UNILEVER IN INDIA: HINDUSTAN LEVER’S PROJECT SHAKTI – MARKETING FMCG TO THE RURAL CONSUMER Team: Can Do! Members: Roman Ivasyshyn Antonina Volkotrub Danylo Hauk CONTENTS Assumptions Current State & Goals Solutions & Recommendations Summary REINDEERS & SLEIGH At first‚ we sought to employ flying reindeers to distribute HLL goods to inaccessible villages with low business potential‚ but were not able to book them due to their tight schedules and decided to stick with a Shakti
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CASE STUDY 5 SUBHIKSHA Uprising discount stores – the next Retail Revolution Discount chain Subhiksha is on the move. After having established itself as a niche player catering to the middle class through its neighbourhood stores in Tamil Nadu‚ Subhikaha is now expanding — both geographically and in terms of customer profile. It has big plans for new stores in Bangalore‚ Mumbai and other place. Its acquisition of Fabmall has given it an opportunity to tap the high
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AACS4794 MANAGEMENT INFORMATION SYSTEMS Case Studies Case Study 1: A Giant Step for Mattress Giant (May 2007) Mattress Giant is one of America’s largest bedding retailers‚ with 240 stores in 14 states. For years‚ the company spent more than $20 million (about RM70 million) annually‚ about 10 percent of its revenue‚ advertising to people in their mid-30s‚ whose household income was $30‚000 - $40‚000 (about RM105‚000 - RM140‚000) per year .and who drove domestic car. As it
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Case Study: Amtech Corporation Describe Amtech’s marketing strategy and identify the strategic decision Amtech is facing? Amtech’s Marketing Strategy is clear in this case study which is shown in the middle of the second page that Amtech wants to appear itself in to the new markets that approach of this company was clear to find out a place of third public company to started mild-mannered‚ fresh-faced young man. Cook’s intention was clear when he says that when I was in childhood I believe itself
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1. Paulson Company uses a predetermined overhead rate based on machine hours to apply manufacturing overhead to jobs. The company has provided the following estimated costs for next year: Paulson estimated that 40‚000 direct labor hours and 20‚000 machine hours would be worked during the year. The predetermined overhead rate per machine hour will be: A) $1.60. B) $2.10. C) $1.00. D) $1.05. Answer: B) $2.10. Manufacturing OH = Rent + Depreciation + Indirect materials + Insurance
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books‚ sometimes the books will not trace when the student borrowed some books. 1.2.2.2 Disorganized If books will not arrange in the alphabetical letters‚ books are put to the wrong places. 1.3 Objectives of the Study 1.3.1 General Objective The Researcher will propose a system that is entitled Computerized Library Management System. The Computerized Library Management System is more effective than to the
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Case Summary: This case is about Mini Motor Homes Manufactured by Jim Ballenger in Kalamazoo‚ Michigan. According to the case‚ Jim Ballenger has a problem to make a decision to change his current inventory system to JIT system. From the current inventory system‚ Jim has spent a lot of cost on his inventory system. This is because mostly of the component used in manufactured are bought from other vendor and his company actually only manufactured very few of it component. Because of this‚ the transportation
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TOPIC TO BE TESTED: • Stock/Inventory Valuation LEARNING OBJECTIVES: • To develop an understanding about true reporting of stock based on available and recommended methods of valuation and their impact on financial statements. DISCUSSION QUESTION: Mr. A was a junior accountant of Fine Company Limited (FCL) which is involved in the manufacturing and marketing of homogeneous products with the brand name of Dry Milk. He had left his job due to his domestic issues and Mr. B has been hired
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money‚ to buy anything that are related to this project study and their advise‚ which is the most needed for this portfolio. Internet‚ books‚ computers and all that as my source to complete this project study. They also supported me and encouraged me to complete this task so that I will not procrastinate in doing it. Then I would like to thank my professors‚ Mr. Antonio Distor Jr.‚ and Ms. Melodina Torres for some advice‚ guides‚ in this said study. Last but not least‚ my friends who give their support
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CASE STUDY- KEDA’S SAP IMPLEMENTATION SUMMARY: KEDA Industrial Company Ltd. (KEDA) founded in the year of 1992 is a Chinese ceramic machinery manufacturer company. Due to the nature of the primary products‚ all the departments of the company functioned independently and the problems were solved in ad-hoc manner. This helped the company to achieve efficiency in its operations. But things were not all rosy for KEDA as the disconnected business units often duplicated resulting in redundancy and
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