PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyse these factors managers can categorise them using the PESTEL model. This classification distinguishes between: • Political factors. These refer to government policy such as the degree of intervention in
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PEST ANALYSIS | | Political | Economical | * Although my parents upbringings were very different in terms of location (my father in Britain‚ my mother the Philippines) both grew up under controversial political powers. My father under the conservative influences of Margaret Thatcher and my mother under the notorious dictatorship of President Ferdinand Marcos and his wife Imelda. * Because of my grandfathers successful career for which he was rewarded with financial comfort‚ his political
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2.1. Political Environment The Indonesian government plays a significant active role in business. Since May 1998‚ after Suharto resigned‚ the country has transformed itself from a controlling system into a democratic one (Indonesia Country Brief‚ 2008). Australia also has legal and political stability. Therefore‚ Jurlique will face no difficulty in establishing its business into Indonesia since both countries political parties seek to promote growth and encourage investment and trade‚ including
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Political Singapore government has always been in favour of the tourism sector. In fact‚ Singapore Tourism Board (STB) launched a $90million BOOST (building on opportunities to strengthen tourism) for the tourism sector). The initiative help pushed the industry through tough times by assisting MICE (Meetings‚ Incentives‚ Conventions‚ Exhibition) companies to alleviate their business costs (Singapore Tourism Board‚ 2009). Not too long ago‚ the Singapore government cooperated with Indonesia to develop
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[pic] |criteria examples |Political |Economical |criteria examples | | |Antitrust law (Avoid communications with |Businesses are affected nationally and | | |ecological/environmental |PPG competitors to the extent possible) |globally |home economy | |current legislation |PPG is
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PHASE 2: IDENTIFY THE POSITIONMENT Positioning (target and needs) Target - All professionals - All Business companies: * Small and medium-sized enterprise * Large companies * Multinationals Characteristics - Average and high income - Travel minimum 3 times a year for one to two weeks - Like comfort and access to all business facilities at affordable prices Segment We choose 3 segments: * Primary segment (A): business tourist * Secondary segment (B): conferences
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HTC- Something Beautiful Is Coming Internal Analysis History and Growth HTC was founded in 1997 by Cher Wang and her husband. Wang wanted to manufacture personal digital assistance under contact of established brands. However‚ the company failed to convince buyers. Instead remained focused on contract manufacturer’s mobile phones according to its customer’s strategic priorities. Cher approaches the business with the eyes of the customer.HTC had nututred contacts into valuable business relationships
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1: There are five business segments of the Walt Disney Company) 3. External analysis: Basically‚ there are three terms for analyzing the external environment: macro-environment‚ industry and competitive analysis (‘PEST Analysis’‚ 2004). In this essay‚ a specific method PESTEL analysis will be mainly applied to elaborate the external environment of the Walt Disney Company. 3.1 PESTEL Analysis: Table 2： PESTEL Analysis: Political Tax benefits for the animation industry Tourism policy Facilities
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Abstract The team has planned to develop a Hospital Automation System for the well knownhospital called Pannipitiya Nursing Home. Currently the client company depends on an error – prone software system and a large amount of manual work. Development of a new systemwill help the client company to minimize the work load they handle manually and to eliminatethe faults and errors of the existing software system.This proposed system handles the entire hospital work load under seven major functions namely;
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. PEST Analysis Political Few countries can compete with the Philippines when it comes to corruption which surprisingly involves the bookstore industry by way of the Bureau of Customs‚ according to Robin (2009) in his article “The Great Book Blockade”. Unfortunately‚ the customs official took their corruption to the shipping of books ever since the success of the international best seller book‚ Twilight by Stephen Meyer. When of the examiners of the customs official opened a shipment of books
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