times in a row (1996‚ 1997‚ 1998) for the prestigious America’s Choice Award Winner for the Best Chicken Chain by Restaurants and Institutions Magazine‚ a leading publication from USA. Kenny Rogers ROASTERS was also awarded the Master Franchisee of the Year 2000/2001and 2002/2003 by the Malaysian Franchise Association‚ an affiliate of the World Franchise Council. Berjaya Roasters (M) Sdn. Bhd. is the franchise holder for Kenny Rogers ROASTERS ("KRR") in Malaysia. The company is a wholly owned
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ran a burger restaurant in San Bernardino‚ California‚ in the 1950s. In 1955‚ Ray Kroc founded the brand’s Corporation and opened the first restaurant in Des Plaines‚ Illinois. At 1980‚ the brand’s Corporation‚ USA gave GOLDEN ARCHES RESTAURANTS SDN BHD the license to operate the brand’s restaurants in Malaysia. We in Malaysia got our first taste of the brand and Malaysia opened its first restaurant at Jalan Bukit Bintang‚ Kuala Lumpur on 29 April 1982. To date‚ the brand’s at Malaysia has more than
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and industry environment. This is because it enables a firm to sustain competitive advantages and gain market share even thought the industry is unattractive. This report is regarding the internal and external analysis of KFC (Malaysia) Holding Bhd which includes their unique resources‚ core competencies‚ strategic issues and etc. This report will show us an in-depth view on current situation and issue of the fast food industry. 2.0 REMOTE ENVIRONMENT The remote
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Information About The Business Ming Yi Feeds Sdn Bhd was established and started its feeds operation in Malaysia in 2004 by the founder Seah Yeok Chee. The establishment of the company is to support the founder’s family business in chicken farming. Ming Yi produces and market animal nutrition product and provides consulting services to customer across the poultry value chains. They are specialized in producing chicken feeds and selling the raw material especially corn and soya bean. Besides that
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Management 2014 Topic: Exploring Strategy Summary You are introduced to KFC organization. A fast-food chain restaurant comes from North Corbin‚ Kentucky that featuring fried chicken. KFC is recognized as the best fried chicken with its original 11 herbs recipes and produce most fried chicken to the world. What makes KFC still remain strongly while other companies are struggling to find a spot in the market? To answer this question‚ you will be finding out KFC strategic profile
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INTRODUCTION KFC Malaysia is the famous fast food restaurant in Malaysia; products it sells include chicken‚ burger‚ nugget‚ sandwich‚ wedges‚ drinks‚ fries‚ coleslaw and many more. It has captured 44% of market shares in Malaysia. Its first restaurant was opened in 1973 on Jalan Tunku Abdul Rahman‚ now it has more than 539 restaurants throughout Malaysia and growing. Among all‚ their secret recipe chicken is the KFC most famous dish‚ it has great taste and truly enjoyed by Malaysian ever since. Kentucky
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CONFIDENTIAL LW/MAR 2012/LAW240/231 UNIVERSITI TEKNOLOGI MARA FINAL EXAMINATION COURSE COURSE CODE EXAMINATION TIME INTRODUCTION TO COMMERCIAL LAW / BUSINESS LAW LAW240/231 MARCH 2012 3 HOURS INSTRUCTIONS TO CANDIDATES 1. This question paper consists of three (3) parts PART A (20 Questions) PART B (7 Questions) PART C (1 Question) Answer ALL questions from PART A‚ PART C and four (4) questions from PART B: i) ii) Answer PART A in the Objective Answer Sheet. Answer PART B and PART
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EXECUTIVE SUMMARY Kentucky Fried Chicken (KFC) Malaysia is a major Quick Service Restaurant (QSR) operator in Malaysia and has been established for just over 20 years now. It serves mainly chicken related items‚ but offers side dishes to its consumers as well. Lately‚ more and more Malaysians have been opting for a healthier eating diet as a large number of them have become more health conscious. This has opened the door for KFC’s main competitors‚ such as McDonald’s‚ to come out with a new range
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____________________________ ACD CRYO PUMPS GERMANY CRISPLANT (M) SDN BHD 1203 ___________________________________________________________________________________________________________________________ ADVANTECH ALLIANCE SDN BHD MALAYSIA 4417 ___________________________________________________________________________________________________________________________ AFTON CHEMICALS USA DUTA KLASIK SDN BHD 1018 _______________________________________________________________
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founder of KFC. He reached celebrity status in 1952‚ when he decided to franchise his famous Kentucky Fried Chicken recipe blends of 11 herbs and spices to the rest of America. By the early 70’s‚ that special recipe reached Malaysia. KFC Holdings (Malaysia) Bhd is a branded chicken retail chain operator. KFC Holding Malaysia continues to serve finger lickin’ good‚ succulent pieces of chicken. The flavourful blends of 11 herbs and spices give KFC’s delicious aroma. With the chicken’s natural
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