low price. The IKEA business idea is: ‘We shall offer a wide range of well-designed‚ functional home furnishing products at prices so low that as many people as possible will be able to afford them.’ IKEA targets price-conscious young couples and families who are willing and able to transport and assemble furniture kits. The low-price strategy‚ seeks to achieve a lower price than competitors while maintaining similar perceived product or service benefits to those offered by competitors‚ price is not
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2007 The key points underpinning the economics of a profit maximizing firm Neoclassical model of the firm states that organization will have the main objective of maximizing its profit within a given period of time. Maximum profit was achieved at the output at which marginal cost is equal marginal revenue. There are several factors which need to be considered when talking about the profit maximizing firm: 1. The assumption of the profit maximizing firm is that there is no segregation between
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describe what profit and loss accounts are. PROFIT AND LOSS ACCOUNT By law business are required to provide annual financial statements‚ which will appear in their company report‚ there are two main types of financial statements‚ one is balance sheet and the other is a profit and loss account. A profit and loss account is a record which can be updated regularly and generally shows businesses transactions made over a period of time (usually within 12 months)‚ An example profit and loss account
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Increasing Consumption of Fast Food Fifty million people in the U.S. are dependent on fast food. Why do so many people eat fast food? It is because it is tempting. The increasing consumption of fast food is a popular trend today for many reasons. First‚ buying fast food is fast and convenient. Second‚ fast food tastes delicious. Last‚ fast food is extremely inexpensive. It qualifies as a trend because the fast food industry gets bigger and bigger every day; therefore‚ more people eat the food daily
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Price discrimination Price discrimination is the practice of selling the same product at different prices to different customers‚ when there is no difference in the cost to produce the product. Price discrimination is done to maximize profits. This occurs when market prices are set differently to different buyers‚ according to the willingness of each buyer to pay (demand curve) rather than setting a uniform price. It can be seen in the image below how if the seller kept the uniform price of Africa’s
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Airline Ticket Prices Jodie L. Hebner Grantham University An airline’s ticket price is determined by several factors to include time of day a consumer wishes to travel‚ day of the week such as Tuesday’s and Thursday’s are usually the most affordable days to travel‚ popular versus non-popular destinations‚ first class costs more than general class‚ cost of fuel‚ competition from other airlines‚ special factors such as discounts for military‚ government or corporate personnel‚ (How Stuff Works‚
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2015 1. What is Profit Maximization using TR-TC Approach? Profit Maximization using TR-TC Approach is a method in determining the Profit and the Loss of a certain Company. To obtain the profit maximizing output quantity‚ we start by recognizing that profit is equal to total revenue (TR) minus total cost (TC). Given a table of costs and revenues at each quantity‚ we can either compute equations or plot the data directly on a graph. (Lipsey‚ 2011) Figure 1.Illustration of Profit Maximization using
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In order for a company to be able to reach its full potential financial management must be in place. This management needs to be aware of at least the basics of financial plans which are revenue‚ cost and profit. These three things can make or break a company. Each of these things must be understood and considered before plans can be laid to create or better a company. Revenue is the amount a company receives (Marginal Revenue‚ 2009). If a company is in the business of sales‚ revenue is the
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Cost‚ Volume‚ and Profit Formulas Heather Jauregui University of Phoenix of Axia College “The Cost-volume-profit (CVP) analysis is the study of the effects of changes in costs and volume on a company’s profits.” (Kimmel‚ P.‚ Weygandt‚ J.‚ & Kieso‚ D. 2003) The analysis is used to maximize efficiency in a business. In order to be effective the CVP analysis has to make several assumptions. These assumptions are that the costs can be fitted into either fixed or variable categories. The
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2011. Macintosh computers are Apple’s oldest product category. Their price point is significantly higher than Windows based PCs. This knowledge‚ combined with Apple’s popular Mac vs. PC television ads‚ can tell us a little bit about Apple’s target consumer. In the Mac vs. PC ads‚ Mac is represented by a young‚ trendy individual while PC is represented by a middle-aged nerd. This depiction of Mac‚ coupled with its higher prices (the cheapest Mac sells for $999)‚ tells us that Mac is trying to attract
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