13716002514600Case Study – Starbucks in Japan 00Case Study – Starbucks in Japan 2775585164592000 Executive Summary Thirty years ago‚ Starbucks was a single store in Seattle’s Pike Place Market selling premium-roasted coffee. Today it is a global roaster and retailer of coffee with some 17‚000 stores‚ 40% of which are in 50 countries outside the United States. In 1995‚ with 700 stores across the US‚ Starbucks began exploring foreign opportunities. The first target market was Japan. The potential for
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than any other nation in the world‚ Japan is shaped by its geography to a tremendous extent. Technically classified as an archipelago‚ Japan is a curved chain of four islands (Hokkaido‚ Honshu‚ Shikoku‚ and Kyushu‚ plus over a thousand smaller islands). However‚ it is first and foremost an island nation‚ a fact which isolated Japan from the rest of the world. The second largest influence in Japanese geography is the size of the nation. The total area of Japan proper is a little under 143 thousand
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R. N. L. Laresma ESSAY Japan‚ a country that shows us even through hard times‚ even a great war‚ could rise up from the ashes and be one of greatest countries in the world. They have shown us their intellectual knowledge about advancement in technology‚ technology that we today‚ use throughout our daily lives. Their culture has shaped the minds of people from all over the world‚ sharing their skills and creativity through means of modern day mediums. This‚ and other unique attributes of
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new experiences and broaden one’s cultural horizon. However‚ moving aboard also brings many challenges to the expatriate and his entire family. A Human Resource (HR) manager must consider these challenges before selecting and relocating a manager to Japan in order to avoid the expatriate shifting from an initial honeymoon phase into a cross cultural shock (Cuevas et al. 2011‚ p. 45). Cross-cultural adjustment therefore is important for expatriates. This concept describes “the level of ease or difficulty
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Culture of Japan The culture of Japan has evolved greatly over the millennia‚ from the country’s prehistoric Jōmon period‚ to its contemporary hybrid culture‚ which combines influences from Asia‚ Europe‚ and North America. The inhabitants of Japan experienced a long period of relative isolation from the outside world during the Tokugawa shogunate‚ until the arrival of "The Black Ships" and the Meiji period. Fūjin and Raijin‚ Tawaraya Sōtatsu‚ 17th century. Pine Trees‚ Hasegawa Tōhaku Japanese
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Aya Kamikawa- Reformation in the land of conformity Scholars have suggested that in the modern Japanese society‚ transgendered individuals (transgendered individuals and transsexuals are interchangeable and are referred to in the context of the Japanese society) are only valuable to the entertainment industry (Mackie 412‚ McLelland 167-168). In a country where mainstream conformity is promoted and preferred‚ any career outside of the entertainment and sex industries would seem impossible to
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There was once a time in Japan called the Edo period (1603-1868‚ ending when Tokugawa Yoshinobu resigned) - this was a period where Japan was ruled under the Tokugawa Shogunates‚ a feudal military government. Japan had a stable population‚ and a popular enjoyment of art and culture. However‚ they had an uncompromising policy prohibiting any foreign contact‚ ultimately making it completely isolated from the western world. There was also a strict social order‚ where everyone knew their status. Emperors
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The Roman Empire fell in 476 B.C. Romans were corrupt in many ways. The Romans political‚ economic‚ and militaristic powers I feel are the 3 main factors of why the Empire fell. The Romans political power was extremely in need of assistance. Being part of the government in Rome was seen as a punishment instead of a reward. Government officials were mostly assassinated or committed suicide (Document A). There were also many civil wars‚ which led to the division of the empires. Rome was politically
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to Japan in 1868 under Emperor Meiji. The Meiji Restoration ended 250 years of self-isolation for Japan. The Restoration led to changes in Japan’s economic standings. The period from 1868 to 1912 was responsible for the start of Japan as a modernized nation in the early twentieth century. The country’s new rulers adopted the slogan “Rich Country‚ Strong Army‚" because they wanted Japan to become economically and militarily powerful‚ so it could retain its independence. During the time Japan entered
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the Meiji restoration was the beginning of modernisation in Japan. Japan moved from a traditional to a modern state or from a confucian world view to a secular‚ modern‚ scientific and rationale world view. The Meiji government used the ancient Chinese ideal of enriching the country at the same time strengthening the military to secure a place among the aggressors instead of being a victim of aggression. The economic development of Japan was modernised using western ideologies‚ and this occurred
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