PESTEL FACTORS PESTEL analysis stands for "Political‚ Economic‚ Social‚ and Technological‚ Environmental and Legal analysis". It is a part of the external analysis when conducting a strategic analysis or doing market research and gives a certain overview of the different macro-environmental factors that the company has to take into consideration. Political factors or how and to what degree a government intervenes in the economy. Specifically‚ political factors include areas such as tax policy
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Operations Management Critical Evaluation of Relevant Issues - IKEA case � TABLE OF CONTENTS 2Executive Summary � 2Introduction � 2Company profile and Situational Analysis � 3Growth and profitability � 5Culture � 5Goals � 5Competitors � 5SWOT analysis � 6PESTLE Analysis � 6Political Analysis � 6Economic Analysis � 6Technology Analysis � 7Sociological Analysis � 7Legal Analysis � 7Environmental Analysis � 7Input-Transformation-Output � 8Corporate Objectives � 9Quality � 10Speed
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PESTLE Mexico Social : Language : Spanish (most populous Spanish-speaking country in the world) And ameridian languages (68 distincts) such as Yucatec Maya or Nahuatl. Religion : There are many religions in Mexico‚ but the Catholic Church is the most represented. About 83%/ After‚ you could find other christians for 10% and other religions (only 3%). 5% are non-religious. Culture/Customs : Family & business : Hierarchy and structure in business are really important in Mexico
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SWOT analysis Strengths Cadbury has a strong manufacturing competence‚ established brand name and a leader in innovation. People trust the company and support the brand. Cadbury’s is fully focused on chocolate‚ candy‚ and chewing gum‚ with a unique understanding of consumer in the segments. This allow Cadburys to be able to put all efforts and resources into just this area‚ concentrating all R&D and marketing here and not using money in other areas. Ability to respond to the market needs
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Furniture Industry 3 World Furniture Production 3 Role in World Economy 4 Characteristics of the furniture industry 4 Industry Trends 4 Furniture Industry in Pakistan 5 Introduction to IKEA 6 The IKEA Concept 6 History 6 IKEA Range 7 1. Design 7 2. Function 8 3. Low Price- 8 IKEA Product names 8 IKEA Catalogue 9 Major Global Competitors 9 Major Pakistani Competitors 9 Government Policies Targeted at the Industry 12 Policies to encourage location in a host country 12 Policies to Protect
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MANAGEMENT 210 Table of contents EXECUTIVE SUMMARY---------------------------------------------------------------------page 3 INRODUCTION--------------------------------------------------------------------------------page 4 INTERNAL ENVIRONMENTS---------------------------------------------------------------page 5 EQUIPMENT-----------------------------------------------------------------------------------page
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UGB 213: Marketing Communications | Curry Village | Marketing Communications Plan | Bruce Wayne [Pick the date] | Acknowledgements Situational Analysis Market Size In 2011 the UK restaurant market sold a estimate £18.81bn worth of food with a further £7.37bn worth of drink sales bringing the total of the market value to £26.18bn. The value of the market has increased from 2007 year-on-year. The sector’s share of total sales has increased by 1.2 percentage points from 70.7% in
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1. Introduction The aim of this report is to analyze ‘IKEA’ as a company and produce a tactical plan. To make an evaluation on the international marketing activities of the IKEA through the use of various marketing techniques including PEST and SWOT analysis and will conduct critical analysis of the existing international marketing strategies and issues facing ‘IKEA’ and how they can enter into India and Indian market‚ and will discuss about possible recommendations and solutions that
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For each of the 8 countries we’re covering‚ we’ll start off with topline statistics as sort of a summary‚ or more of a launching pad for further exploration. We’ll start with Russia‚ partly because this may be the last 5-year period that it is included in the top 10 international powers. Out of all the 8 countries I will look at individually‚ Russia faces the most daunting challenges. They have faced worse--I would hate to be a centenarian from Russia--but I doubt if they have the resources or leadership
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Environment: Sustainable Development and PESTLE The Business Environment: Sustainable Development & PESTLE Lesson Plan Activity Presentation Tutor Notes: Resources: PowerPoint Presentation (available on the Sustainable Skills website http://www.lgec.org.uk/Projects/Sustainable-Skills-Project Background reading – Sustainable Development – A Quick Guide ‘Sustainable Development and PESTLE Analysis: The Business Case for doing the right thing’ PESTLE and the 5 Capitals Before starting the
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