Case 23: Coke and Pepsi in India: Issues‚ Ethics‚ and Crisis Management In APA style Table of Contents Chapter Page 1. Abstract 3 2. Introduction 4 3. Issue Management 5 4. Crisis Management 7 5. Global Business Ethics 10 6. Stakeholder Management 13 7. Corporate Social Responsibility 14 1. Economic Responsibilities
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Business Week February 5‚ 2002 Pepsi versus Coke The rivalry of Coca-cola and Pepsi is extremely widespread. In order to remain competitive in a two-person race it is important to analyze the way a company does business. This article gave a competitive analysis between Coke and Pepsi by looking at both the industry structure and at the individual competitors. As it looks at the industry structure‚ it refers to Porter’s Five-Force model to determine Coke and Pepsi’s strengths and weaknesses.
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Relations 9/28/10 Background: Pepsi has been a favorite soda of millions of people for over a decade. In 1993‚ PepsiCo received the Silver Anvil Award for businesses for successfully solving a crisis that had to do with one of its products. To understand the severity of the crisis it was first facing in 1993 it is important to understand a little history of the company. It was first created in 1898 when Pepsin and Cola nuts were combined in a unique recipe. Pepsi is a brand name that is actually
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www.iosrjournals.org A Study on Perception and Awareness on Credit Cards among Bank Customers in Krishnagiri District Dr.S.SUDHAGAR Assistant Professor of Commerce‚ MGR College/Periyar University‚ India. Abstract: A credit card is a small plastic card issued to users as a system of payment. It allows its holder to buy goods and services based on the holder ’s promise to pay for these goods and services. The issuer of the card creates a revolving account and grants a line of credit to the consumer
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A study on the various factors affecting consumer’s buying behaviour of Pepsi and its brand personification in Gurgaon. Submitted by Aamer Rushnaiwala Priyanka Kawatra Shakeb Khan Tanuj Arora Meenakshi Mishra Sudeepta Barua IILM INSTITUTE OR HIGHER EDUCATION‚ GURGAON Sector 53‚ DLF Golf Course Road‚ Gurgaon-122003 DECLARATION This report is submitted after thorough collection and analysis part for the subject Market Research undertaken in the fourth term from 1st February 2012 to
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Journal of Management and Business Research Consumer Preference Coca Cola versus Pepsi-Cola By Abdul Munam Jamil Paracha‚ Muhammad Waqas‚ Ali Raza Khan & Sohaib Ahmad University of Lahore‚ Pakistan. Abstract - This study is conducted between two global giants Coca Cola & Pepsi-cola. This research paper is basically a comparative study of two well known competitors in beverage industry of Pakistan which are Pepsi Cola & Coca Cola. The primary purpose of this paper is to find out which company
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PepsiCo‚ Inc. is one of the most successful consumer products companies in the world‚ with 2000 revenues of over $20 billion and 125‚000 employees. The company consists of: Frito-Lay Company‚ the largest manufacturer and distributor of snack chips; Pepsi-Cola Company‚ the second largest soft drink business and Tropicana Products‚ the largest marketer and producer of branded juice. PepsiCo brands are among the best known and most respected in the world and are available in about 190 countries and territories
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PepsiCo - Procedures Ensuring Ethical Behaviour PepsiCo is committed to ensure the corporate standards accountability for the company actions. This is evident by the many corporate governance standards in place. The processes and policies that are in place include the Amended and Restated Articles of Incorporation‚ By-Laws‚ Compensation Committee Charter‚ Corporate Governance Guidelines‚ Disclosure Committee Charter and the Policy for Audit‚ Audit-Related and Non-Audit Services. The
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Chain and Supply Chain Management Supply Chain of Pepsi Haidri Beverages Ideal Features of a Supply Chain Management Software Supply Chain Management Systems and the Current Marketplace Proposed System for Pepsi Haidri Beverages Limitations and Future Recommendations Chapter 1 Organization Portfolio Chapter 1 Organization Portfolio Haidiri Beverages Private Limited‚ Pakistan The Haidiri Beverages Group was set up in 1979 and is Pepsi ’s sole selling agent for District Rawalpindi and Islamabad
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COLA WARS CONTINUE: COKE AND PEPSI IN 2006 The case is about the rivalry between two of the biggest companies in the world‚ Coca Cola and Pepsi. It is a battle which started in the early 1990s and which still characterizes the soft drink industry; but‚ as a former CEO of Pepsi said‚ it is a “battle without blood”: Coca Cola could not exist without Pepsi and the other way round. They mutually force each other to adapt their strategy to customers’ new needs‚ to apply competitive prices and to face
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