Durable goods industries therefor suffer large output declines during recessions. However‚ consumers cannot postpone the buying of nondurables; therefore recessions only slightly reduce non-durable output
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Ford Motor Company Supply Chain Strategy Case Report EXECUTIVE SUMMARY As director of Supply Chain Systems‚ I have decided to implement portions of the new supply chain strategy of Virtual Integration and strategies from companies like Dell. Although there are several key differences between the companies‚ Dell’s virtual integration strategy can be applied to Ford’s supply chain operation. A modification of the virtual integration system currently used by Dell could be applied to Ford’s dependent
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Macro Environment The larger societal forces that affect the microenvironment- demographic‚ economic‚natural‚ technological‚ political‚ and cultural forces. These factors represent constraints within which all organizations including the automobile industry must function. Macro Environment For any decision there is n number of factors which influences the decision. Be it a decision related to any organisation‚ any business concern or even an individual. Thus it is per se very much necessary
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Financial analysis in the case of Ford Motor Co and Microsoft Corporation Each company must prepare financial statements to provide a comprehensive picture about its past performance and situation for the owners‚ the managers‚ the state and other stakeholders as well. In the case of enormous‚ international public limited companies like Ford and Microsoft these statements and data are public‚ so anybody can reach them through the internet. Moreover‚ we can also compute a lot of financial ratios
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ii. Media: - carry news‚ features‚ editorial opinion iii. Government: - iv. Citizen-action: - v. Local: - vi. General: - vii. Internal: - Macro Environment The larger societal forces that affect the macro environment – demographic‚ economic‚ natural‚ technological‚ political‚ and cultural forces. Key Forces in the Macro Environment 1. Demographic The study of human population in terms of size‚ density‚ location‚ age‚ gender‚ race‚ occupation and other statistics. - Worldwide
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Macro environment is the external and uncontrollable factors that influence a company’s or product’s development. Billabong must know the value of each of the macro environment factors; such as‚ economic‚ demographics ‚ and lifestyle‚ technology and natural forces. Before companies‚ or in our case Billabong‚ produce a new products‚ they should study each macro environment force carefully. Each force have its effects on the market. Economic forces affect the consumer buying power and spending
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The macro environment Introduction Marketing’s role is to match the capabilities and resources within the organisation with market opportunities external to the organisation. Understanding customer needs is central to achieving this aim‚ but marketers must also be aware of factors that can cause customer needs to evolve. A change in customer needs will impact upon the organisation’s ability to serve its customers. This means that marketers have to be knowledgeable about what is happening in the
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Ford Motor Company Gregory Hilgendorf STRATEGIC MARKETING BUS-7450 Dr Meyer. Abstract This paper discusses the Ford Motor Company‚ the mission‚ and keys to their success. In addition‚ there will be discussions centered on the current company’s market summary. This paper will examine Ford Motor Company’s SWOT analysis‚ the company’s strengthens‚ weakness‚ opportunities‚ and threats. In addition‚ this would also look at the automotive driving forces‚ that make it alluring for firms to
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CHAPTER 3: THE MACRO ENVIRONMENT MGMT 488 – STRATEGY AND POLICY OVERVIEW The macro environmental analysis is the first step in creating the Environmental Analysis. The macro environment examines the general business climate as it relates to the organization‚ but has nothing to do with the organization itself. The macro environment is primarily concerned with major issues and upcoming changes in the environment. The acronym for the macro analysis is “STEEP.” The five areas of interest are Socio-cultural
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“Outline the components of any organization’s macro environment and give an example for each component of a current major operational change or industry trend”. Macro Environment: The factors outside of the industry that influence the survival of the company; these factors are not directly controllable by the organisation. (Elliot‚ Rundle-Thiele‚ Walker‚ p.48) Components of the Marco Environment: There are six (6) major components of which the macro-environment is made up of; 1. Demographic
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