ASSIGNMENT TOPIC Select one company in your country or region that has a sales force. The company and/or the sales force can be real or a composite of several situations that you have heard or read about‚ or experienced. Apply principles that you have learnt in this subject to that company’s sales function to judge its effectiveness about: - How well it fits into marketing and other parts of an organization; intelligence gathering is included within this function. - How well it knows
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sophisticated. • Media has made people more knowledgeable and aware. • The profession of selling really is the domain of the elite. The elite professional is like the cream that rises to the top‚ no matter how big or small the container. • All sales
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Module 6: Question 1: Draw a chart of your organizations domain. List the organization’s products and customers and the forces in the specific and general environments that have an effect on it. Which are the most important forces that the organization has to deal with? Part A: Draw a chart of your organizations domain. CVS Pharmacy Specific Environment General Environment An organizations domain is the goods and services‚ and customers of the organization
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How can the structure-agency debate help us to understand the attitudes towards police work and the actions of Captain Louis De Koster as a police officer? The structure-agency debate is a debate that asks one “to what extent are we shaped by social structure and to what extent do we exercise agency to determine our own biography?”. I am going to use this debate to understand the attitude and actions of Captain Louis De Koster as a police officer. Structure is the complex framework of social
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1. Advertising 2. Personal Selling 3. Sales Promotion‚ and 4. Publicity 1. Advertising is the dissemination of information by non-personal means through paid media where the source is the sponsoring organization. 2. Personal selling is the dissemination of information by non-personal methods‚ like face-to-face‚ contacts between audience and employees of the sponsoring organization. The source of information is the sponsoring organization. 3. Sales promotion is the dissemination of information
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................................. 2 Creating sales organizational structures ....................................................................................................... 3 Gaining greater job ownership and commitment from salespeople ............................................................ 4 Shifting sales management style from commanding to Coaching................................................................ 4 Leveraging for sales success .....................................
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Introduction The five forces model framework was developed by Michael E. Porter in 1979 to analyse the industry factors that affects the company’s competitive strategy and helps to determine the threats from competitors in the market. According to Porter‚ there are five factors namely: Potential New Entrants‚ Substitutes‚ Industrial competitors‚ Buyer power and Supplier Power. Porter (1988) Figure 1. Five Forces Framework Threat of New Entrants: Low to moderate Procter and Gamble (P&G) products are
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Sales and planning operations Individual Contents Introduction....................................................................................................................................... 3 Introduction to the organization ..................................................................................................... 4 Task 2 ........................................................................................................................................... 4 2.1)
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Position Statement The DBK headquarter sat down and review the sales numbers. A big driver of the years of success was the growth in the number of sales representatives. But Creevey the CEO of DBK was faced with the situation that representatives would not climb the sales ladder up. The rate at which new representatives were transitioning to leader and starting to build their own sales team is slowdown. But the willingness to build up a team is central for the business model of DBK. The reason therefore
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Introduction Organizational structures developed from the ancient times of hunters and collectors in tribal organizations through highly royal and clerical power structures to industrial structures and today ’s post-industrial structures. The typical hierarchical arrangement for lines of authorities‚ communications‚ rights and duties of an organization. Organizational structure determines how the roles‚ power and responsibilities are assigned‚ controlled‚ and coordinated‚ and how information flows
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