4P’s - PROMOTIONS ! The most widely used methods of promotions are advertising and personal selling. Advertising utilizes the media: newspaper‚ magazines‚ radio‚ television‚ billboard‚ mail‚ and yellow pages. Personal selling is done on a person-to-person basis with a customer. Advertising has a several objectives. Among other things‚ the more important ones are to increase sales‚ to introduce a new product‚ or to sustain an establishment business. There is no magic formula for successful advertising
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The ability to utilise information technology at the tertiary level has many disadvantages‚ but on the other hand the drawbacks could leave many persons asking if society benefits? Education is a very suitable medium for social mobility as on transcends the various classes‚ strata and levels of education. This is one option in order to achieve some measure of financial freedom. This statement implies that anyone must embrace‚ straddle and overcome the establish levels in an education system. That
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According to Georgia State University Library‚ a primary source are the documents or artifacts closest to the topic of investigation. Primary sources also include first-hand accounts that were later documented. These documents or artifacts are generally made during the time being investigated. However‚ they can be made later by eyewitnesses or people who were involved. Primary sources are typically found in their original state though. Examples of a primary sources include diaries‚ autobiographies‚ newspapers
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Promotion of Colgate-Palmolive Promotion is a communication means the merits of the product and persuade customers to buy it . Promotion has following four distinct elements. Personal selling ‚ Advertising ‚ Sales Promotion‚and Public relations which can be used as such or can be used in combination to promote the product . ADVERTISEMENT Colgate primarily used advertisements as its main promotion strategies. Its different products which are designed for different segments are targeted to the
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Promotion – Vuong Nguyen -- s53112 Promotion is a system to fix the business of communication with customer. This will contribute evidence which supports them to take judgement to purchase a product or service. Ikea’s promotions were grounded on selected marketing circumstances and cultural awareness of each country in general and Australia in particular. Those are distinct a lot from worldwide markets. IKEA had operated with altered advertising agencies to take out some of the best innovative
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The impact of ICT on tertiary education : advances and promises Kurt Larsen and Stéphan Vincent-Lancrin Organisation for Economic Co-operation and Development (OECD) Directorate for Education / Centre for Educational Research and Innovation* DRAFT OECD/NSF/U. Michigan Conference “Advancing Knowledge and the Knowledge Economy” 10-11 January 2005 Washington DC ABSTRACT: The promises of e-learning for transforming tertiary education and thereby advancing the
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sedentary lifestyle‚ recreational drug use and sexual promiscuity can lead to diseases and death. Primary prevention of a disease means to prevent it from occurring. Infants and children are immunized to prevent them from contracting diseases such as measles‚ or polio. Primary prevention of a disease would include removal of occupational hazards‚ such as asbestos‚ which is a known carcinogenic. Secondary prevention of a disease includes recognition of the disease early and taking corrective measures
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Marketing Sales Promotion Sales promotion is one of the five aspects or elements of promotional mix. Promotional elements are advertising‚ personal selling‚ public relations‚ sales promotion and direct marketing. Sales and promotion is the fourth one. Sales promotion is a fast process that makes the people to be aware of some kind of good and services and increases their interests in buying those good or service‚ sales promotion is for all kind of customers. Sales promotion is one of the main
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Sales Promotion Sales promotion is any initiative undertaken by an organisation to promote an increase in sales‚ usage or trial of a product or service Sales promotions are varied. Often they are original and creative. Buy-One-Get-One-Free (BOGOF) - which is an example of a self-liquidating promotion. For example if a loaf of bread is priced at $1‚ and cost 10 cents to manufacture‚ if you sell two for $1‚ you are still in profit - especially if there is a corresponding increase in sales.
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Promotions can broadly be classified into two types – Consumer promotions and Trade promotions Both sales as well as marketing are allotted their respective budgets to carry out promotional activities. While marketing department uses its budget to run ATL and BTL activities‚ it also utilise it to run consumer promos targeted on a specific brand. Sales department on the other hand uses its budget to run trade promotions. Trade promotions may‚ and in fact should‚ vary from outlet to outlet within
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