"Segmentation targeting positioning of samsung" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 23 of 50 - About 500 Essays
  • Good Essays

    Samsung (Economics)

    • 975 Words
    • 4 Pages

    Introduction Samsung has been in the business for over 70 years‚ it is a company which is considered to diversify its business ranging from mobile phones to washing machines‚ TV’s to microwave‚ all kinds of home appliances to the most modern worldly technology needs of human kind. Samsung is a $160 billion company. Through research‚ reliability and a talented workforce‚ Samsung is able to provide technological solutions for our everyday lives. Samsung is known for its TVs however they have penetrated

    Premium Perfect competition Monopoly Mobile phone

    • 975 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Samsung History

    • 6512 Words
    • 27 Pages

    Type | Chaebol | Industry | Conglomerate | Founded | 1938 | Founder(s) | Lee Byung-chul | Headquarters | Samsung Town‚ Seoul‚ South Korea | Area served | Worldwide | Key people | Lee Kun-hee (Chairman of Samsung Electronics) | Products | Apparel‚ chemicals‚ consumer electronics‚ electronic components‚ medical equipment‚ precision instruments‚ semiconductors‚ships‚ telecommunications equipment | Services | Advertising‚ construction‚ entertainment‚ financial services‚ hospitality‚

    Premium Samsung Group

    • 6512 Words
    • 27 Pages
    Good Essays
  • Powerful Essays

    MiniCase14 Samsung

    • 1140 Words
    • 4 Pages

    IN 2012‚ SAMSUNG‚ with $248 billion in revenues‚ was one of the largest conglomerates globally and the largest chaebol1 in South Korea. A rough comparison would be the U.S. conglomerate General Electric‚ which had $147 billion in revenues in the same year. Established in 1938 by Lee Byung-chul as a trading company selling noodles and dried seafood‚ Samsung has since diversified into various industries‚ such as electronics‚ chemicals‚ shipbuilding‚ financial services‚ and construction. In particular

    Premium Mobile phone South Korea Samsung Group

    • 1140 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    History of Samsung

    • 494 Words
    • 2 Pages

    we talk about businesses that have humble beginning‚ then the history of Samsung can serve as the perfect example. It all started on March 1‚ 1938 when Byung-Chull Lee‚ the founding chairman of Samsung initiated a business in Korea with a capital of only 30‚000 won. The primary products of what was then Samsung were dried Korean fish‚ fruits‚ and vegetables traded from Beijing and Manchuria. For the etymology of Samsung‚ it has the root words "three stars." The business or Mr. Lee expanded and

    Premium Mobile phone Samsung Electronics

    • 494 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Samsung Electronics

    • 2280 Words
    • 10 Pages

    Assignment 1: Samsung electronics Q1 Samsung electronics is a world renowned company for its innovative electronics products. Samsung was found first by Mr. Lee Byung-chull in 1938 was first a trading company‚ slowly the company diversified into different area examples like retails‚ securities‚ textiles‚ insurance and food processing. Samsung only managed to enter the electronic market in the late 1960’s followed by the death of Mr. Lee‚ Samsung split into 4 different major companies Samsung‚ CJ‚ Hansol

    Premium Mobile phone Smartphone

    • 2280 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    Samsung International

    • 2457 Words
    • 10 Pages

    1. Company Background. Samsung Group is a South Korean multinational conglomerate company headquartered in Samsung Town‚ Seoul. It comprises numerous subsidiaries and affiliated businesses‚ most of them united under the Samsung brand‚ and is the largest South Korean Chaebol. Notable Samsung industrial subsidiaries include Samsung Electronics (the world’s largest information technology company measured by 2012 revenues)‚Samsung Heavy Industries (the world’s second-largest shipbuilder measured

    Premium Samsung Group Chaebol Samsung Electronics

    • 2457 Words
    • 10 Pages
    Powerful Essays
  • Satisfactory Essays

    Samsung Questionnaire

    • 407 Words
    • 2 Pages

    Samsung Mobile Phone Survey In order for us to serve our customers better‚ we would like to find out what you think of us. Please take a few minutes to answer the following questions. Your honest opinions‚ comments and suggestions are extremely important to us. Thank you‚ Samsung India Ltd. # Personal Information 1. Name: _______________ 2. Gender: o Male o Female 3. Age Group: o 10-25 yrs o 25-50 yrs o 50 yrs and above 4. Income

    Premium Mobile phone

    • 407 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Apple and Samsung

    • 3304 Words
    • 14 Pages

    “A COMPARITIVE STUDY ON SAMSUNG SMART PHONE AND APPLE SMART PHONES IN INDIA” Dissertation submitted in partial fulfillment of Degree of Master of Business administration of Bangalore Univercity By : Dhular Hassan p n m (12yacma063) Indrajeet Sing (12yacma082) Jubin .t. kuruvilla (12cmaya092) Under the Guidance of Nimble Vivek Bangalore Univercity Bangalore 2012 - 2013 CONTENTS CHAPTER-1 INTRODUCTION TO THE PROJECT * Introduction * Statement

    Premium Smartphone Mobile phone

    • 3304 Words
    • 14 Pages
    Powerful Essays
  • Good Essays

    Stp Market Segmentation

    • 6064 Words
    • 25 Pages

    MARKET SEGMENTATIONTARGETING AND POSITIONING MARKET SEGMENTATION When it comes to marketing strategies‚ most people spontaneously think about the 4P (Product‚ Price‚ Place‚ Promotion) – maybe extended by three more Ps for marketing services (People‚ Processes‚ Physical Evidence). Market segmentation and the identification of target markets‚ however‚ are an important element of each marketing strategy. They are the basis for

    Premium Marketing Customer service Management

    • 6064 Words
    • 25 Pages
    Good Essays
  • Powerful Essays

    Samsung Network

    • 1462 Words
    • 6 Pages

    1. Background   Samsung Group is a South Korean multinational conglomerate company headquartered in Samsung Town‚ Seoul. Samsung was founded by Lee Byung-chull in 1938 as a trading company. It entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s. Since the 1990s Samsung has increasingly globalised its activities‚ and electronics‚ particularly mobile phones and semiconductors‚ has become its most important source of income. In the first

    Premium Mobile phone

    • 1462 Words
    • 6 Pages
    Powerful Essays
Page 1 20 21 22 23 24 25 26 27 50