Amalia dos Ramos 17830176 Industrial Psychology 224 Ms L Bailey 24 March 2014 Assignment 2: Rational and Emotional Motives INTRODUCTION When consumers think of ice cream‚ majority picture the brand with the enormous red heart logo‚ OLA. From an indulgent classic Magnum ice creams to the delicious Rich ‘n Creamy‚ OLA offers a large variety of frozen treats*. Magnum was owned by a Dutch UNILEVER company and sold as part of the Heartbrand line of products in most countires.* Magnum was launched
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The Rational Choice Theory states that crime is a rational decision to violate any law. It is made for many reasons‚ such as greed‚ revenge‚ need‚ anger‚ lust‚ jealousy‚ thrill-seeking or vanity. This theory has been passed down through many different time periods. During the early Middle Ages‚ there was superstition and fear that criminals were going through satanic possession. During the time of the Renaissance‚ they began to study human nature and behavior to figure out what causes criminal
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Mimesis: Plato and Aristotle 1‚515 Words Philosophy 2348: Aesthetics\ The term ‘mimesis’ is loosely defined as ‘imitation’‚ and although an extensive paper could be written about the cogency of such a narrow definition‚ I will instead focus on Plato and Aristotle’s contrasting judgements of mimesis (imitation). I will spend one section discussing Plato’s ideas on mimesis and how they relate to his philosophy of reality and the forms. I will then spend a section examining Aristotle’s differing
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determined that if we are able to choose the proper response to every situation in life then we are morally good. It is all about the reasonably thought out decisions we make and the action we take after we have made them. The virtuous person finds and choses the one that is intermediate. These are human concerns that are constant and remain the same concerns throughout the ages. Since we are human beings and capable of rational decision making we can be prone to go toward one extreme or the other‚ we
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concept of rational actor: a. National actor‚ nation or government must have one set of specified goals‚ one set of options‚ and estimation of the consequences. b. The problem‚ action is chosen based on the problem that faced by the nation. c. Static selection‚ the representative of government has chosen the relevant solution toward the problem as the alternative outcomes. d. Action as rational choice‚ which are include the components below: The basic concepts of the action of rational actor are:
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Analysis of Aristotle’s Rhetoric Aristotle’s Book 1 makes known the meanings of rhetoric and provides a look into the various elements that rhetoric entails. Aristotle starts out Book 1 by defining a few terms. Rhetoric is described as “the counterpart of Dialectic‚” (Aristotle‚ 3). These are both forms of argumentation‚ although rhetoric is persuasive‚ and dialectic the more logical. They have many similarities that can be seen from an emotional to a factual stance. All men possess both‚ but
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Aristotle‚ Nicomachean Ethics Is Happiness the ultimate goal that everyone seeks? Happiness is the goal that everyone seeks. Some people think that they seek honor‚ wealth‚ or any number of things. For example‚ if someone claims that they seek wealth in actuality they are seeking what they can do with that wealth. The same is for honor; they seek what other is giving them by being honored. Happiness is more like contentment. We do not make choices for the sake of something else; we make them
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Aristotle Life Aristotle was born in the year 384 B.C in Stagira‚ Greece. Aristotle’s father was a court physician to a Macedonian king. Aristotle would the Macedonian influence for the rest of his life and will keep strong connections the Macedonian court. When Aristotle was 17 he was sent to Athens for a better education where he then attended Plato’s Academy‚ the finest school in Athens. Aristotle created a very close relationship with Plato and his academy. Aristotle did not take over Plato’s
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Aristotle creates a metaphorical map directing the reader to a destination known to him as magnanimity. Vices such as vanity‚ boastfulness‚ and excess anger‚ are all concepts which Aristotle insinuates that a magnanimous person should not be comprised of (CITATION). Though‚ he also mentions deficiencies such as pusillanimity‚ self-deficiency‚ and patience which a magnanimous person should have (CITATION). An individual who can balance between both these virtues and vices is what Aristotle would deem
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02/2013 RATIONAL AND EMOTIONAL SHOPPING Shopping is always a necessity in our lives. When we feel the necessity of something‚ we go shopping at that time. Before we do shopping‚ we have several motives that influence the kind of products we buy. These motives may be rational or emotional ones‚ consciously recognized or completely subconscious. Firstly‚ we can do rational shopping in different ways. In this way‚ it what we will buy can be long lasting. Rational shopping has got a lot
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