offering innovative products. The main objectives of this study is to analyse the existing channel strategies‚ physical distribution‚ sales force design and marketing strategies of Colgate Palmolive in India and recommend the improvement if any on these areas. Furthermore the communication strategies are discussed in detail. The communication strategy includes the study of the message strategy‚ creative strategy‚ the positioning of various brands of Colgate as well as the use of the various communication
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The social responsibility of business is to increase profit As an individual living in a unified society‚ everyone has certain social responsibilities to play. Businesses too‚ as parts of society‚ as they utilizes the available resources like water‚ land‚ roads and power of the society and depend on the society for its functioning. This creates an obligation on the business part to look after the welfare of society that it operates in and is indebted to. It should take care of those who are involved
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balance of the rights of majority and minority shareholders is essential for the smooth functioning of the company.”- Explain & Illustrate? 1. Introduction: The basic principal relating to the administration of the affairs of a company is that “the will of the majority is supreme”. The general rule is that the decisions of the majority shareholders in a company bind the minority. 1 In a world that recognizes ‘simple majority rules’‚ minority shareholders of companies are by default vulnerable to oppression
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management The concept of strategy ➢ Strategy is the great work of organization. In situations of life or death it is the Tao of survival or extinction. Its study cannot be neglected. ----SUN TZU‚ The Art of War.2500 B.C ➢ Strategy is about winning. ➢ Strategy is not a detailed plan or program of instructions‚ it is a unifying theme that gives coherence and direction to the actions and decisions of an individual or an organization. Characteristic of a winning strategy ➢ Goals that
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VALUE LINE PUBLISHING‚ OCTOBER 2002 Teaching Note This case follows the performance-review and financial-statement-forecasting decisions of a Value Line analyst for the retail-building-supply industry in October 2002. The case contrasts the strong operating performance of Home Depot with the strong stock-market performance of Lowe’s. Students examine a financial-ratio analysis for Home Depot that acts as a template to generate a comparable ratio analysis for Lowe’s. The students’ ratio
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Whole Foods Market in 2010: Vision‚ Core Values‚ and Strategy 1. What are the chief elements of the strategy that Whole Foods Market is pursuing? The chief elements of the strategy that Whole Foods Market is pursuing are providing foods labeled natural and organic. Whole Foods executes that by offers the highest quality‚ least processed‚ most flavorful naturally preserved and fresh foods available. 2. Is Whole Foods’ strategy well matched to market conditions in the food retailing industry
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7% decline in the the rate of cases per 100‚000 population in African Americans (Miller W.C et al.‚ 2004). Between 2005 and 2006 all racial and ethnic groups except Asian/Pacific Islanders saw slight increases in gonorrhea infections. American Indian/Alaska Natives experienced the greatest increase of 22.9%‚ followed by 17.7% among Caucasians‚ and 11.8% among Hispanics. A decrease of 1.4% was observed among Asian/Pacific Islanders. (Weinstock H et al.‚ 2004)
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and acquisitions (M&A) fail to create value for the acquirer ’s shareholders? What are the main reasons in your opinion? Identify the difference between a good company and a good investment Most of publicly traded companies’ mergers destroy value for buy-side shareholders and at the same time sellers are compensated with premiums1. The same opinion is stated in one of the most quoted book about valuation and creating value: most of M&A deals don’t create value for buyers2. According to G. Bennett
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Strategic Management E-Case: Alternative Beverage Market Analysis of the Global Specialty Beverage Industry The industry in which PepsiCo produces and distributes its specialty beverages is vast and ever changing. With sales of carbonated soft drinks declining the past five years in a row‚ PepsiCo needed to look elsewhere to stimulate growth in its core business. PepsiCo thought it had found this growth in the alternative beverage industry. Pepsi expanded its line of beverage to include brands such
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Assessment Item 2 – Assignment 1 Organisational strategy and IS/IT management Essay 2500 words Value 25% Task Select a large‚ multinational organisation that has succeeded in effectively aligning its business and how IS/IT infrastructure and IS/IT projects have specifically supported the overall business strategy of the organisation and identify where they have also been a catalyst in actually enabling and creating new business strategy. Make an evaluation of the degree the selected organisation’s
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