service. Anderson sums up the Long Tail in the article title itself; “Forget squeezing millions from a few megahits at the top of the charts. The future of entertainment is in the millions of niche markets at the shallow end of the bit stream.” Is Email Marketing an Effective way to market to the ‘Long Tail’ of customers? Anderson (2004)‚ in his article regarding the Long Tail in marketing‚ differentiates between the world of scarcity and the world of abundance. The scarcity he describes is that
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This day is our graduation day from our ten years of untiring efforts and sacrifices. While I’ve always thought that having graduated from high school is already an act of gratitude in itself‚ this special event will not be completed without a message of thanks to all who made this day special in our life. Though words aren’t enough to express our innermost appreciation for all the good things that come our way‚ I shall attempt to articulate in behalf of my fellow graduates‚ the deepest feeling
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MEMO To: Client From: Accounting Firm Re: Lawsuit Pending lawsuits against a company are both expensive and detrimental to a company’s image. The decision to understand the implications of a lawsuit to the company is the first step in minimizing risk and potential loss to the organization. Research was conducted based on the guidelines of the FASB to answer the client’s questions pertaining to the lawsuit. The memo provided to the client will answer the following questions: How are
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willing to write me a recommendation‚ please let me know. You can reply this E-mail directly or give me a call‚ my phone number is 909-480-1234. And I will stop by your office with the required paperwork. I appreciate your effort in writing this letter of recommendation for me during your busy schedule. It will be great to help me achieve my work dream. I will keep your mentoring and it truly had a positive impact in my life and I can never thank you enough. Sincerely‚ XXX
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Subject: VULNERABILITY ASSESSMENT I am writing this memo to inform you that it is my professional opinion that the network in need of a full vulnerability assessment. There are three tools that I believe would be a good fit for penetration testing on this network. They are NMAP‚ Nessus and Metasploit. I have added brief‚ yet detailed‚ descriptions of the three automated penetration testing tools that are on the market. I believe they all have their pros and cons and I will explain the capabilities
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ABC Corporation MEMO AGBM1208B MGT 308/ Managing Diversity Harlen Williams‚ Jr. July 13‚ 2010 ABC Corporation Memo ABC Corporation strives to implement a multicultural corporation. Our corporation requires a workforce appreciative and helpful to individuals with ability‚ dedication and commitment for the advancement of the corporation. Achievement requires obtaining and keeping the most skilled individuals in the workforce – the most skillful and the most dedicated‚
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Client Clarification Memo Sammy Shelton ACC/541 – Accounting Theory and Research July 23‚ 2011 Memo To: Client From: Team B Date: August 6‚ 2012 Re: The Financial Accounting Standards Board (FASB) defines a contingency as a possible future event that will have some impact on the firm. The decision to report contingencies should be based on the principle of disclosure. Namely‚ when the disclosure of an event adds to the information content of financial statements‚ it should be reported
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The bad news message that I have chosen to analyze‚ is a message of the salary reduction sent from a director of the human resources department to a staff from the division of language studies in a university. There is only one main idea in the whole letter; it is to inform the audience‚ who is the staff from the division of language studies‚ that there will be a deduction in her university salary. The letter is written in a direct approach‚ which means from the letter the main idea can be straightly
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using email to attract new customers and keep previous ones up to date on product changes‚ information sales etc. This helps a work group to communicate to each other affectively and easily keeping all party’s up to date. The advantages of email in business can be seen in small and large organizations. Due to the fast speed of the Internet this allows businesses to work at a faster pace and communicate more effectively. Decreased cost and speed is some of the business advantages of using email. A
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Writing: Sample answer – End a contract Angus MacDonald Orion Plc 700 Sauchiehall Street Glasgow G1 4FR 29 July 200_ Dear Mr. MacDonald‚ After lengthy discussion with my colleagues‚ I am writing to let you know that we intend to terminate our call centre contract with you. We have conducted a survey which shows that our customers are not satisfied with the service. 79% of them say that your agents do not answer the phone promptly. 45% say that your agents do not have all information
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