CASE ASSIGNMENT-SMART CAR USA 1. IDENTIFY AT LEAST 3 BASES FOR SEGMENTING THE MARKET FOR SMART CAR IN THE US. PREPARE A MARKET-PRODUCT GRID ILLUSTRATING AT LEAST ONE OF THESE BASES. ➢ Geographic Segmentation: Larger cities that suffer from congestion ➢ Demographic Segmentation: Appeal to younger adults(Age)‚ Affordability (Income) ➢ Behavioral Segmentation: Park-ability‚ Less fuel‚ environmental consciousness 2. What criteria should Smart Car use in assessing
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Jackson‚ Mississippi in the early 1960 ’s was a time of turmoil concerning civil rights and racial equality. It was a violent and troubled town with many residents still harboring racist notions about life. Blacks were not given the same respect as whites‚ and were therefore treated undoubtedly inferior to their white counterparts. Because of this oppression in social‚ economic and political aspects of life‚ blacks were made to be quiet about their daily abuses for fear of being attacked‚ physically
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Marry Nguyen 2B – English III 1/23/08 “Cause” Persuasive essay: The Rights of a Child What country are we living in right now? Where are we going everyday as kids ages from 6 to 18? Yes‚ we are living in the United States of America‚ the country of freedom. Where there is public education provided and education valued‚ but what exactly are we getting educated at—the basics? No‚ it is merely the fundamental surface of things. The media news on TV is a mass communication across countries broadcasting
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the adoption family. Parenting takes a lot of time‚ responsibility‚ and is very expensive. Teen pregnancy is a controversial problem in the U.S. Options for pregnant teens are abortion‚ adoption‚ or becoming a teen parent. Parenting Watching the TV show 16 and pregnant can show
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Name: | Persuasive Essay: Topic and Audience Worksheet If you did not take UNV 104 or if you would like to review the writing concepts introduced in UNV 104‚ it is suggested that you view a media piece entitled‚ “The Writing Process‚” which is available to support the development of your writing skills. For this Module‚ focus on the “Who is the Audience?” section of the media piece. Part 1: Select a Topic Choose a topic for your Persuasive Essay from the list below. If you would like to
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Running head: THE IMPACT OF SMART CARDS The Impact of Smart Cards Money and Banking I – BU322 March 17‚ 2010 The Impact of Smart Cards The Digital Age has changed the way we do business and one of them is a technological innovation called the Smart Card. Though users tout its advantages the concept has been slow to take off in the United States possibly due to the disadvantages that continue to plague the concept. However with the continued direction of business and banking in this
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Persuasive Essay Prewriting A persuasive essay is an essay used to convince a reader about a particular idea or focus‚ usually one that you believe in. Choose your topic: I should get a phone Support for my position: You do not have to get me a nice phone‚ just one that works Arguments against my position: I would not be responsible Thesis Statement (with 2 or 3 “prongs” or main reasons that support your argument): Prong 1 /Body Paragraph 1 Support/Examples: I would be able to communicate
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Marketing Mobile TV in India A Case study Introduction – Executive Summary India represents a unique opportunity in direct mobility due to its huge potential customer base and the relatively moderate penetration rate of services across this customer base. Paradoxically‚ the market is fragmented and price wars on voice services have reduced the margins on voice services to a minimum. In this context‚ with the upcoming advent of 3G‚ the possibility of generating more revenue than ever before from
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Case Study 1 1. What are UPS "Smart Labels?" What role do they play in UPS operations? Smart labels are computerized‚ bar-coded label that is used to provide shipping information. They play a huge role in UPS operations because they provide customer information for shipping which makes for faster and more reliable shipping. The label is scanned at each part of shipment and delivery so the customer can track their packages and it’s accounted for from start to finish. 2. Write out the steps
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Moreover‚ in the religious places‚ I often find “Appeal to Emotion” fallacy to persuade people for specific religious activities. 3. Why are logical fallacies inappropriate for persuasive essays? What sources or strategies are best used in a persuasive essay? In a persuasive essay‚ it is all about the thoughtful art of making people believe in something you endorse‚ such as thoughts or view or perspective. Hence‚ it needs the elements of viable claims‚ supporting opinions and
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