UNETHICAL ISSUES STIRRED UP BY ALCOHOL COMPANIES The most severe and significant unethical act by Carlsberg is its marketing strategy. Over here‚ we will analyse and interpret a string of unethical marketing activities by Carlsberg. By definition‚ alcohol advertising is one-sided and presents alcohol consumption as a safe and problem-free practice‚ de-emphasizing the potential health risks and negative consequences. • Targeting the young drinkers In 2006‚ Carlsberg spent about US$2
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reentry of coca-cola in the market had its disadvantages and of course that was Pepsi co was there first their applications was approved and coke was turned down. 3- Coca-cola made special promotions during the summer season such as ”buy one- get one free” and lucky draws. Coca –cola used a strategy of “building a connect” by using local idioms. They also reduced prices by 15% to 25% in order to encourage consumption. Pepsi co participated through massive sponsorships of “garba”‚ they also tied up
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Using animals as an alternative to human testing has been a highly controversial topic over the past few decades. With harsh conditions and unethical treatments‚ the understanding of animal testing is very important. From over-the-counter medications to experiments on cures of chronic illnesses‚ animals were used in one way or another. Unfortunately‚ not all experiments given to animals involved a tasty snack or a simple treat. Many experiments involved several incidents of agony and pain without
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1|Page Pepsi Brand Tracker (Project2 Part2 Brand Equity Measurement) PRAXIS BUSINESS SCHOOl A report Submitted to Prof. Srinivas Govindrajan In partial fulfilment of the requirements of the course Product and Brand Management On 03/08/09 BY Apoorva Jain Gunjan Dugar Hardik Mishra Manoj Mani Iyer PEPSI BRAND EQUITY PRAXIS BUSINESS SCHOOL 2|Page Executive Summary The objective of this project was to find out the brand equity of Pepsi . The parameters which enabled us to arrive at
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skogens produkter Organizational exposure to risk of unethical behaviour – In Eastern European timber purchasing organizations Daniel Norberg & Emil Gustafsson Master Thesis Nr 17 2008 ISSN 1654-1367 Institutionen för skogens produkter Organizational exposure to risk of unethical behaviour – In Eastern European timber purchasing organizations Daniel Norberg & Emil Gustafsson Master Thesis 30 ECTS credits‚ D-level in Business Administration Daniel Norberg & Emil Gustavsson‚ Master
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the author of a cross-cultural business behavior model. In his model he names 4 set of attributes. Each set has 2 contrary traits. We have: * relationship-focused and deal-focused business cultures * formal and informal business cultures * polychronic and monochromic business cultures * reserved and expressive business cultures We present each set of attributes in a table to simplify the content: Relationship-focused business cultures | Deal-focused business cultures | People are usually
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Inbound logistics‚ operations and outbound logistics Inbound logistics for the Pepsi and Coca Cola consisted of largely the same operations. Both companies purchase their own ingredients through use of future contracts (to avoid market volatility) and produce their concentrate from their own facilities. Once this is done‚ these companies send their concentrate out to bottlers upon approval of contract for bottling company. Once the bottling company receives the shipment of concentration‚ it is diluted
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UN Procurement Practitioner’s Handbook Home Glossary Downloads More Back to UNGM Top of Form Bottom of Form TABLE OF CONTENTS Chapter 4: Transverse Procurement Themes 4.1. Risk Management 4.1.1. Risk analysis and management 4.1.2. Risk and risk management in the procurement process 4.2. E-Procurement 4.2.1. Introduction 4.2.2. E-procurement tools and applications 4.2.3. E-procurement in the procurement cycle 4.2.4. E-procurement strategy – costs‚ benefits and risks 4.2.5. Legal
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To begin‚ zoos are unethical due to the fact that they take animals out of the wild and place them in artificial environments that have failed to meet their standard of living. For example‚ research has shown that some larger animals need for space is not fulfilled in their confined cages. One example of this is how the zoo environment can have a significant impact on the health and wellbeing of zoo animals. Captive elephants‚ for example‚ cannot exercise in the same way they do in the wild and
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Timothy McAlister MSD 113 – Business Ethics Research Paper 3/11/10 Unethical Issues in the Banking Industry Ethical issues in banking are currently receiving a great deal of attention‚ and those who manage these organizations seem to be under constant public scrutiny. This paper presents and discusses the certain ethical issues and concerns with banking managers. Suggestions for enhancing the degree of ethicalness in organizational practices and decision behaviors’ have also been attempted
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