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    George Ritzier‚ a sociologist and professor at University of Maryland is credited with creation of the concept of McDonaldization (Foody‚ class lecture‚ 9/25). In his book‚ McDonaldization of Society‚ Ritzer defines the term as the process of “the principles of the fast-food restaurant coming to dominate more and more sectors of American society as well as of the rest of the world” (Ritzer 1). Knight

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    Sayer Addington Sociology 110-007 3/2/2013 McDonaldization Theory Social Observation Assignment When confronted with the word‚ McDonald’s‚ most people think of the Whopper Meal‚ or a bright yellow M‚ famously known as the “Golden Arches” (Macionis 121)‚ sitting on the side of the highway. Little do they know that over 33‚000 McDonalds are operating worldwide‚ one of which holds fifteen hundred people. Not only a “symbol of U.S. Culture” (Macionis 121)‚ but it has become a theory of sociology

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    Chapter 5

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    1. Distinguish between primary groups and secondary groups. Provide examples of primary and secondary groups to which you belong. Primary groups display a personal orientation‚ people in secondary groups have a goal orientation. Primary group members define each other according to who they are in terms of family or personal qualities‚ but people in secondary groups look to one another for what they are. Some examples would include living in a suburb area. People including myself tend to interact

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    and opportunity for achievement. - Only certain jobs should be enriched. Ergonomics the science of adapting work and working conditions to the employee or worker “McDonaldization” •McDonalds is an extreme version of the rationalization process. •Uniformity and Predictability –Anywhere in the world •McDonaldization - a process by which the principles of the fast food restaurant are coming to dominate more and more sectors of American society‚ as well as the rest of the world. E.g education

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    Iron Cage of bureaucracy is reflected in the lives of many people‚ and has put limits on individual’s freedom and potential. These bureaucracies have invaded many institutions in the western world and have become a driving force of capitalism. Hospitals‚ schools‚ sports have become a for profit businesses. Bureaucracy is not about sentiment or difference between what is right or wrong but rather about logic and dollar signs. For example‚ hospitals have become a moneymaking business. Doctors are limited

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    Homogenization

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    1. Does Globalization affect cultural homogenization? 2. Globalization and culture 1. McDonaldization 2. Glocalization (McDonalds & Coca-Cola) i. Useful for Marketing Purposes – helps companies evaluate their marketing strategies ii. We are all from different cultural backgrounds; it is interesting to see how marketing differs to all backgrounds. 3. References 1. Wang‚ Y. (2007) Globalization Enhances Cultural Identity. Intercultural Communication Studies‚ XVI (1):

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    Management and Weber

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    Drawing on Weber’s ideal type‚ critically consider the relevance of bureaucratic administration to the management of twenty-first century organizations. Max Weber was a German sociologist in the twentieth century; he was famous for his classical management theory. Weber classified three different types of authority‚ traditional‚ charismatic and legitimate authority. Traditional authority is based on traditions and customs that the leader has the legitimate right to use authority. Charismatic authority

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    Assignment 2 Question 1 The first key concept I chose is society‚ which is described as people who interact in a defined space and shared culture. This definition of society states clearly which variables are used to define and judge something as a society which make up part of the social world. The second key concept that I chose is sociocultural evolution‚ which is the process of change that results from a society’s gaining new information. This term showed me the importance of social change

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    Weber’s essay The Protestant Ethic and the Spirit of Capitalism is his most famous work. It is argued that this work should not be viewed as a detailed study of Protestantism‚ but rather as an introduction into Weber’s later works‚ especially his studies of interaction between various religious ideas and economic behavior. In The Protestant Ethic and the Spirit of Capitalism‚ Weber puts forward the thesis that the Puritan ethic and ideas influenced the development of capitalism. Religious devotion

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    food production methods negatively impact our world’s environment‚ and how in numerous cases those McDonaldized practices cause trickling down health effects on those who live in our environment. ! Keyword: Health‚ Culture‚ Environment‚ Mcdonaldization‚ Symbolic Interaction ! ! ! ! ! ! Running head: THE EFFECTS OF FAST FOOD ON TODAY’S SOCIETIES Chambers D. !3 For many Americans‚ and others around the world‚ fast food seems to be like a beacon of hope. It has given many‚ more control

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