Case Study for Business Administration MPEN-BA-14 2014-45 Case 2: Kongstrup Machine Factory (page 174-180 of book “Organizational Theory and Design” by R.L. Daft‚ 2nd EMEA ed.) Weight: 30% of Assessment part (TOETS 2 30%) of Business Administration MPEN-BA- 14 Learning goal: • Describe the different strategic approaches in decision making process. • Apply the various concepts involved in international business. • Comment on the design of an organization engaged in international business
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AUM SRI SAI RAM EDLP vs. PROMOTIONAL SALES edlp: * Every Day Low Pricing (EDLP) is one of the pricing strategies deployed by the retailers in providing low prices for their customers every single day when they purchase products from their stores. * This concept was introduced by Samuel Moore Walton (Walton)‚ proprietor Wal-mart Stores in order to attract his rural customers. He promised high quality‚ branded and unbranded products at lowest possible price‚ offering better value for his
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CALIFORNIA PIZZA KITCHEN The case we studied this time is CPK‚ which is a restaurant with creative menu‚ high quality of foods‚ nice dinning environment‚ good dinning atmosphere‚ convenient traffic location and etc. The case discussion this time was more focused on the numerical data instead of strategy analysis. Although it’s not so easy for me to catch up with all information that the present group show‚ I think it’s really interesting. The main problem we need to discuss is how to raise the declining
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them that Shakey’s is not just all about food but about fun family and pizza. With its vision to be the leading and preferred pizza restaurant‚ it consistently serves the best tasting‚ high quality food through fast‚ efficient and friendly service in a clean‚ fun and wholesome environment. Shakey’s Pizza was the first important pizza chain restaurant in the United States and in many ways pioneered the concept of the chain pizza parlor. It is noted for its unique features: The chains are decorated
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| Promotion Strategy: Costco Wholesale | | Introduction and Competitive Landscape Our general findings about Costco are that it is an all-around great‚ moneymaking‚ expanding company. To start off‚ Costco is a membership warehouse that offers its customers low prices on exclusive‚ private-label products in a wide assortment of merchandise categories that generate high sales volumes and quick inventory turnover. A combination of this turnover‚ resourceful distribution‚ merchandise with
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There’s nothing like a good pizza. The combination of melted cheese and tomato sauce with my favorite toppings all on a tasty golden brown crust is amazing and mouthwatering. The only thing that tops a great pizza is the feeling you get when the great pizza is a creation of your own. Every kind of pizza begins with the crust‚ but before you have crust you have pizza dough. The soft off-white pizza dough is very malleable. The dough feels cool in your hands as you shape it into a circle adding flour
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Papa John’s Pizza restaurants chain‚ owned by John H. Schnatter‚ is based in Louisville‚ Kentucky. The Company is fourth place among pizza restaurants‚ with a 4.1 percent market share. The chain has grown by adding 1290 new restaurants in just 5 years and the Company expects restaurant sales to top $1 billion this year. Papa John’s stakeholders are customers‚ staff‚ franchisees and shareholders. The Company prioritized its stakeholders and community as it shows by varied CSR actions. One of the
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Demand Estimation After studying this chapter‚ you should be able to: 1. Discuss how the firm’s managers use the information about demand for its product to determine correctly its profit-maximizing rate of output and price‚ or whether to produce a particular product at all. 2. Discuss demand respond to consumer income increase or decrease as a result of an economic expansion or contraction. 3. Specify the components of a regression model that can be used to estimate a demand equation. 4. Interpret
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has the contract to supply pizza at all home football games for a university in the Big 12 atheletic conference. It is a constant challenge at each game to determine how many pizzas to have available at the games. Tom Kealey‚ operations manager for Arrowmark‚ has determined that his fixed cost of providing pizzas‚ whether he sells 1 pizza or 4000 pizzas‚ is $1‚000. This cost includes hiring employees to work at the concession booths‚ hiring extra employees to cook the pizzas the day of the game‚ delivering
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brownies‚ their stock in exchange remains pizza. From deep-dish to thin crust‚ it’s hard to resist a good pizza! Whether you’re a vegetarian or a meat lover-type‚ we’ve compiled a list of the hottest pizza spots from around the country. Ever feel like there is not enough cheese on your pizza‚ too many onions or too little sauce? Worry no more! When you check out one of these places‚ you’ll have no complaints - just a mouth-full of pie. Everyone is loyal to the pizza from their home town.
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