Table of Contents 1.1 Explain the various elements of the marketing process. 1 Marketing Process: 1 Situation analysis 1 Marketing strategies 1 1.2 Evaluate the benefits and costs of marketing orientation for a selected organization. 2 2.1 Show macro and micro environmental factors which influence marketing decisions. 4 Micro environmental components 4 Macro environmental components 5 2.2 Propose segmentation criteria to be used for products in different markets. 6 2.3 Choose
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interesting people. You must let them control your vision so that they are in the same business in orbit. Democratic style works well because usually there will be several leaders of the same business that are listen to the employees in order to provide a good
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1. _____ is the marketing of goods and services to individuals and organizations for purposes other than personal consumption. |a. |Secondary marketing | |b. |Interactive marketing | |c. |Business marketing
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3.1 Explain how products are developed to sustain competitive advantage 3.1.1 Packaging Elements | Competitive advantages | Physical Protection28 gram package‚ reduction of 8gr per bottle | Reduce price per bottle‚ make more attractiveness for the product. | DistributionDirect to retailers | More convenient for customers. | SellingProvide ingredient in each bottle such as: Number of calories‚ % of carbohydrate‚ vitamins‚ and minerals. | Customer understands about Gatorade ingredients
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person takes in purchasing and using products and services‚ including the mental and social processes that precede and follow these actions Consumer Buying Behavior refers to the buying behavior of final consumers individuals & households who buy goods and services for personal consumption. Prof. P.V. Balakrishnan All these consumers make up the consumer market. The central question for marketers is: “How do consumers respond to various marketing efforts the company might use?” 1 CB-2
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unemployment. It represents the hypothetical unemployment rate consistent with the Real GDP in the long-run. Before stating that a country is in a recession‚ it must be true that there is a high unemployment rate‚ there are high wages‚ land and capital goods aren’t being fully used and there is a great demand for education. 2. What must be true to be counted as unemployed? What are the 3 types of unemployment and why does it matter? What is true about the full employment level of RGDP (the natural
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BSB51207 Diploma of Marketing Subject name: Marketing Principles Subject code: MR02 STUDENT HANDOUT ASSESSMENT PART ONE MARKETING RESEARCH REPORT Unit of Competency: BSBMKG501B - Identify and Evaluate Marketing Opportunities /35 C or NYC Intellectual Property of The Australian Institute of Professional Education (AIPE) Updated 14 September 2010 V1.3 BSBMKG501B – Identify and Evaluate Marketing Opportunities Page 1 of 9 BSB51207 Diploma of Marketing MR02 - Identify and Evaluate Marketing
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Why People Have Celebrity Worship Syndrome Cause/Effect Essay – Writing #1/2 Written Communication Skills IV Elva Ma July 16‚ 2013 Denise Redmond‚ Conestoga College Why People Have Celebrity Worship Syndrome Do you have your favorite star? How often do you focus on her? Is this kind of worship influence your daily life? If so‚ be careful‚ you may have celebrity worship syndrome. “Celebrity worship” is not uncommon these days. General speaking it is an obsessive and addictive
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Apollo Group‚ Inc. 2 0 11 A n n u A L R e P O R t be... engaged focused committed accountable dedicated educated innovative informed connected supported empowered inquisitive valued effective impactful Since 1973‚ Apollo Group has been creating opportunities for students and employees to reach their full potential‚ while enriching society as a whole. Today‚ Apollo Group continues to strengthen its position as a leading provider of high quality‚ accessible education for individuals
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1. Explain the advantages of Socialist Economy? In socialist economic system means of production are owned and managed by the State. Ownership of means of production is not allowed. In socialism economic activities are carried on mainly for social gains and personal interest is of less significance. In this economic system the anti social activities like smuggling and hoarding find no place. Economic activities are planned with the motive of social benefit by a central planning authority. The
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