Chapter 01 Introduction to the World of Retailing Multiple Choice Questions 1. (p. 6) What is retailing? A. It is the merchandising component of the retail mix. B. It is the set of business activities that adds value to the products and services sold to consumers for their personal use. C. It is the strategy retailers and vendors use to get products into the stores. D. It is the process of offering products in smaller quantities for consumer consumption patterns. E. It is the
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CHAPTER 1 Retailing – a set of business activities that adds value to the products and services sold to the consumers for their personal or family use A retailer is a business that sells products and/or services to consumers for personal or family use A Retailer’s Role Attempt to satisfy consumer needs by having: the right merchandise at the rice price‚ place‚ in the right quantities‚ and at the right time Retailers Role in the Distribution Channel Ex. Manufacturing -> Wholesaler ->
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inching its way towards becoming the next boom industry. The total concept and idea of shopping has undergone an attention drawing change in terms of format and consumer buying behavior‚ ushering in a revolution in shopping in India. Modern retailing has entered into the Retail market in India as is observed in the form of bustling shopping centres‚ multi-storied malls and the huge complexes that offer shopping‚ entertainment and food all under one roof. A large young working population with
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Retailing Assignment No.1 Submitted to Sir: Waseem Irshad Submitted by Rao Shafae Ali L1F11BBAM2047 Shaheryar Khalid L1F11BBAM2151 BBA HONS: Section (C ) UCP Business School University of Central Punjab Executive Summary Modern Mobile Accessories is redefining how we perceive Mobile Accessories. Traditionally‚ Mobile Accessories remained out of the hands of most consumers due to their high cost. As a result‚ we have invested time and resources into finding ways to give the systems
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Media Management Music Retailing in India Submitted By 10-VC-101 Deepak Chand S INDEX * Introduction * Organized Retailing * Unorganized Retailing * Companies controlling the market * India’s Largest Music Retail Chain * Promoting the Outlets Introduction The music industry or music business consists of the companies and individuals that make money by creating and selling music. Among the many individuals and organizations that operate within the industry are: the musicians who
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Modern Trends in Retailing Self Service * Products are displayed on open shelves. * Customers have to select them put them into trolley‚ take it to cash counter‚ make payment and arrange for their transportation. * Generally used in large scale retailing especially supermarkets. Advantages To Retailers 1. Lesser requirement of shop staff. 2. More sales in given time. 3. More sales due to impulse buying. More turnover. 4. Attraction to the customers. To
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Innovative Integrated Management System (IIMS) for Sustainable Food Industry Assoc. Prof. Dr. Prasert Suttiprasit Director of The Centre for Standards and Quality Development of Production and Services Sukhothai Thammathirat Open University Nonthaburi 11120‚ Thailand Tel. +668-1346-9000 Email. prasert_sp@yahoo.com ABSTRACT It is evident that the long-term survival and growth of global food industry depend on the availability and efficient use of raw materials‚ energy and water and other
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Domestic drug manufacturers have cast their eyes overseas for growth and four of them have received the certificate of pharmaceutical product (CPP)‚ one of the pre-requisites for obtaining an export licence from the Department of Drug Administration (DDA). According to the DDA‚ Lomus Pharmaceuticals‚ Deurali-Janata Pharmaceuticals‚ Elder Pharmaceuticals and National Health Care Nepal have received the CPP. The CPP is a must for drug manufacturers wanting to export their products. Once the CPP has
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1. Concepcion-Carrier Air Conditioning Company Formed in January 1998‚ Concepcion-Carrier Air Conditioning Company (CCAC) brings together two leaders in the air conditioning industry: Carrier Corporation of the United States and Concepcion Industries‚ Inc. of the Philippines. In just a few years‚ CCAC expanded from manufacturing window room air conditioners to becoming the market leader in virtually all categories of Heating‚ Ventilating and Air Conditioning (HVAC) equipment and services in
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The threat of entry The threat of new entry of the firm is somewhat small because the firm is the large company with long and specialized experience. It is difficulty for new entry to complete with existing products and services which need a large amount of investment and cost in order to run the business and develop the products and services. It is very difficult for the new entry because GE has a very strong brand and reputation as well as patents and know-how that has the new entry cannot be
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