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    MGNT  3010  –  Organizational  Behaviour   Delta  Air  Lines:  The  Launch  of  Song‚  Case  Assignment   Fabian  Schulze  Wierling‚  Exchange  Student‚  Germany                                                         Student  ID:  1155065598‚  f.schulze-­‐wierling@whu.edu   Tasks 1) What is the main problem (apart from the general financial issues) facing Delta in this case? 2) What is Song’s

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    Number of kills: 28 known (could be accountable for the deaths of 36 women) The gender of his victims was always women Ages: 12-26 Locations of killings: Washington Colarado Utah Oregon Idaho Florida Washington Katherine Merry Divine‚ 15 Disappeared: Nov. 25‚ 1973 Found: Dec. 6‚ 1973 Was last seen hitchhiking to Oregon Joni Lenz‚ 18 Attacked: Early Jan. 1974 Lynda Ann Healy‚ 21 Disappeared: Jan. 31‚ 1974 Found: March 3‚1975 Bundy admitted to her murder before

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    Overview of Simulation

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    materials are not intended to serve as endorsements‚ sources of primary data‚ or illustrations of effective or ineffective management. Copyright © 2013 President and Fellows of Harvard College. This publication may not be digitized‚ photocopied‚ or otherwise reproduced‚ posted‚ or transmitted‚ without the permission of Harvard Business Publishing. DOES M&A MAKE SENSE IN THIS INDUSTRY?  Traditionally fragmented industry  Distributors in the U.S. have recently become larger‚ more powerful  Large

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    Intermountain Healthcare Case Study Gina L. Turley Northwestern University In the Harvard Business School case study of Intermountain Health Care (IHC)‚ we learned about the efforts made by IHC to adopt a new strategy for managing health care delivery that is focused on improving care quality while simultaneously saving money. Beginning in 1986 as a series of experiments tying cost outcomes to traditional clinical trials‚ IHC’s approach to delivering care became known as “Clinical Integration”

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    Fundamentals of global strategy: A business model approach (pp Porter‚ M. E.‚ (2008). The five competitive forces that shape strategy. Retrieved from Harvard University‚ Harvard Business School Publishing for Educators website: Retrieved from SWOT analysis II: Looking inside for strengths and weaknesses. (2006). Retrieved from Harvard University‚ Harvard Business Publishing for Educators website: https://cb.hbsp.harvard.e

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    INSIDE EMPLOYEES’ MINDS…page 72 www.hbr.org WHO’S A GENIUS?…page 121 May 2007 62 Surviving Your New CEO Kevin P. Coyne and Edward J. Coyne‚ Sr. 72 Inner Work Life: Understanding the Subtext of Business Performance Teresa M. Amabile and Steven J. Kramer 84 Strategies to Crack Well-Guarded Markets David J. Bryce and Jeffrey H. Dyer 96 Customer Focus 98 Silo Busting: How to Execute on the Promise of Customer Focus Ranjay Gulati 110 Even Commodities Have Customers François M. Jacques 22

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    Q1) What is the industry attractiveness like in 1997? Has it changed in recent years? Q2) Does Airborne Express have a competitive advantage? Is it sustainable? Q3) What recommendations will you give Airborne Express? ---------------ESSAY START ------------------ Industry Attractiveness in 1997 The industry is defined as the Domestic US Express Mail industry. This includes overnight and second day delivery. In order to assess the attractiveness of the industry‚ a Porters’ Five Forces analysis

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    Cited: Heizer‚ J.‚ & Render‚ B. (2014). Operations Management. Saddle River: Prentice Hall. Schleifer‚ A. (1993). L.L. Bean‚ Inc. Item Forecasting and Inventory Management. Harvard Business School ‚ 5.

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    cereals. A segment that was expected to grow during the 90s was the ‘Co-branded’ cereals. “Co-branded cereals were produced and distributed by one of the Big Three‚ but relied on another company’s brand name for the product’s distinctiveness.” (Harvard Business School‚ 1995. P6). This is a way of targeting consumers who are brand loyal. It is evident that companies attempted to diversify into the snack foods market as well. Here they are targeting consumers who are ‘on-the-go’. General Mills introduced

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    Future‚ Leading the Revolution and The Future of Management (selected by Amazon.com as the best business book of the year). His latest book‚ What Matters Now‚ was published in 2012. Over the past twenty years‚ Hamel has authored 17 articles for the Harvard Business Review and is the most reprinted author in the Review’s history. He has also written for the Wall Street Journal‚ Fortune‚ The Financial Times and many other leading publications around the world. He writes an occasional blog for the Wall

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