with details of how a franchise agreement can be made with Boost Juice. Franchise Agreement The term of initial franchise agreement with Boost Juice is seven years with an option to renew for a further two terms of seven years. As part of the franchise agreement the franchisee must pay an ongoing royalty fee of 8% + GST of the monthly sales. Boost Juice provides comprehensive training and ongoing support to all franchisees as part of the contract and also provides a Franchise Business Consultant
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History Years ago‚ when the Singhania family was building‚ consolidating and expanding its various businesses in Kanpur‚ one Mr. Wadia was in a similar manner setting up a small woollen mill in the area around Thane creek‚ 40 kms away from Bombay. The Sassoons‚ a well-known industrialist family of Bombay‚ soon acquired this mill and renamed it as The Raymond Woollen Mills. Around the same time‚ the Singhanias aimed to broaden their business horizons. The family’s sharp business foresight led to
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Product Name: Lipton Tea Table of Contents 1.0 Introduction 3 2.0 Overview of Consumer Behavior Audit for Lipton tea 3 2.1 Market segmentation 3 2.2 Product positioning 4 2.3 Pricing 4 2.4 Distribution strategy 5 2.5 Promotion strategy 5 2.6 Product 6 2.7 Consumer satisfaction and commitment 6 3.0 Conclusion 7 Reference List 8 1.0 Introduction Lipton as one of Unilever’s brands established by Thompson Lipton in the UK is now the world’s largest tea brand regardless from
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Nike ’s marketing strategy is an important component of the company ’s success. Nike is positioned as a premium-brand‚ selling well-designed and expensive products. Nike lures customers with a marketing strategy centering around a brand image which is attained by distinctive logo and the advertising slogan: "Just do it".[40] Nike promotes its products by sponsorship agreements with celebrity athletes‚ professional teams and college athletic teams. However‚ Nike ’s marketing mix contains many elements
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Franchise Agreement Contents Clause 1. Introduction 2. Grant 1 3. Development & Opening Obligations 4. Hardware & Software 5. Training & Guidance 6. Trade Marks 7. Relationship & Parties 8. Confidential Information‚ Non-Compete & Data Protection 9. Operating & Franchised Business 10. Marketing 11. Records & Reporting 12. Inspection & Audits 13. Transfer 4 Page FRANCHISE AGREEMENT I. XYZ Ltd (Reg. No…..) whose registered office is at 21 High Street‚ Road ---‚ someplace‚ (‘We) II. ABC Ltd (No…)
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In this article‚ the new chief operation officer of Instagram‚ Ms. White speaks about their new marketing strategy. Instagram is a free Photo sharing social media service. But now Ms. White is planning to sell advertisements on Instagram while maintaining their focus on providing users with a clear design and a simple way to share photos. Additionally‚ Instagram also wants to avoid repeating its parent company‚ Facebook’s earlier missteps with advertisers. SWOT analysis can be done to determine
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Message Ideas Expressed Execution How Presented Brief intro: -When an Airline has stated the mission and noted its target markets‚ they have several ways to promotionally communicate its messages. - The airline will have to use different strategies for each target in terms of promotion. -How and why are the target markets going to get our information? Promotion Mix Elements What type of messages would the airlines send to each of its target markets? What’s the most cost-effective
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KFC The minimum financial requirement to open a KFC in the United States is $1.5 million net worth and $750‚000 in liquid assets. Item 7 of the Franchise Disclosure Document (FDD) outlines the investment costs necessary to enter the KFC system. Highlights are as follows: |[pic] |[pic] | | |Building Construction Costs |$425‚000 to $565‚000
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requires a lot of efforts and capital from new organizations to overtake the awareness and brand loyalty that exist for the established brands. This case study illustrate how a South Korean auto maker Kia Motors Corporation‚ has used its strategic marketing planning to develop its brand recognition in the UK automotive market. Kia Motors Corporation founded in the year 1944 and one of the oldest manufacturers of motor vehicles in South Korea. Kia Motors initiated with manufacturing of bicycles and
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The Walt Disney Company Marketing Management November 30‚ 2010 Table of Contents Chapter 1: Executive Summary 1 Chapter 2: Customer and Market Focus 3 Chapter 3: Human Resource Focus 6 Chapter 4: Management of the Marketing Mix 8 Chapter 5: Business Results 12 Appendices 15 Appendix I: Disney Acquisitions 15 Appendix II: Unique HR Initiatives‚ Programs‚ and Facts 16 Appendix III: World’s Most Admired Companies – Entertainment Industry 17 Appendix IV: Net Income of Entertainment
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