International Business (C11IB1) How has the global financial crisis impacted upon MNCs? Name: Kanam Liu Reg number: 095922098 Module lecturer: Dr Colin Turner Date: 19th October 2012 Introduction Since world trade began and the economy grows quickly‚ Multinational Corporations (MNCs) are playing a very important role in the global economy
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core business and also coming up with new customer initiatives to reward their customers for shopping with them. Partnering with other large companies such as Optus and Qantas has provided Woolworths with a major boost. Competitive Forces for Woolworths |Force |Power |Justification | |Suppliers |Low |As there are so many companies producing similar products‚ I feel that Woolworths
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to Michael Porter‚ an industry is affected by certain forces‚ which enable them to attain different levels of profitability. These five forces help managers analyze the industry to gain a better understanding and develop a more effective business strategy. In the discount retailing industry‚ it is important to consider the following when considering entry: Threat of New Entrants: Four major competitors‚ WalMart‚ Kmart‚ Target and Costco Wholesale dominate the discount retail industry. The threat
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Q.1: a) PORTER’S FIVE FORCES ANALYSIS & PORTER’S VALUE CHAIN TECHNIQUES. Michel porter(1998) provided a frame work that models an industry as being influenced by five forces. This simple tool that supports strategic understanding where power lies in a business situation. It also help to understand both the firms current competitive position‚ &strength of a position that the company looking to move in to. Five forces diagram in the (Appendices 1.1). Threat of new entrants:
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5 Forces Model -Examines competitive forces that influence the profitability potential in an industry -Each force can reduce the probability that a firm can earn profits while competing in an industry Potential Entrant - can take market share away - force to learn new ways to compete - Barrier - Economies of scale – cost disadvantage - Capital – lack the resources (physical & human) to compete‚ competitive disadvantage - Switching costs – college‚ machine - Differentiation
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and they cancel small income root in order to make more profit. In addition‚ they were converted from ‘Point to Point’ to ‘Hub and spoke’. The hub and spoke model is almost all of the airline’s aircraft flies on spokes between destinations and the hub‚ with very few direct flights between other destinations. (“What is the Hub and Spoke Model?‚” n.d.‚ para. 1). The MAS Way provides the framework for our Business Turnaround Plan: 1. Flying to win customers- MAS will reconfigure our network and
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methodology called the Porter’s Five Forces Analysis. In his book Competitive Strategy‚ Harvard professor Michael Porter describes five forces affecting the profitability of companies. These are the five forces he noted: 1. Intensity of rivalry amongst existing competitors 2. Threat of entry by new competitors 3. Pressure from substitute products 4. Bargaining power of buyers (customers) 5. Bargaining power of suppliers These five forces‚ taken together‚ give us insight
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Kapur PGDM - Marketing Birla Institute of Management Technology‚ Greater Noida To design a Specialized GTM Model for the launch of a New Chilled Product in the SCC&D (Spreads and Dressings) Category Summer Project Certificate This is to certify that Mr. / Ms. ARPIT KAPUR Roll No. 09DM023 a student of PGDM has worked on a summer project titled TO DESIGN A SPECIALIZED GTM MODEL FOR THE LAUNCH OF A NEW PRODUCT IN THE SPREADS AND DRESSINGS CATEGORY (SCC & D) -KISSAN at HINDUSTAN UNILEVER
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Porter 5 forces Analysis for JetBlue Airway Potential Competitors: Low - Rivalry among existing firms is intense‚ which affect the profits to be low. It¡¦s unattractive to the potential competitors. - High initial investments and fixed costs such as lease a fleet of safe and reliable aircraft‚ negotiate reasonable gate access and landing fees as well as high labor and fuel costs. - There are the price competitions in the airline industry‚ which some major airlines offer the low-price fares that
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Michael Porter developed five different forces in a framework he felt influenced industries. This framework was designed to help companies find ways to off-set a rival company and to help develop a more solid business plan. It has been known over the years a rivalry has existed been two of the biggest soda companies‚ Coca Cola and Pepsi. Three of Porter’s forces that are exemplified in this “coke war” are buyer power‚ barriers to entry‚ and rivalry which will be explained and elaborated on in
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